Chapter 69 Old Ghost Investment (Part 1)(1/2)
According to Li Xianyun's plan, the ghost city will develop into a diversified full-industry film and television city in the future, providing various venues that can cover everything.
The reason for choosing this is to consider it from the perspective of the crew.
A drama requires a lot of scenes, so the crew often runs around, go there to shoot outdoor scenes today, and change places to shoot outdoor scenes tomorrow. The crew has two months of shooting period, and may be on the road for ten days. If the crew invests 100 million yuan, the time saved can be as high as tens of millions.
So if you can have a film and television base that meets most of the needs of the crew, that would be a lot of money!
The most famous vertical shop in China is now the vertical shop, and the vertical shop venue is mainly based on ancient buildings. Therefore, the biggest advantage of shooting costume dramas in vertical shops is that you basically don’t need much outdoor scene. Eighty percent of the scenes can be filmed in vertical shops. If the script is well done, you can do everything in one vertical shop.
Li Xianyun is going to take the ancient building route and may not be able to get a vertical store, so he is diversified.
Of course, the idea is very good, but it is unrealistic to do.
Film and television covers the scope of ancient and modern times, China and abroad, and there are countless imagination spaces. How can one base be summarized in a whole? If you want to make it big, it may become a mess.
Most special needs are achieved through studios.
However, Li Xianyun decided to build container construction to facilitate handling and change.
For example, I can pile up containers and apply paint. It’s a building and add some other things to make a convenience store. A container is only a few thousand yuan, so the cost of rebuilding a building is much higher.
This approach is between a fixed attraction and a studio, and is a "Transformer Outdoor", but this approach is actually not scientific at all, because under the traditional model, its cost may be higher than using a studio.
But Li Xianyun has a small gem plug-in, handling, assembled, and coloring. To put it bluntly, it is just a job to take on the scenery in this way - don't worry about my cost, I can do it anyway.
For this reason, Jiang Zheng also opened a company under the ghost town that specializes in serving Jingjing Art, and is fully responsible for this - just like the special effects of Yisheng Media, if you want to calculate the cost and quotation, you will lose money no matter how you calculate the cost.
It can be said that the core point of the early income of the ghost city is the landscape art and special effects.
This operation of ghost towns is no longer limited to ghosts, and also makes ghost towns not only suitable for ghost movies, but also many types of movies, thus providing more ghost special effects services.
There are many places where ghosts can be used. Modern films can have ghosts, costume films can have ghosts, fairy tale films can have ghosts, and imagination can be used. Science fiction films can have ghosts, super-power films can have ghosts, and Chinese ghosts can also go to Europe and the United States to be rampant. If it really doesn't work, it's like an old ghost this time, and it can be neither human nor ghost.
Anyway, as an element, there is too much space available, and as long as you dare to think about it, I will dare to take pictures.
Now the construction team is still setting up the scenes needed for the fairy tale show on Ozawa Mountain - it’s not because of Lao Gui, his scene has been completed, but the 30 million borrowed from Lan Yuan will be spent.
The scenes of the fairy tale play are basically ancient buildings, but they require a little more natural and elegant.
If you build a few archways, you don’t need to build the roof, you will be the Heavenly Palace; if you build a wooden house at the foot of the mountain, you will be able to connect water and waterfalls, you will be gurgling with clear water and green mountains and streams, plant a few fake trees and make some plastic flowers to ensure that they are evergreen all year round, even if you are working together.
But that's it, it's a lot of trouble to do it.
The biggest difference between the cinema base and crew setting is that the crew setting is a tofu project, and there is no need or allow it to be too strong. Otherwise, there will be an explosion scene, fuck, and not blow it up? That would be a fool. Or it would be blown up, and a big rock hits the actor, and the problem will be even more serious.
The cinema base needs to be used repeatedly, so it must be strong and solid, at least it cannot collapse as soon as it is touched, but it also needs to save costs. After all, it is just filming, so there is no need to do such high quality.
Li Xianyun also needs to facilitate scene changes, which is suitable for the needs of landscape artists. Now even attractions are transformers-style attractions, so the costs in some aspects are even higher.
Li Xianyun dared to do this because he had Chili, Dali Ghost, and Melon Ghost. Otherwise, relying solely on Lan Yuan, he would not be able to do these jobs with his existing investment.
Next, Lao Gui asked Li Xianyun about the planning of other districts.
After a rough understanding, the old ghost asked: "So, the next second phase will be the ghost town expansion and the ancient building area?"
"Yes, the ghost city's landscape setting service will also be the main focus of future income. As long as the crew pays for it, it's okay for me to build a city directly." As he said that, Li Xianyun whispered a price to the old ghost.
When the old ghost heard the price, he was also shocked: "Are you sure?"
Li Xianyun nodded: "Of course, Yisheng Media is a high-tech company!"
The old ghost was tactful and didn't ask what technology it was, and said directly: "When will it be done?"
Li Xianyun smiled and grinned his big teeth: "Look at the money."
Lanyuan Group gave them the deadline for the second phase of the project to be at least three years, and it has only been less than a year, so there is no hurry.
In the past two years, we have to make some money using the first phase of the project.
Investment has begun, with three months of free early and three months of discount, and a batch of merchants have been booked.
