Chapter 122 When you are sleepy and tired, drink Red Bull!

Hutchison Soda is one of the subsidiaries of Hutchison International and originally had its own sales channels.

However, Hutchison Soda has suffered losses for so many years, which shows that the soda, distilled water, soda water, beer, etc. produced by Hutchison Soda Factory itself were relatively unsuccessful.

Watsons, a subsidiary of Hutchison International, has its own distilled water, and Hutchison Soda Factory produces its own distilled water. This must be an internal competition.

In addition, Hutchison International has its own supermarkets, department stores, shopping malls, etc. These are very good sales channels.

in history.

After Li Jiacheng swallowed up Hutchison Whampoa, Hutchison Whampoa's supermarkets almost monopolized all supermarkets in Xiangjiang. Domestic and even foreign capital supermarkets could not enter Xiangjiang at all.

Now Yang Ming has not only swallowed up Hutchison Whampoa, but also Wharf.

Taking advantage of the sales channels of Hutchison Whampoa and Wharf, Yang Ming believes that the sales market of Red Bull will definitely open up soon.

"About Hutchison Soda Company, it only specializes in Red Bull beverages, and all other distilled water, soda water, soft drinks, beer and other beverages are stopped."

Melvin and other executives were already mentally prepared.

"Boss, I'm afraid no one can match your advertising slogan."

Thinking of the sales and performance Mr. Yang gave them, their pressure became even greater.

In the early days of Hong Kong, in addition to billboards, many advertisements were promoted through posters.

When the management of the marketing and advertising department put forward their own suggestions, Yang Ming said: "Now that we have advertising channels, what is Red Bull's advertising slogan?"

After hearing this now, they are still a little worried.

Among them, Li's TV station has been acquired by Yang Ming.

This is one of the most classic Red Bull advertisements in history, and Yang Ming directly used it.

In fact, this is also a kind of advertising.

Mai Lisi, Lin Xiuzhi, Tang Shilian, Melvin and others saw it and all praised it very much.

Yang Ming will not raise lazy people, nor will he raise parasites.

The researchers first returned to the research laboratory to work.

Yang Ming looked at the clock in the conference room.

Reward 10,000 Hong Kong dollars?

At this time, Melvin and others were also thinking hard.

In addition to being catchy, it also needs to be related to the product itself.

"In addition, you can have in-depth advertising cooperation with Asia Television. I hope to see Red Bull ads during Asia Television's prime advertising time."

Melvin and others really admired this Chinese tycoon.

When Yang Ming, Melisi, Tang Shilian, Lin Xiuzhi and others left, Melvin and others personally escorted Yang Ming to the car.

Yang Ming nodded again.

When Yang Ming brought it up, the staff in the advertising and marketing department all started thinking about it.

For the management of the advertising and marketing department, they need time.

"Melvin, notify the management of the company's marketing and advertising department to come over."

There are also posters posted in the streets, alleys, and even docks to promote the event.

"Boss, you are so awesome!"

Soon, a dozen more people came.

A Pu, the manager of the marketing and advertising department, said: "Boss, I think we need to advertise on TV stations, radio stations, and newspapers in Hong Kong. In addition, I think posters should be carried out in all the streets and alleys of Hong Kong."

Unless inspiration comes to something like this in a moment, how could it be possible to think of it so quickly?

When the marketing and advertising management saw this, they knew there really wasn't a better fit.

There are also newspapers and periodicals in Hong Kong. In addition to the most famous newspapers and periodicals such as Oriental Daily, Sing Tao Daily and Ming Pao, there are thousands of newspaper companies, and the audiences of these newspapers are also different.

Although anyone can come up with an advertising slogan, it is not that easy to be remembered by consumers at a glance.

"anything else?"

Apu can come up with this method, but it is not a method at all.

Melvin personally went to notify the people from the marketing and advertising department to come over.

When they gave Yang Ming all the advertisement slogans they had thought of, Yang Ming took one look at them and felt they were too bad.

Yang Ming even used Red Bull's most classic advertising slogan. If they haven't done it well, then we can only say that these people are useless.

"I can tell everyone sitting here that how you lived your life at Hutchison Soda in the past has nothing to do with me. Now that Hutchison Soda Company has become a subsidiary of the Imperial Group, the company is still as lazy and lazy as before, so I can only

Let’s get a group of people to perform surgery. Xiangjiang has a population of more than 4 million, Wharf, and Hutchison Whampoa also have hundreds of thousands of employees. Hutchison Soda has no shortage of people. If anyone can’t bear the pressure brought by sales and performance, you can do it today.

Resign and leave. After I told you about this, if you are still like before, I will not be so easy to talk to."

They were thinking and writing at the same time.

Yang Ming has already acquired Asia Television, so he naturally leaves this business to Asia Television, not TVB and Jiayi TV.

...

Film development in Xiangjiang is good, and it is normal to insert advertisements into films.

The so-called advertising, of course, means spreading it widely.

When Merlis took it over and took a look, he immediately felt that the boss, Mr. Yang, was really talented!

His warning put Melvin and other executives under pressure.

Advertisement slogan?

This is difficult.

Yang Ming had already written on a piece of paper.

In addition, Xiangjiang Radio and Xiangjiang Commercial Radio are the two major radio stations in Xiangjiang, and their listening rates are not low.

At first glance, they are all white.

"In that case, this is the first line Red Bull will use in its advertising this year."

"I asked you to come here because I want to tell you that Coca-Cola and Pepsi-Cola can be the most popular drinks in the world. In addition to their products being recognized by consumers, their marketing advertisements are also very successful. Now you are born in this industry.

, I want to ask you, when Red Bull goes public, how should you market it? How should you advertise?"

Marketing advertising is what the marketing advertising department does.

"I hope that the next time I come to Hutchison Soda Factory, Hutchison Soda Factory has started to make a profit."

Yang Ming said: "Whoever can come up with the best advertising slogan will be rewarded 10,000 Hong Kong dollars immediately."

"Boss, I think there are also some TV programs and movie programs that can be advertised."

There are now three major TV stations in Hong Kong.

"When you're sleepy and tired, drink Red Bull!"

...

Yang Ming held another half-hour meeting with Melvin and others in the conference room.

When these white people heard this, they began to think.

"anything else?"

Whether it is a TV station, a radio station, or newspapers and periodicals, they can be seen through others.

Nowadays, in many places, you are not allowed to put up posters casually. If you are caught by the sir, you will be fined.

"It seems that I can't think of anything better even if I give you more time. I have thought of one here, what do you think?"

Chen Zhenhua drove away from here.

Yang Ming and others took a Rolls-Royce back to the Repulse Bay Mid-Levels Villa.

Chapter 9! Additional update!!

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