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Chapter 167 Starting from CVD(1/2)

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Xiao Qiang encountered real big trouble.

The view operating system designed by Universal has been adopted by government agencies, enterprises, institutions, schools, etc., and has initially appeared among domestic personal computer users. View has become their best choice with a good Chinese operating environment, rich software support, and convenient operation methods.

Microsoft launched the English version of the Land View Operating System view www.piaotian.com.com    In this case, the multimedia part of the view operating system has been used as the focus of publicity and has become the main gimmick for dealers to promote sound cards, graphics cards, and memory based on this.

Since multimedia has such a great influence, countless computer users regard it as the standard of computer multimedia technology. The multimedia production tools launched by the World allow ordinary people to learn to make multimedia software, thus allowing a large number of pictures, audio, and video format resources to pour into the Internet. While these resources are referenced and appreciated by Internet users, they also make the world's media format deeply rooted in people's hearts and established as a media standard in the computer industry.

The problem encountered by Universal Company this time is the video format in the multimedia format.

Video formats launched by Universal include FLSH quick read animation format for playing animations, as well as lossy compression formats.

Video signals have always been the goal of people pursuing perfect visual enjoyment. As early as the 1970s and 1980s, they fought desperately between various electrical industries.

The most famous of them is the launch of Sony's local Bata format video recorder, which is in dispute with Panasonic's VHS video recorder. Sony's Bata video tape is a half-quarter format, which does not take up space and is also slightly ahead in technology. Sony has announced a series of support plans, such as love wash belts, rewinders, blank belts, home cameras, video terminals, transcription machines, and other promotional methods.

But Panasonic died. In the end, relying on authorized transfer, many manufacturers were absorbed into its own country. In the end, Sony was suddenly squeezed out of the market, and vhs video tape became the only standard.

In the late 1980s and early 1990s, the existing video signal storage methods mainly included video tapes suitable for ordinary TV users and laser video discs suitable for high-definition TV programs.

It is a laser video disc with the same size as an old-fashioned record. It uses laser video reading technology. The reason why it is so large is because the initial laser reading technology is not yet mature, so it can only expand the disk size to ensure the accuracy and quality of laser reading. The video signal stored in this way can reach high-definition pictures of 800 times 600 times. Compared with the video tape 352 times 24, that is too much.

Universal launched a local frequency format, which uses a compressed format to ensure the smoothness of data fluid reading and the speed of spreading online.

Animation formats are currently the most popular and are widely spread online. Relatively speaking, due to the internet speed limit, people cannot watch directly online. The transmission rate is lower. They are mainly used for communication between users.

Its image quality is basically the same as a video tape, and it can produce 74 minutes of lossy video data.

In order to get the public recognition of this video format and form a specific industrial chain, Xiao Qiang introduced a series of technologies such as technical standard patents, playback chips, and player appearance patents to domestic manufacturers at the end of 1990s.

This lossy video signal disc is named CVD.

As soon as it was included in the list of computers for technical transactions, it immediately attracted the attention of many domestic manufacturers.

Because in China, the current sales price of a medium-range video recorder is 4,000 to 5,000 yuan, while the sales price of a medium-range video recorder is as high as 8,000 to 10,000 yuan!

See the technical description of the listed land of the Universal Company, the cost of the CVD production line is millions to 10 million yuan. It is very suitable for investment and construction of medium-sized enterprises. The production cost of each CVD CD is one yuan and five cents. The land issuance fee paid to domestic film companies is one yuan and two cents. The patent fee paid to Universal Company is one yuan and five yuan, and the total cost is only four yuan and two yuan, but the selling price can be as high as ten to twenty yuan, which can be said to be huge profits.

Moreover, even if the competition is fierce, it is very profitable to drop to the same as the same as the ordinary music tape.

Let’s talk about the cvd player, the patent licensing fee required for the land is 350 yuan per unit, and the decoding chip is 100 yuan. The remaining cost is only 400 to 500 yuan. The total is no more than 1,000 yuan, but the price is 3,000 yuan. This is another huge income for people to lose their mouths!

On the spot, hundreds of companies started a fierce competition to compete for the patent authorization of Universal Corporation.

Finally, under the coordination of Universal Corporation, everyone agreed to adopt the industrial chain method and cooperate in development.

The CD production line is authorized to be produced by different regions in China by dividing different regions. Players are authorized to be produced by twelve manufacturers according to the pattern of North Five and South Seven.

This kind of player does have many advantages. As soon as it was launched, it was sought after by the people.

Its price is cheaper than a video recorder. Its video carrier (disc) is easy to store, and there is no need to worry about the disc demagnetization and can be stored for a long time. If you feel inconvenient, it can only record a 74-minute signal, so a video is usually divided into two discs. Some videos have to be divided into three discs for a very long time.

