"Acquaintances socialize, isn't that the same as QQ?" asked another manager.

Zhang Xiaolong said: "The positioning is different. Even if they are all the same group of users, because of the different interfaces, functions, services and settings, some users will still choose another one. For today's smartphone users, it is normal to have two social software, so even if the users are the same, QQ and WeChat can coexist."

Some of the meeting frowned, saying that's true, but if there are users, then the traffic will hit QQ's traffic.

"Can you defeat Quxin with the same positioning?" Ma Huateng continued to ask.

"Now we are competing with Quxin for the field of stranger social interaction, which is to compare our weaknesses against their strengths. It is meaningless to fight like this, and acquaintance social interaction is our most powerful advantage." Zhang Xiaolong paused and said:

"In the field of strangers' social interaction, the market explodes very quickly, but it doesn't last long. The market limit is too low, and it develops to the extreme when it reaches a certain level. Moreover, some users will slowly give up after a long time. They will definitely get tired of it, or they will really find the right person and give up looking for other strangers.

Therefore, if Quxin wants to take the second step, it must transform into acquaintance social networking, use Quxin's existing users and use them as a fulcrum to expand the social links around in a spider-web-like manner. If you want to make a successful social networking software, Quxin must link all of these networks. Once this process is successful, Quxin will have a stable social link similar to QQ.

And if Quxin has not taken this step, then at best, it is just a P-app software that does not pose any threat to our Tengxun."

A spider silk is very fragile, and a little wind can be blown away. However, once the spider web is well-knitted, no matter how strong the wind or rain is, it is difficult to destroy the structure. The social link is actually composed of countless spider webs, and each user is a node, and each node links dozens of other users. This is the moat of social software. Once successful, it is impossible to break from the outside world.

Ma Huateng asked: "What should we do specifically?"

"All the relationship chain data of "is imported to WeChat users." Zhang Xiaolong said with a calm face.

The conference room immediately became quiet. Except for a few people who looked bad, the others also frowned and thought about this matter.

"This is impossible. If you give all the social links of QQ to WeChat, why not just use QQ on your mobile phone?" One of them opposed. He was the head of the company's QQ business department, so he naturally opposed this suggestion that would hurt his products.

Although they are all the same company, Tengxun has many internal business departments and internal struggles are fierce. The interests of the launch department are damaged. Now if all QQ data is exported to the department, it will take away a large part of the traffic.

"Because a user can use two different social software, from a commercial perspective, QQ has never been a competitor of Quxin, because their expansion cannot affect QQ at all. QQ has monopolized the market and cannot seize its own market share. This time, the only thing that can steal the market from Quxin is WeChat, whose target position is consistent with it." Zhang Xiaolong said without any hesitation. He has been fully prepared.

During this period, Xiao Ma Ge of Tengxun's highest-level commander ordered that QQ also supports a lot of traffic, QQ client advertising, and QQ account can also be logged into WeChat directly. With these two points, if there are no strong competitors in the market, WeChat can gradually and slowly allow users to continue to add new friends and slowly occupy the mobile market.

But now it is no longer possible. Quxin has gained the advantage in stranger socializing with two creativity, and will soon turn to acquaintance socializing. Investment in venture capital will definitely provide resources and traffic. In terms of time, WeChat and Tengxun cannot wait at all.

"Even if WeChat succeeds, it will not threaten QQ. These two softwares have different positionings and will not have great conflicts." Ma Huateng's last sentence was final. No matter how powerful the internal struggle is, it is internal competition, but a new enemy is absolutely not allowed to appear outside, especially this enemy is a newly emerging startup in the social field.

Seeing that some people below seemed unwilling to do so, Ma Huateng continued: "After the end of last year's 360 incident, I met a famous Internet investor in the United States. I asked him a question [What kind of enemy can defeat Tengxun Company?], guess how did he answer?"

The rest of the conference room looked at each other, and no one spoke.

Ma Huateng said: "His answer is [the enemy who can defeat Teng Xun is not on our list of enemies yet].

In other words, our confidant enemies are not Baidu, Alibaba or Sina, because these people have been fighting with us for so many years, and no one can do anything to each other. They do not have the ability to defeat us, and what we need to pay attention to most is the kind of company that suddenly rises with creativity.

Don’t think that we have monopolized social software, but we are invincible in the world. The technology field is changing so quickly that everyone imagines. IBM lost to Microsoft, Yahoo lost to Brother Gu, and Brother Gu is now challenged by Facebook. Nokia was still a giant to us, Tengxun five years ago. What about now? Who among you five years ago could have thought that Nokia, which had a market value of 200 billion euros, would become like this now?"

Everyone was pondering in silence. Finally, the person in charge who had previously opposed rewinding QQ data to WeChat said: "Don't worry, Mr. Ma, we will do our best to cooperate with WeChat."

"Okay." Ma Huateng nodded and asked Zhang Xiaolong again: "What else do you need here? Although it has come to the most critical moment, whether it is needed or not, we must strive for the new social market on mobile."

"There is another point." Zhang Xiaolong said: "Quxin has a great advantage, that is, their parent company has an AppTrea with a large market share. This is an application market, similar to a PC-side navigation website, and the traffic is also very considerable, so I hope the company can cooperate with other application markets and promote WeChat with all its strength."

"Okay, you are the one who decides this matter. If you need funds, come and sign it directly." Ma Huateng nodded and agreed. For Teng Xun, a little money is nothing. As long as the social status is stable, there are too many ways to monetize traffic.
Chapter completed!