When I was a child, everyone hoped to celebrate the New Year, especially those born in the 1980s and 1990s. As we entered society, the New Year became a long holiday, and a chance to reunite with our family. There was nothing else!

For Zhou Yujie, an old man who has been in society for more than ten years, the same is true for the New Year. However, this year is the first time he celebrated the New Year with his parents after he was reborn. Some necessary attention is still necessary. He accompanied his parents to buy a few pieces of equipment in the largest shopping mall in the Shanghai Stock Exchange. On the morning of New Year's Eve, he rented a small luxury cruise ship with them and took them around the Huangpu River and the Bund.

On New Year's Eve, Zhou Yujie wanted to customize some wine and food from a nearby four-star hotel, but his mother Wang Wenjuan disagreed and insisted on making it herself. So Zhou Yujie personally accompanied her to the supermarket to buy vegetables, and then made a sumptuous New Year's Eve dinner together.

From the second day of the Chinese New Year, the family of three started a short-term tour, from the aquarium to the Happy Valley, from the Oriental Pearl to the Shanghu Museum, from Lujiazui to the Chenghuang Temple, in a few days, the weather was beautiful and the sun was hanging high, and the three of them played all the places.

Until the sixth day of the first lunar month, Zhou Yujie arranged for an employee of the company to drive his parents back to Kunshan.

The New Year atmosphere in Shanghai is not strong. By the seventh day of the lunar month, the subway and buses have returned to their busyness before the New Year. Many office workers complain about the shortness of the holiday, but they had to get up helplessly in the morning to go to work.

Zhou Yujie also came to the company early in the morning and sent a big red envelope to all the left-behind employees together with Lin Youde and other senior management. Then he took Lin Youde and Zhong Guangwei to hold a closed-door meeting.

Toutiao's current major businesses, Toutiao's daily active users are still growing steadily. In the mobile Internet field, there is not even a similar competitor. However, with the gradual expansion of market influence, some traditional portal websites have begun to pay attention to Toutiao.

But they didn't care too much. They also had their own APP. However, in Zhou Yujie's opinion, the mode is far from that. Everyone has the same news on the entire screen, and it will be refreshed only once every ten or twenty minutes. Even if the same user opens it repeatedly, the same news will be the same.

There are several enemies of AppTalent, but their opponents are only passively defending. They can't understand AppTalent's operating model at all, and can only spend money to buy advertisements, or buy mobile phones like AppTalent, but they still can't resist AppTalent's continuous erosion of their market share.

The weakest Yinlang is currently a Buddhist development, because the company's resources and funds are limited. Yinlang has only obtained priority traffic recommendations from AppTao and Toutiao, and its market share is not too small. However, after all, it is too late to enter this market. It is currently far from giants such as Tiantian Mengting, QQ Music, and Kugou. However, thanks to the push of big data and the rapid development of brother companies, Yinlang's download volume has been in a stage of rapid growth.

As for the game, Zhang Yidong's team has developed a high-definition version of "Temple Escape" and installed it on the mobile phones of all Toutiao companies. Anyone can play as long as they have time. If they find bugs or unhappy things in the game, they can report to the game department. If they are adopted, they can also receive cash rewards.

The last Quxin is the one with the heaviest task among the major software under Toutiao, because Teng Xun took action.

At the meeting, Zhong Guangwei reported the data obtained during the Chinese New Year. As the person in charge of the Quxin Project, he had been working throughout the Chinese New Year and almost slept in the company. He had a good rest yesterday, mainly to have enough energy when reporting today.

"At present, according to our data test, the daily active users are also very high between -5 million. Their interface almost imitates our Funxin, creating groups at will, people nearby, drifting bottles and shake. The only thing I confirmed is that WeChat's recommendation model does not use any complex data analysis. When shake, it seems that the distance is randomly allocated. The closer the distance, the easier it is to shake. Age and gender are also determined by user settings."

"3 million? That's so fast?" Lin Youde frowned and said, "It took us several months to get this data."

Zhong Guangwei said: "There is no way, the QQ side of the mobile phone directly attracts traffic. The QQ PC side also has pop-up advertisements several times. In addition, the promotion of other software and websites of Tengxun, it is difficult for WeChat to remember it.

But after all, it is just a software that has been forced to promote in the short term, and the user activity rate is still not as good as that of Quxin."

"This is just a matter of time. As long as WeChat continues to obtain traffic, the number of users will increase and increase, sooner or later it will exceed our Quxin. Over time, it will squeeze out our growth space. This is the most troublesome thing about WeChat!" Lin Youde said incisively.

Zhong Guangwei nodded and said, "So we also need traffic. A massive amount of traffic. Even if we can't compare with Teng Xun, we must have the ability to stabilize the market so that we can have the opportunity to continue to gain a foothold."

Zhou Yujie smiled and said, "Although WeChat is developing very fast at present, its foundation is not stable and its user stickiness is not strong. It is not easy for users to truly accept WeChat. Even Tengxun's biggest enemy if he wants to develop.

And the core shake is our biggest advantage at present. As long as we ensure more accurate push from people with same personality, the traffic will be hard to support it."

Zhong Guangwei said again: "Mr. Zhou, I have a little bit of news, but I'm not sure. I heard that Teng Xun is planning to implant the shaking function on QQ."

"Don't worry about QQ, if QQ is not done, it's okay to shake it." Zhou Yujie didn't care at all. The core of "shaking" is the social networking of strangers, and the positioning of QQ is the circle of acquaintances. With the huge base of QQ, even if you add a shake, it will not increase the number of users.

When competitors completely monopolize the market, they don’t have to care too much. Compared with QQ, WeChat is actually more threatening.

Lin Youde said: "I have another thing. The current traffic of Toutiao has attracted the attention of many portal websites. Not only have they set up similar APPs themselves, but they have also begun to block the content on their websites. I guess this situation will increase soon."

"The time to develop is over!" Zhou Yujie said with a smile. In fact, whether it is Toutiao or Funxin, Zhou Yujie did not expect to develop into a giant without attracting attention.

Because reality is not, a social software can gain tens of millions of users in a day, which will only exist. In the original history, support and without competitors, it was only 100 million users in 12 years. It is already the limit to be able to develop into its current appearance with "people nearby", "jump" and "shaking" within a few months. This is the result of Toutiao's big data analysis.
Chapter completed!