Chapter 522 Maybe it will start from this novel(3/3)
The box office on the first day of release reached HK$1.74 million, and the cumulative box office in the first week was HK$9.53 million.
Because it had already made money and made a profit by selling movie tickets in Cannes, there was no box office pressure before the release of "Ancient and Modern War", but such an excellent local box office performance still made the crew and creators very happy.
After all, the selling point of this movie is Zhang Yimou and Gong Li. Due to the Golden Bear Award, the two are somewhat famous in Hong Kong, but their box office appeal is much lower, and they may not be as good as the second-rate movie stars in Hong Kong.
For the release of "Ancient and Modern War", Zhang Yimou and Gong Li promoted it in Xiangjiang for several days.
Originally, the movie did well at the box office and everyone was very happy, but something unexpected happened.
On the sixth day of the movie's release, a Hong Kong gossip reporter took a picture of Zhang Yimou and Gong Li holding hands after the promotional event. As early as last year's "Red Sorghum" won the award, domestic news spread that Zhang Yimou and Gong Li were working together during their collaboration.
The secret love caused a big storm of public opinion.
This time the relationship between the two was exposed by the Hong Kong media and immediately became headline news.
Lin's Pictures is not a brokerage company and will not interfere in the private lives of its directors. The media's hype about Zhang and Gong's romance has actually added a bit of excitement to the release of "Ancient and Modern War between Qin Terracotta Warriors".
Four weeks after its release, "Ancient and Modern War" had exhausted its box office potential and was officially released, with a cumulative box office of HK$23.95 million.
With this box office performance, "Ancient and Modern War" temporarily ranks fifth in the local annual box office rankings.
A movie with a mainland director and actors playing the leading roles was a hit in the Hong Kong film industry, which made many practitioners marvel at the magic of Lam Films.
While many colleagues were paying attention to the sales of "Ancient and Modern War between Qin Terracotta Warriors", Tao Yushu didn't take it to heart at all. She was busy expanding the theater chain under Lin's Pictures.
The mid-to-late 1980s was a watershed for the Xiangjiang theater industry. After 1985, large theaters such as Puqing, London, and Dahua closed one after another, but the closure did not mean the end.
The fundamental reason for the closure of several theaters is that the booming real estate industry in Xiangjiang in recent years has made the land they originally occupied become very expensive.
In 1987, Puqing Theater was the first to be demolished and rebuilt to develop hotels and shopping malls. Later, London, Dahua, New Dahua and other theaters followed suit.
The original old-fashioned grand theater is gone and replaced by a mini theater.
We say "mini", but overall, the number of screens and the total number of seats in mini theaters are higher than those of previous large theaters.
In addition to the conversion of large theaters into mini theaters, mini theaters located among residential estates are also gradually appearing.
Lin's Pictures straddles the upstream and downstream industries, so naturally it cannot miss the development of the theater industry.
In the second half of 1989, Lam's Pictures made a series of moves and invested 35 million to acquire the operating rights of 14 500-seat mini-theaters. It successfully expanded the number of self-operated theaters of Lam's Pictures to 24, making it the second largest cinema in the world.
It is located in the Jiale Cinema Line, the second largest cinema chain in Hong Kong.
In addition, Tao Yushu also invested in Anle Pictures, run by the Jiang family, in the name of strategic investment.
Anle Pictures is a film company founded by Jiang Zuyi in 1950. For more than 30 years before the company was founded, Anle Pictures has been engaged in the film distribution business.
Because of being down-to-earth, Anle Company gradually established a good reputation step by step, purchasing and distributing a large number of European, American, Japanese, Korean and Third World films.
As it specializes in Western films, Anle Pictures does not have a strong presence in the Hong Kong film industry, but its strength cannot be underestimated.
In recent years, in addition to starting its production business, it has also relied on its accumulated resources from Western films to establish a Broadway theater chain. Now there are seven theaters in Hong Kong.
Tao Yushu invested HK$10 million in Anle Pictures, accounting for 6% of the shares.
Counting the alliance's Xinbao Cinema Line and Shuangnan Line, the number of theaters affected by Lam's Cinema Line has exceeded 62, accounting for 48% of the number of theaters in Xiangjiang.
Chapter completed!