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Chapter 61: Overall arrangement

"Mr. Chen, you're making a fortune!" Chen Keli didn't just run a cosmetics store. Because there were twelve stores and formed a chain, she directly registered the company. It happened that the company's headquarters was located in an office building on the street across Anhua Department Store. At the summary meeting on the first day of opening, a woman in her forty was wearing a professional outfit and smiled charmingly: "The total turnover of the twelve stores today is 470,000 yuan. After deducting members, store rent and other expenses, the net profit reached 110,000 yuan!"

After the simple report, the woman took a small photo and flattered her: "Mr. Chen, you have such a good attitude!"

"Is it 110,000?" Chen Keli, who had given great expectations for the twelve stores, was very dissatisfied and frowned: "Manager Huang, are you sure you are not doing it wrong?"

"How could it be wrong!" The woman, who was called Manager Huang, shook her head with certainty: "This is a real profit, absolutely no moisture is added!"

"I invested 8 million yuan in twelve stores." Chen Keli raised her eyebrows for being undetectable: "Even if the net profit of one day is 100,000, it will take nearly three months to recover the cost!"

"Mr. Chen, this is already a myth! After three months of recovering the cost, it will be pure profit in the future!" Manager Huang seemed not to hear Chen Keli's dissatisfaction and said with a smile: "This kind of investment and output is enough to be included in the textbook!"

"As far as I know," Chen Keli looked up slightly and glanced at the managers of various departments of the company standing in this office, with a slightly cold tone: "A store in Anhua Cosmetics Store, the net profit on the first day was more than 200,000 yuan! You can hear it clearly, it is a store!"

"But..." When a man stood up and was about to defend himself, Chen Keli had already swept his eyes coldly, and suddenly smiled again, making everyone feel like they were in the spring breeze. But what he said made them fall into an ice cellar: "It's nothing, I'll give you a month. If the daily profit is less than 200,000, you can all go home to grow sweet potatoes!"

"...Yes." Everyone wanted to explain something, but when they met Chen Keli's indifferent eyes, they swallowed their saliva, swallowed the words to their mouths back, and agreed with a sad face.

"Sister, it's great to earn 110,000 yuan a day!" Everyone left the office. Chen Kexin walked out from behind a small door in the office and explained, "Why do you have to be so arrogant?"

"Hey, I'm so angry that these people are not good at it." Chen Keli rubbed her temples and smiled bitterly: "The twelve stores are not as profit as the other stores!"

"That's because the owner of Anhua cosmetics store is too dark!" Chen Kexin danced her pink fists, "It's so bad! A gold card costs more than 800,000 yuan, and her net worth must be more than 50 million yuan! If it can be cheaper..."

Chen Kexin's voice stopped abruptly, and she stopped talking. Instead, Chen Keli frowned: "What if it's cheaper?"

"If it's cheaper..." Chen Kexin stuck out her tongue, lowered her head, and whispered: "I want one too... I have been hearing them say these days, and it seems that it's too shameful if I can't get this card."

"You, you!" Looking at Chen Kexin's careful expression, Chen Keli sighed helplessly and asked casually: "Who did you hear?"

"It's just the people I usually play with." Chen Kexin pouted.

"What they said?!" As soon as Chen Kexin said, Chen Keli's body froze slightly, and her face looked a little ugly.

"Well, I've heard them say it all day!" Chen Kexin replied in a low voice.

"Well, you go out." Chen Keli smiled reluctantly. It was not until Chen Kexin pushed the door and left that she sat on the swivel chair, picked up the magazine on the table, looked at the exquisite VIP diamond gold card on the cover, and fell into deep thought. She was also an ordinary member of Anhua Cosmetics Store...

"Ayi, the store's turnover today has dropped by tens of thousands more than usual." On the night when Keli Cosmetics Store opened, Shi Yi, Lu Yongming and Li Huizhu sat in a private room in a cafe. Because the company's headquarters had not been renovated yet, they could only put it in this place.

As soon as she sat down, Li Huizhu expressed her concerns: "I think it is our gold card that has had a certain impact on consumers. Such a high positioning will discourage some ordinary consumers, which directly leads to their intuitive impression of our store, which is that it is expensive! I don't dare to enter the door."