But this problem was quickly solved. The manufacturer quickly launched two-disc continuous playback and three-disc continuous playback.

In less than half a year, cvd players were sold all over the country. After various manufacturers worked together to reduce the price by 1,000, and more cvd video discs and song discs were launched, they were even more popular. The production lines continued to be continuous and millions of units were sold, squeezing the traditional video recorder market to the point where it was almost gone.

At this time, ambitious domestic manufacturers are also preparing to learn from the world, enter the international market, and make money from foreigners.

Before, they were full of confidence.

Because the CVD machine is indeed slightly worse than the LD, but the price advantage is too great. In foreign countries, a LD is as high as one or two thousand US dollars. The price of the CVD is only 370 US dollars based on the current RMB-USD exchange rate of 5.36 to one place!

The same video recorders with slightly poor quality have a large number of markets abroad. It is impossible for cvd to not even survive!

Their first step towards the international world, both chose Hong Kong.

In fact, at this time, there were already a small number of cvds circulating from the mainland. This new CD player was also quickly welcomed by Hong Kong citizens. After the arrival of domestic manufacturers, they quickly occupied the Hong Kong market. In addition, various film companies led by Jiahe expressed their support for cvd as one of its video storage formats.

Later, the .cvd and its disc format also spread to Taiwan and Southeast Asia with Hong Kong movies.

However, the excitement of domestic cvd manufacturers has ended here.

When they continued to sell cvds to the international market, they were treated unexpectedly coldly. After seeing their display, European and American distributors stood up without saying a word. They did not express their intention to buy or sell.

Just when they were wondering about this, news came from Hollywood: the seven major film companies, Warner, Columbia, Fourth Century Fox, Ramon, Universal, etc., will jointly formulate digital disc technology standards as the only standard for Hollywood movies to be distributed to the individual market in the future.

At this point, they suddenly realized.

Americans do not allow other people to introduce other standards to occupy the market, but are preparing to dominate the market!

In this way, the indifference of European and American manufacturers and dealers was understandable. After all, when Sony and Panasonic were competing for the video recorder standards, both sides also wanted to dominate the market. A large number of manufacturers divided into two factions, each clamoring for the standards they supported. But in the end, Sony's half of the video recorder was eliminated and the high R&D investment could not be recovered.

These downstream sellers following Sony also suffered huge losses.

Now that Chinese companies want to launch a new format of video discs, no one dares to express their opinions. They are both cautious and not optimistic about the sales prospects of this disc. After Hollywood issued this statement, no one came to take over.

Faced with this situation, domestic manufacturers are helpless.

Without the support of foreign film distribution companies and without the support of other companies to launch, CVD is no matter how cheap it is, it is also a decoration for European and American users. They would rather use a video recorder than use it cheaper and more conveniently.

This has disappointed domestic manufacturers who rely on CVD to make a lot of money from foreigners.

Domestic profits are indeed considerable, and this market can also make a fortune. But this is called a king behind closed doors. As a technical standard, whether you are advanced or backward, you need to have enough user groups to support you. They originally wanted to learn from the world, quickly open foreign markets, then upgrade and develop quickly, in order to make their own company and become one of the world's top electrical appliance companies. However, in the face of the indifference of the European and American markets, they had to return home in a disappointment.

They did not expect that Universal LCD projectors did not involve any dispute over software support. For users, using Universal or other manufacturers is just a playback carrier. Through the same video interface, it can play video tapes, CDs, and computers without any problems.

But cvd is different.

It has faced extremely severe support software flaws since its birth.

In China, as long as a certain manufacturer is authorized to produce CDs based on the CVD format, under the policy of supporting national industries, it is easy to reach an agreement with various film studios and distribution companies such as China Film and Television. Hong Kong, Taiwan and China have the same language and the same culture, and everyone has the same culture and is easy to accept.

But it is different for foreign users. Who is interested in watching the cvd Chinese movies you make?

What they want to watch is the local movies and Hollywood. Hollywood plays an important role in the world's film industry. Whoever it agrees to support will surely win.

For foreign customers, cvd is not as good as a video recorder without software support!

These manufacturers were disappointed. Naturally, some people began to say strange things, such as the lack of technical strength of the Universal Company, and the empty promises of the Universal Company, which made them bear the burden, etc., completely forgot the joy of the cramps of the hands when counting money. Many people who were dissatisfied with Universal Company, also began to spread bad words about Universal and make Universal useless.

At this time, Austin showed some calmness.

He first authorized the company to announce that for those remarks that slander the company - using facts to illustrate the achievements of Universal Corporation on the world's technology stage. At the same time, several companies that are keen to spread rumors will also be banned, and after the patent authorization is over, the cooperation relationship with them will be reconsidered.

