Zhou Yujie continued: "In addition, Toutiao will not raise funds for the time being, but from the long-term perspective of the company, I will take out 5% of the equity as an option pool like Quxin to reward employees, and the same is true for AppTrea."

In the Internet era, it is impossible to keep people by relying solely on money. Many powerful technicians or managers have already made enough money. If you want these skilled people to get along with you, equity dividends are necessary.

Option pool is basically the normal operation of all Internet companies. It puts a few percentage points in, and then slowly sends it to employees in many years to the next, and the number of them is determined based on the value of the employees.

Relatively speaking, Toutiao is more important, so we must retain core employees. AppTrea’s dependence on employees is lighter, but there must be an appropriate amount of equity dividends. As for today’s preferred, it is still in the initial stage of burning money. When the next financing is reached, the option pool will be set up.

The boss has plans to distribute dividends, and everyone here is very happy. After all, following the startup company is for this purpose. Otherwise, why not go to a large company with better benefits?

Moreover, from a management perspective, with dividends, everyone under his command will be stable, so it will be much more convenient to manage.

Zhou Yujie continued: "I thought about it. Now Toutiao's model is responsible for all major businesses, which is not conducive to the management of the headquarter, so I am going to contact Sequoia Capital and ask them to introduce a professional personnel team to make reasonable resource allocation for all branches."

When the company is small, it does not pay much attention to internal management just to expand the market. However, as the company grows bigger, internal management has become an important factor that restricts the company from going further.

In fact, this problem will have long occurred in ordinary companies, because when a company occupys a certain market, what will happen in the future will definitely become a difficult problem. Even the founder cannot make a decision. This is not a matter of equity size, but he is not sure, so he can only discuss and specialize in research together.

This requires market testing of one's own decisions, and the information feedback mechanism determines the company's future. In this case, the internal management of the company must be in place.

Toutiao Company is currently developing according to Zhou Yujie's plan, and the market development is also very smooth, so it still implements policies to control everything by each business department.

Now that all parties' businesses have basically passed the period of rapid growth, the company must be effectively managed.

The most basic thing is finance and personnel.

Needless to say, the financial situation is the bankruptcy caused by financial misconduct.

In terms of personnel, the head office also needs to regain this power, especially the control of the middle and senior management.

This is not just a matter of trust or not, but a balance system that any company must have after it grows.

The senior executives were shocked and knew that this was actually to control the senior executives of the branch, including them. But this is normal. Any company will do this, and the same is true for the physical industry.

After reaching a consensus, the details of internal management were discussed and the meeting ended.

This meeting sets four strategic directions.

First, Quxin focuses on defense and stabilizing the market, and does not fight Teng Xun head-on and burn money.

The second is today's preferred method, which will refer to the technology of Baidu Map to enter the territory of Suzhou Province.

The third is to use foreign traffic and new games [Fishing Master] to fully promote Tuyou, and at the same time introduce Huifutong payment to slowly cultivate the payment system.

The fourth is to vigorously promote Toutiao, App Store, including purchasing pre-installed products and other channels to attract traffic.

The last three strategic plans all require money, but fortunately, when Quxin raised the second time, he obtained a sum of funds, which was enough to support [Zhilong Mystery] to bear fruit overseas.

The 500 million US dollars in Quxin's hand needs to deal with various normal expenses, server construction, etc. Quxin's current profits come from internal company settlements, and in general, they are still losses. How to do it in the future depends on what kind of spending the Bat companies will make in the group buying and payment fields.

With enough funds in hand, you will be confident in doing anything.

...

At the same time, the top leaders of Wowotuan Jinling headquarters, from Alibaba and Baidu, were currently in intense negotiations with the management led by founder Xu Maodong.

Ning Zhihao, head of Alibaba's negotiation team, put down the documents in his hand and said: "Mr. Xu, if we waste time like this, it will only allow Tengxun and Lashou.com to further control the entire market. Only when we reach an agreement quickly can we save the current market of Wowotun."

Xu Maodong smiled and said, "Mr. Ning, it took us a week to set the valuation of Wowotuan. Now the last question is the Alipay entrance, so whether the agreement can be reached quickly depends on what you Alibaba means."

Chen Zi'ang, the head of Baidu's negotiation, frowned. Although it was not his business, he was still thinking about the impact of this matter on Baidu.

The atmosphere has been very tense these days. The three parties have spent a few days in this environment. Alibaba and Baidu are unwilling to see Teng Xun expanding in the group buying territory. Wowotun is obviously unwilling to let Lashou.com, which has been acquired by Teng Xun, control the group buying market.

In theory, the purpose of the three parties is the same and it should be easy to cooperate.