However, this part of the investment promotion is a small trick, and the core commercial area has not yet moved.
The old ghost thought for a while and said, "I want twenty points for the price of 3.2 billion yuan."
That's 6400 million.
Yes, old ghost, it’s not ordinary people who can easily take out so much money.
No wonder Dou Lingling and the others are so scared when they anger you.
Li Xianyun suddenly felt that the old man in front of him was several times thicker than his. He laughed and said, "I only have 1.4 billion yuan in land, promised 1.5 billion yuan in investment, and there is also 10% profit of special effects!"
"So I've calculated that you're three hundred million more. I'm an angel wheel."
"Get out, I really care about your 300 million." Li Xianyun disdained. After thinking for a while, he said, "Four billion."
The old ghost curled his lips: "The film and television base is not easy to do, and the early stage is the most difficult."
Li Xianyun nodded.
Yes, although he has a good plan, it is still extremely risky.
The film and television base is being built around the country. The only thing that is really popular is a vertical store, and 80% of the film and television bases are in losses.
Even though Li Xianyun was confident in his ghost special effects, he still didn't dare to guarantee it. There were too many things involved. So for a while, Li Xianyun and Jiang Zheng were collectively anxious. Li Xianyun had the idea of taking Jiang Zheng Xuandong touring the world and singing a love song until old age.
Of course, whether the world wants them or not is another matter.
The old ghost continued: "And your plate is too big, which is a benefit and a disadvantage."
Hold!
You have come to the point again.
This land area is too large, with 4,500 acres of land. The key is to use high-tech equipment, and the investment per unit area is too large.
You should know that the total investment of many film and television bases does not exceed 100 million.
Lao Gui continued to poke the needle: "To build a film and television base, it requires upper-level relations, and reputation alone is not enough."
Li Xianyun knows this.
The reason why Shudian was able to rise was because Shudian Group itself had a close relationship with the upper level of the film and television industry. When they first started this film and television base, the earliest crew could not even be considered voluntary entry, but had assignments from the higher authorities.
Want to quickly approve? Please go to the vertical store to take a photo.
Want to get the funds in place? Please go to the vertical store to take pictures.
Want to buy a good price for a movie? Please go to the vertical store to take a photo.
Finally, let’s get a free sign for the crew – in fact, only some venues in the vertical store can be free, and if you want to be free, you must stay in their hotel, use their supporting services, change the soup and not change the medicine.
Anyway, after a series of operations, there are related resources and excellent marketing methods, which attracts a large number of crews to enter, bring wealth, and continue to expand, thus gaining a good reputation and ultimately forming a virtuous cycle.
Li Xianyun's plan is still purely commercial.
It all depends on word of mouth!
This is his biggest difficulty.
Reputation is not so easy to promote, and it cannot be done with just one or two advertisements. If you spend one billion, not many people may know it. If you know it, you may not believe it, and if you believe it, you may not come.
In this case, early operation is extremely difficult, after all, the maintenance of the cinema still requires a large number of manpower.
There are more than 50,000 internal employees at the Shudian Film and Television Base, and so many people eat, drink, defecate and urinate every day is a huge number.
The ghost town is now small in scale. The first phase is completed and the management company is established. It has more than 200 people in business departments, technical departments, and ordinary staff. The salary alone exceeds one million yuan per month.
There is still no business, and there will be more people after the business is open.
The key is that you can't wait until the business starts to recruit these people. You have to go to the job training first, right? The employees can't be found in one day, so you have to have time, right?
So during this period, Jiang Zheng has been recruiting people. When he can't recruit people, he has a headache. Seeing so many people's efforts, he has a headache about the passing of the books.
The disadvantage of snake swallowing elephant is here, and the funds are seriously insufficient.
You should know that once the ghost city loses money, it cannot be stopped by tens of millions of dollars. A small loss in a month will exceed one million.
The most important thing is that you can stop it and you can’t do it. Yisheng Media’s money needs to be used to develop itself. Ghost Town is used to make money rather than to hold back!
The old ghost saw through this point and exposes Li Xianyun’s confidence balloon in one sentence.
At this moment, the old ghost continued to do it: "In fact, what really needs a film and television base is TV series, not movies."
Yes!
The filming requirements are high. Either the road is closed by yourself, find famous buildings to shoot, or just build a building by yourself. Anyway, large productions rely very little on cinemas, and only small productions and TV series really need cinemas.
In terms of TV series, their relationship is obviously much weaker.
Lao Gui said again: "The first two or three years are the most difficult, and the initial stage is almost certain to lose money. Anyone who can guarantee capital within half a year is a miracle."
Well……
Very good, it hit me again. Li Xianyun felt that he was covered in bruises and was about to be stabbed into a sieve by the old ghost.
According to Li Xianyun's plan, the fundamental source of wealth of the Ghost City Film and Television Base is still tourists.
Only tourists can earn tickets, and merchants can make money. As for crew members, their main function is to give tourists a viewing. For example, fans chase stars, or are interested in how the crew films, and then enjoy the attractions...
In the early days, tourists were the most difficult to get, and it would be nice to survive by renting the venue to the crew.
There is no way, film and television bases are typically low in consumption costs and high in operation costs.
To be continued...