Although such high pressure temporarily shuts down some companies, it is not a long-term solution after all.

If the international market cannot be opened for a long time, the survival of CVD will become very fragile. When the foreign data disc standards are formulated and officially launched into the market, it will be difficult for people to have room for CVD to enter. Moreover, when foreign data disc technologies reach a certain level, their prices will drop quickly. At that time, they may even counterattack the mainland market.

At that time, even if there is national protection, Southeast Asia, Hong Kong, Taiwan and other markets will inevitably be lost soon.

Under such a severe situation, Austin was helpless, so he could only ask Xiao Qiang to come back and lead the world out of the predicament.

Xiao Qiang sat on the boss's chair, closed his eyes, and listened to Austin's anxious voice, chatting non-stop, and kept coming and going in the office, feeling anxious and exposed.

He sighed. If this Austin becomes more calm in adaptability and calmness, it will be fine if he is a large international company. But he seems to be scared by European and American consortiums and is always unable to hold back at critical moments.

But if it weren't for this, he wouldn't have been willing to be a pawn for himself.

"Are you finished speaking? Is there anything else?" Xiao Qiang asked with his eyes closed when he heard Austin's nagging.

"I'm done! I said, boss, don't show your leadership demeanor anymore, okay? Apart from me and you, there is no outsider here, there. You can use snacks to solve this problem!" Austin said angrily, and danced to strengthen his persuasion, "How big is the cake in the international market? We can only watch it, not eat it. The daily loss is more than one million dollars! I am anxious now, and you can still show me leadership demeanor!"

Lin Yi burst into laughter and covered her mouth tightly again, afraid of disturbing Xiao Qiang's thinking.

It's not that Austin is so anxious.

More than half a year, millions of CVDs sold in China, and the patent fees and profits of each of the Universal Company's core decoders have reached more than 400 yuan, with a net profit of more than one billion yuan.

As for CDs, there are now thousands of CDs. Each of these CDs has at least tens of thousands of printed copies, and hundreds of thousands of them are the most numerous. The number is terrifyingly large.

For each CD, Universal has to charge a patent fee of 1.5 yuan. Because domestic manufacturers habitually conceal the quantity, the patent fee is not fully collected. But even so, Universal has collected more than 200 million yuan from it so far.

This is only the domestic part.

Hong Kong, Taiwan and Southeast Asia are developing very fast, regardless of Hong Kong, Taiwan and Southeast Asia. The income level of Southeast Asia is not much different from that of the domestic market, so it is more sensitive to prices. Although the sales of CVD in Southeast Asia are the last entry into the local market, its growth rate can be described as hot.

Even with the current local market, the various patent fees collected by Universal Corporation will reach billions of RMB a year!

When Austin thinks of the European and American markets, he can't help but salivate.

The total number of people in Europe and the United States is not as large as that in China, Southeast Asia, Hong Kong and Taiwan, but the number of middle-class people in their area is several times that of the existing potential user group! Basically, it can be said that as long as CVD can open up their market, every family in Europe and the United States has the strength and may buy one!

In this way, Universal Company can survive until it dies by relying on the sales patent income of CVD!

Xiao Qiang chuckled from his nostrils: "How much do you want CVD to be satisfied?"

"Of course it is to occupy the whole world!" Austin said passionately, "Aren't you yelling about standard standards every day? Let our cvd become the standard for world data discs!"

Xiao Qiang laughed loudly, laughing so hard that he couldn't stand up.

"You have a big tone and you have to occupy the whole world!" Xiao Qiang smiled and wiped away the tears he laughed. "Look at it, our CVD, not to mention the upcoming data disc standard, is far inferior to the current LD. There is a little gap in technology, it doesn't matter, as long as there are many supporters and rich software, you can occupy the market. However, the CVD technology is only equivalent to a video recorder. You want me to make everyone give up the upcoming DVD in Europe and the United States and come to buy all the CVDs. It's just like asking me to persuade the whole world not to buy F16 and buy all our J-7. It's so ridiculous!"

"What should we do? Should we give up on cvds and wait for European and American DVDs to be launched, and watch them occupy the market?" Austin felt like he was being fucked by the head. He was immediately stuffed.

Xiao Qiang stood up from the chair. On the table, he took out a Cuban cigar box, peeled off the wooden mouth, lit it with a match, and slowly plated it to the window. Looking outside, he was smoking a cigar silently.

Austin looked at his back with his eyes, and even Lin Yi put down her pen and looked at him closely.

Xiao Qiang is almost like a god-like existence for Huanyu Company.

What he said was OK would be OK.

No one will touch something he said could not.
To be continued...
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