But in fact, even if the cooperation between different departments of the same company is a huge obstacle, various conflicts of interest will also become huge obstacles, and the same is true for Wowotun and Baidu Alibaba.

Because of strategic needs, Baidu Alibaba naturally needs to fully divert traffic and help other resources. If time is available, they are more willing to acquire it. But obviously, Xu Maodong founded a company with a valuation of nearly 1 billion US dollars at the age of 30, so he naturally has enough arrogance and he is unwilling to work for others.

If the acquisition fails, you can only invest in shares, but there are many problems with investing. What is the shareholding ratio? What is the company's valuation? What is the equity voting right? How to allocate board seats? Is there a veto right, etc....

And these took 7 days to negotiate. If it weren’t for the enemy, it would be normal to negotiate such a large-scale commercial cooperation for several months.

After financing, there are also problems, that is, how to introduce traffic. As the gate of the PC side, Baidu is naturally not a problem to attract traffic to Wowotuan, and the price is easy to say.

With the rise of Toutiao and the popularity of mobile Internet, Wowotuan naturally needs to pay attention to the mobile market.

Toutiao did not participate in this negotiation, but as long as Wowotun purchases AppTrea and Toutiao’s advertisements at market prices, Toutiao’s resources can be fully supplied.

However, Xu Maodong was not satisfied with this because he knew that although the traffic of AppTrea and Toutiao was large, it had one weakness, which was that it needed time to attract traffic. With enough time, these two software could promote an application to the extreme.

But time is obviously what Wowotuan lacks, and they can't wait for half a month. Quxin's stickiness is strong enough and the promotion ability is the strongest, but they will not participate in this cooperation, which makes Wowotuan at a disadvantage in terms of traffic, even if there is Baidu.

Therefore, Ning Zhihao proposed to let Alipay be used as a channel for traffic diversion, that is, to place the link of Wowotuan on the homepage of Alipay.

Xu Maodong was overjoyed after hearing this suggestion. Although Alipay cannot compare with QQ or even Quxin on daily active users, there are many users and are extremely professional. Opening AppTrea is related to finance and consumption, which is very similar to the attributes of Wowotuan.

However, Alibaba has no such good intentions. Xu Maodong thought that Alipay was just giving a link, and then the user needed to download Wowotuan, which would greatly attract traffic to Wowotuan and attract high-quality users.

But Alibaba means that the links on Alipay can directly open all pages of Wowotuan, and users do not need to jump.

This is the complete difference between heaven and earth. Although the money consumed by users is still from Wowotuan, the user stays on Alipay. In this way, Wowotuan becomes part of the Alipay platform. Not only can it not attract traffic from Alipay, but it will also affect users who have already downloaded Wowotuan. When they find that Alipay can open Wowotuan, they will definitely delete Wowotuan without hesitation, because users don’t like duplicate APPs.

Both sides refused to give in, causing a deadlock.

Ning Zhihao said: "Mr. Xu, users hate being guided to download APPs. The number of Alipay users is sufficient, but their daily active users are not high. If they are induced to download and then let them use group buying, the efficiency will be too low.

Direct operation on Alipay will make the process simple. I know Mr. Xu’s thoughts and understand it. But now is the most intense moment of competition with Teng Xun. If the speed is slow, there will be no chance at all."

"If all the traffic of Wowotuan goes to Alipay, even if we win Tengxun and Lashou.com in the end, it will be no different from losing." Xu Maodong snorted coldly and refused to agree.

Although group buying is simple, Xu Maodong naturally understands the rules of the Internet industry by turning Wowotuan from scratch in one year.

They are desperately burning money by group buying to make users accustomed to using their own websites or APPs, and they don’t feel sorry for burning hundreds of millions of dollars for this.

There is nothing you can do if the website entrance is controlled by Baidu. Not only group buying, but all websites are the same, Taobao is the same, but because of this, as long as you don’t offend Baidu too much, Baidu will not ban other websites at will for its own benefit.

But the APP side is different. This is countless different entrances, and each one is different. If Wowotun chooses to place it on the Alipay platform, then the user becomes Alipay user, rather than Wowotun. If Wowotun is asked to burn money to Alipay to train users, it would be better to close the door directly.

Chen Zi'ang, who was standing aside, looked at the sunset outside and said, "Two, I can't wait too long. Now the subsidy range of Quxin and Meituan has been reduced a lot. It seems that they are just trying to ensure a certain popularity.

Tengxun and Lashou.com are now subsidizing multiple cities at one time. The amount is very large and the user response is also very good. It is said that the number of WeChat users has begun to increase significantly, and it will inversely support Lashou.com.
Chapter completed!