"It's okay." After hearing Li Huizhu's words, Shi Yi smiled indifferently, not caring, but said enthusiastically: "This is the result I want. The positioning of Anhua cosmetics store itself is aimed at the high-end market. Those ordinary consumers are not our target. It is best for everyone to know that our store is not something that ordinary people can come in!"

"But in this case, we will lose a large part of the mid- and low-end consumer groups. Although this group has not had strong single purchasing ability, it is generally very large!" This time it was Lu Yongming who spoke. In the past few days, he has touched the two industries under Shi Yi's name. He should understand what he should know, and he understands it all!

"This is one of the things I have asked you to discuss today." Shi Yi's hand unconsciously tapped the tabletop, holding a cup of coffee and savoring it carefully. After thinking for a while, he said, "Keli Cosmetics Store has opened twelve branches in the province, of which there is only one in Wenzhou."

"Today I asked some people to explore the situation." Lu Yongming said: "The business in that store in Wenzhou is very popular, but according to my understanding, the prices of goods in Keli cosmetics stores are relatively low, and the profit margin is much smaller than that of us."

"Yeah." Shi Yi looked at Lu Yongming with praise and nodded: "Kelli Cosmetics Store has already formed a chain before us, which is undoubtedly bad news for us. In Wenzhou, because we opened the earliest time and the effect caused by the advertisement of the gold card, the brand of our Anhua Cosmetics Store is definitely not comparable to that of Keelli Cosmetics Store!"

"So I think it's urgent for Anhua cosmetics stores to start a chain operation." Shi Yi made a summary: "We must launch an impact when Keli Cosmetics has not completely taken over the market. Otherwise, once we wait for Keli Cosmetics to gain a foothold, what we have to pay will definitely be much more expensive than we are now!"

"Dr. Shi, do you already have any ideas?" Lu Yongming raised his eyebrows and asked when he heard Shi Yi's words.

"There is an idea." Shi Yi did not reject it, and nodded directly, touched his nose and smiled bitterly: "It just needs some adjustments. This time Keli Cosmetics' sudden outrage was one step ahead of us and formed a chain, which really caught me off guard!"

"In this way, we will have much more things to do than we originally planned." Shi Yi put down the cup in his hand and whispered: "In the next period of time, I will trouble you three!"

"Ayi (Dr. Shi), just tell me if you have anything to do!" Lu Yongming and the other two spoke at the same time.

"Yeah." Shi Yi nodded and said, "Cousin, your store will ask Lao Lu to sign a letter of authorization for you tomorrow, and it will be the flagship demonstration store of Anhua Cosmetics Store. You will be fully responsible for the daily management of this store in the future."

"Okay." Li Huizhu nodded directly, without any objection.

"Old Lu." Shi Yi turned his attention to Lu Yongming and said: "You are responsible for sending people to find good locations in the four cities of Shaoxing City, Ningbo City, Hangzhou City and Taizhou City, and open the branches of Anhua Cosmetics Store as soon as possible! The property rights of these four stores must be in our own hands and cannot be rented! In addition, you also need to recruit the first batch of employees for the company, which is a heavy responsibility!"

"I will definitely complete the task!" Lu Yongming nodded and agreed in one go.

"As for cousin," Shi Yi turned his gaze on Li Weibo and said, "Premove Huang Zhikun, the current deputy manager of the supermarket, to the manager's position. You go to the head office to be responsible for assisting Lao Lu in implementing the matter!"

"Okay!" Li Weibo nodded straightforwardly.

"And," Shi Yi paused and said, "The headquarters has seven floors, one to three floors as supermarkets, and the fourth floor will be decorated according to the standards of the beauty salon!"

"Beauty salon?" The three of them were stunned.

"This is called supporting facilities." Shi Yi showed a mysterious smile on his face and said, "This is the trump card in our hands! You must not reveal it!"

That night, Shi Yi arranged things one by one, and Li Huizhu became the most leisurely one. What she had to do in the next month was finalized by Shi Yi alone. It was originally a meeting, but in the end it became Shi Yi's one-man show, and Lu Yongming and the other two became executors.
Chapter completed!
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