The important advertisements in Sister Hua's mouth actually only need to be filmed for one day.

This ad is McDonald's.

Yes, after the last time KFC spoke at half-year, the two sides failed to reach a further contract renewal: mainly because of the price. At that time, Ye Qing continued to have a sharp increase in value with "1991", and the endorsement fee also increased.

At this time, the relative returns did not seem to be that high. Just so happened that a lot of people came out of the pretty good talent show "Son of Tomorrow".

Isn't this a coincidence?

Resolutely recruit newcomers to endorse.

Let’s not talk about the show that just started with Mao Buyi, but since then, McDonald’s has decisively set his sights on Ye Qing.

They know how popular Ye Qing was when he endorsed it.

And what’s different from KFC is that KFC has a spokesperson, Lu Han, signed last year; while McDonald’s has no spokesperson, it’s still quite interesting to talk about.

So, about this spokesperson...

It's been a long time since I talked about it.

After all, it involves a considerable amount, and with long-term cooperation, various details must be agreed upon. From the most basic Ye Qing, who can only eat McDonald's after eating fast food; to how many advertisements Ye Qing has to shoot for McDonald's every year, and how the other party can put it in the store.

Then if there are any negatives, the contract will be terminated.

Well, after all, anything can happen in the entertainment industry.

For example, Ye Qing didn't expect:

Zheng...

...Jun actually started a concert tour after 7 years.

In short, various events occur frequently in the entertainment industry. Even though Ye Qing is now recognized as high-quality artists inside and outside the circle, the company must prepare for the future when it comes to termination of the contract.

Finally, both parties also negotiated a contract not long ago, and both parties signed and agreed. As for the shooting of the advertisement, they were naturally urgently arranged on the agenda. Just as someone said, after the merchant signed you, he hoped that you could bring benefits to him every minute and every second.

So I made an appointment to shoot on the 30th and then went online as soon as possible.

As for the content, it is mainly divided into two parts: one is the shooting of hard photos and the other is the shooting of advertising short films.

The former is taken in the morning, and the latter is taken in the afternoon.

The requirements for this thing are not very high.

If it were when Ye Qing went to film KFC before, he would have done it in one morning. Because everything was ready there, the artist basically just went over and finished it according to the requirements: Anyway, it was not really an acting, as long as he performed well.

Then, fans will naturally support you.

...

"Hello, I am Kang Yuan, the photographer who took this shot."

"Hello, I am Ye Qing, I'm very happy to be working with you."

At 8:30 in the morning, Ye Qing arrived at the studio on time.

This is not his first time shooting an advertisement. In fact, since "Trainer 101", he has filmed a large number of mid-insert advertisements, so he has long been no longer nervous. But he still chose to follow up and ask everyone who has a good time responded.

Then I started to put on makeup.

When putting on makeup, the person in charge also came.

She actively explained to Ye Qing: "Teacher Ye, our theme today is like this. You are an employee in our store, and we will do some shooting around your work."

"Well, I've read the notebook you gave me before."

Although Ye Qing claimed to be very busy, he actually read today's content seriously yesterday.

"That's good, that's good."

The person in charge also nodded repeatedly, thinking:

Yes, it is indeed not very complicated. Basically, Ye Qing poses some poses and then cooperates with some expressions, and the last photo comes out.

The afternoon shooting was similar.

It's called a short film, but the plot is quite simple: because the ad is 15 seconds and 30 seconds.

The first 15-second version was filmed according to a simple plot:

A group of people came to the front desk to order food, and found that Ye Qing was very surprised. Ye Qing also promoted McDonald's New Year's package to them. Finally, let's enjoy McDonald's New Year's package with me!

"Teacher Ye, the makeup is ready."

By this time, Ye Qing's makeup was also completed.

He also went to change his clothes and followed him to the shooting space - in fact, it was not much different from the place where they were filming movies, with green screens hanging behind them and a bunch of green props.

It is probably necessary to cut pictures.

Yes, after taking photos, you need to promote new products and just cut them up.

Otherwise, Ye Qing would hold it himself...

It's definitely not as good as the cutout.

After confirming that there was no problem with the other party, the person in charge gave an order: "Then let's start!"

...

Holding plates, taking burgers, and drinking beverages...

Ye Qing wants to say that this last one doesn’t seem to be something that employees do, right?

But in short, people give money and just take photos.

And the afternoon trip is not too difficult.

"Come on, 3, 2, 1, start!"

So I took a seat at the exterior door, and several young people pushed open the door and came in. They were about to order food when they suddenly looked up: "Wow! Ye Qing!"

Well, this expression is really exaggerating.

Ye Qing reads the script and is very painful. He always feels that advertising is indeed much more exaggerated than in real life. It is like the various advertisements of "Wangwang" when he was a child. Ye Qing reads it, and in popular words now:

He awkwardly shouted that he used his toes to detonate three bedrooms and one living room.

But since it is an advertisement, the standard requirements of film and television cannot be used. Ye Qing nodded, then smiled while delivering the menu: "Hello, do you want to try McDonald's newly launched New Year's package?"

A group of young advertising models took over the menu and continued to exaggerate their expressions: "Wow, there was such a big surprise!"

"Okay! Yes, let's have another one!"

The director looked at the screen: "Ye Qing, your smile must be bigger this time!"

So Ye Qing cooperated to change his expression and took a few more photos, and finally said: "Come and enjoy the McDonald's New Year package with me!"

As for the remaining 10 seconds, it is an introduction to the New Year package.

Then there is a 30-second advertisement, which is the key point.

I changed three spaces to shoot a new series that combined Ye Qing's specialty advertisements to recommend them. But this time the shooting was a bit painful.

...

The series launched by McDonald's this time is called so big.

The lines are really painful.

Ye Qing first finished dancing with people on the stage, then brimmed with other members and cheered, then took a cup of "that big pearl milk tea", took a sip, placed it on the stage, and said:

“That’s so satisfying.”

Then he took "That big chicken piece" again...

Yes, it was called such a difficult name. Ye Qing was sitting in the car with a dog next to him. He pretended to give it to the dog, and then he ate it himself, saying with satisfaction:

“That’s a big taste.”

Then Ice Cream: "So cool and handsome."

Finally, there is "That's the size of food box": "That's a big feast."

Another sentence:

"It's no big deal, McDonald's's series is as big as a second half price, and the new product is on the market."

Ye Qing was shooting an advertisement and saying the lines. I felt that the copywriting was a bit awkward, but the person in charge was very excited:

"Speak louder!"

"very good!"

“Very energetic!”

In short, the filming was 8 o'clock in the evening and I was satisfied with the work. When Ye Qing finished the dressing and was about to leave, the person also said: "Teacher Ye is really dedicated. We did a good job today and were very happy."

Ye Qing felt that everything was so big now, so he could only say:

"Thank you, I'm also very satisfied with today's cooperation."

Sister Hua came up at this time and smiled and said, "Then let's leave first today and contact us!"

"Okay, contact us!"

Turning around and leaving, so today's advertising shooting is over. As for work, I have to continue: the New Year's Eve party is tomorrow, and Ye Qingde will fly there tonight to go to insurance.
Chapter completed!