Chapter 78 Dilemma and Enlightenment
Early the next morning, Zhang Mingyang rushed back to Platinum Lake with sleepy eyes, and saw everyone who was also sleepy but extremely excited.
As soon as I walked in, there was another wave of congratulations.
Wang Hao even specially pulled Zhang Mingyang to the computer to let him see the background data.
He watched this data all night, but it was still pleasing to the eye when he saw it again.
In less than seven hours, the turnover has reached more than 500,000, and this number is still growing.
The payment rate displayed in the background is more than 20%.
Although there is a lot of moisture in this number because it was launched on the first day, we still have to admit that Qinglian’s launch has been a great success.
If growth continues at this rate, it will only be a matter of time before revenue exceeds 10 million.
Zhang Mingyang summarizes the reasons for Qinglian’s success.
Mainly due to two points.
First, there are currently no other competitors on the hormone social network, and users are relatively new to Qinglian.
Second, he chose a very efficient way to attract traffic in the early stage to avoid the trap of spending money on marketing.
But in the future, if users lose the novelty of Qinglian, or other excellent competing products appear on the hormonal social network, it will put more pressure on Qinglian to continue to make profits.
Qinglian has many advantages, but it has a shortcoming that seems to be covered up now, but is actually fatal.
The profit model is too single.
When the number of users is growing rapidly, such as now, this shortcoming is not so obvious.
When it reaches a plateau and user growth stagnates, this shortcoming will gradually become apparent.
However, Zhang Mingyang had already thought of a solution as early as when he planned to have a romantic relationship.
There is an ancient Chinese allusion called "hanging a sheep's head and selling dog meat", which is a metaphor for using a good name as a cover to actually do bad things.
But in fact, this is also a kind of business thinking that has been widely used since ancient times.
I will first beat you on your track at a loss-making price, and after occupying the market share, I will win it back on my other tracks.
It doesn't matter how much money Qinglian helps Zhang Mingyang earn, nor does he care how many competing products will appear in the future.
All he needs is a rapidly growing user base in the software.
In the morning, Shi Mingli just got off the plane and rushed back to Platinum Lake.
When he came back, he also brought good news to Zhang Mingyang. He said that many companies had approached him directly and said they wanted to invest in Qinglian.
The highest investment amount has even reached 10 million.
The newcomers all took a breath, wondering what kind of monster company they had joined.
The old man who was originally in love was not surprised.
The first round of financing Zhang Mingyang received was already 5 million. In comparison, 10 million does not seem so incredible.
Facing the huge investment, Zhang Mingyang just smiled and said to Shi Mingli, wait a moment.
Everyone was puzzled, but Zhang Mingyang was the boss, and if the boss said no financing, everyone would naturally listen to him.
After Shi Mingli came back, everyone from Qinglian was present.
Zhang Mingyang called everyone together and said they would have a meeting. After the meeting, he would go back to rest after get off work.
It stands to reason that if a boss announces a meeting after everyone has worked overtime all night, everyone will be disgusted.
But everyone in Qinglian was still immersed in the joy of success. They were also curious about what Zhang Mingyang would say, so they tolerated the boss's unscrupulous behavior.
Especially the new ones, who have not had much contact with Zhang Mingyang, are more curious about how this young boss, who has just turned eighteen, will hold meetings for them.
During the past few days of working here, they have heard all the legendary stories about Zhang Mingyang.
For example, the entire Qinglian was built by him, and every detail has his hard work. Another example is that the beta version of Qinglian reached 10,000 registered users in just one day. Another example is the first time he started a business, he just took it.
to five million investment and so on.
According to the old employees, their Mr. Zhang seems to be omnipotent.
Everyone gathered in the conference room converted from the restaurant.
There was no meeting process, no meeting minutes, just Zhang Mingyang talking alone.
The most taboo thing for a start-up company is to make a statement in the early stages of starting a business. At this stage, as long as it can make achievements and survive, nothing else matters.
"I won't say anything about celebrating. Everyone sees success. Talking too much is nonsense. What I want to say now is the dilemma we face."
Zhang Mingyang's first words stunned everyone.
The revenue in seven hours has exceeded 500,000 yuan, the payment rate has exceeded 20%, and there are tens of millions of financing outside. Is Qinglian facing any difficulties now?
"Qinglian's success is easy to copy. When they see Qinglian's success, they will definitely imitate it. Our competing products will only increase in number."
Although Zhang Mingyang has copied all the various hormonal social software in later generations, he believes that with the infinite wisdom of mankind, there will definitely be more perfect competing products.
"In the Internet age, only by thinking more and further than those big companies can we have a place to survive."
After explaining the dilemma, Zhang Mingyang began to talk about the solution he had already thought of.
"The most valuable asset in our hands is not Qinglian itself, but the user group above Qinglian. With these people, just from advertising, our income will be several times what it is now."
"But we are mobile software." Someone suddenly interrupted during the meeting.
The speaker was Shi Mingli's roommate Gong Fanxu. Zhang Mingyang was quite impressed by him. After all, there were not many people who could fight with the boss.
After a few days of observation, I found that this person was technically competent but outspoken. To put it bluntly, he just couldn't speak. No wonder he was kicked out of his previous company.
Logically speaking, there is a meeting going on. As Zhang Mingyang is speaking as the boss, everyone should listen first and wait for him to finish speaking before making any comments.
But Gong Fanxu said whatever he thought of directly.
"What you said is very good!" Zhang Mingyang didn't care: "We are indeed a mobile software. Why do advertisers now prefer to place ads on portal websites instead of mobile? Is it because there are few mobile users?"
Zhang Mingyang put the question to Gong Fanxu.
Seeing the expectation in Zhang Mingyang's eyes, Gong Fanxu felt a little excited. This was the first time he had encountered such a boss.
He regretted what he said just now. Why couldn't he remember the lesson he learned from his previous company, not to talk during the meeting?
But Zhang Mingyang was not only not angry, but also took the initiative to ask him questions.
After thinking for a while, Gong Fanxu picked up the Samsung mobile phone on the table and said: "Our current smartphone screens are too small. For the same price, merchants can display more content on the portal website and more people can see it, but
Only a small part can be shown on mobile phones."
"That's very well said." Zhang Mingyang couldn't help but sigh that Gong Fanxu was indeed a capable person.
The problems he mentioned are easy to understand from the perspective of future people, but in 2010, when smartphones were just emerging, few people were aware of them.
People are accustomed to believe that advertisers prefer portal websites, but the smartphone user base is too small, and portal websites should be the mainstream in the future.
"The lack of displayed content is our shortcoming, but it is also our characteristic." Zhang Mingyang knocked on the table and said: "I wonder if you have heard of a word called precise push?"
Chapter completed!