24 Big Data
Happy summer vacation always passes quickly, and it is mid-August in a blink of an eye.
Zhou Yujie and Jiang Youyu both passed the subject 2 and subject 3 exams very smoothly. As for the upcoming subject 4, it would be even simpler. You can pass it with your eyes closed.
The admission notices of Zhou, Han and Jiangwang were also sent one after another, and the friends are about to start a new college career.
On the 17th, the total sales of 2048 games in July were shown on the backstage of the Apple APP store, totaling US$7,255.54. Zhou Yujie's revenue was 70% of them, and he could get over US$5,000. A total of 3,668 people downloaded 2048 games, of which 22 were refunded. This ratio is already very low in Apple APP platform games.
The Android platform also informed the data, with a total of 251 people downloading. After the draw is completed, Zhou Yujie will get about $350.
At the same time, as time goes by, the link to 2048 has appeared directly on some domestic platforms. It is not how popular 2048 is now, but because these platforms are staring at the Apple platform, once new software is available, they will be copied immediately.
Zhou Yujie is too lazy to care about these things. At present, he can't control them, and there is nothing he can do after 15 years.
Chinese people love free, which is the truth that Internet giants only understand after they have learned the bitter lessons. Therefore, in terms of game development, they mainly use free game charging props, but in the end they earn more.
What Zhou Yujie cares about is only the foreign market. Judging from the daily data in August, whether it is Apple or Android market, the download volume of 2048 is steadily increasing every day, and even the domestic pirated market has increased in downloads.
At present, in addition to practicing driving, Zhou Yujie basically spends his other time developing a new set of logic: big data recommendation.
In the later 10 years, Baidu declined because he did not get a ticket to the mobile Internet, while TX and Alibaba formed a situation of two strong rivals in the Internet field with WeChat and Alipay.
But no one would have thought that a small company established in 12 years would become a super Internet giant that could threaten TX and Alibaba 10 years later, and this company is ByteDance.
The foundation of ByteDance is that it has strong big data recommendation capabilities, and uses a large amount of data to calculate users' needs and hobbies, and then sends the user's favorite information to the user.
This set of Internet business logic was already very common in the 1920s, but in 10 years, no one would have thought of this. It was incredible. However, countless times have occurred in the history of the Internet. The keyword advertisements of Gu Ge Empire and the traffic monetization of Teng Xun were not expected in the early years. But when they were invented, any ordinary person took it for granted when he heard it.
The same is true for personalized recommendations of big data. Even one year after Toutiao was established, its traffic was comparable to that of portal giants such as NetEase, some Internet giants still couldn't understand the logical thinking in it.
Zhou Yujie's current research field is the same as Byte, but it is different. The same is that he also uses big data recommendations. In this regard, his experience in working at Byte is very helpful. In different aspects, Zhou Yujie is preparing to try it out with the application market. In this field, ByteDance did not enter the past, not because he didn't want to, but because Byte became famous at that time, it was too late. The mobile phone giant monopolized their mobile phone users with its own application market.
The only exception is TX's AppTrea, but it is also because of its first-mover advantage and subsequent huge traffic resource imports. Otherwise, it would be impossible to play with the mobile phone giant.
In later generations, daily active users were very low because people had long been accustomed to using different APPs in the mobile Internet and had very low demand for new software.
But at present, the application market is the most promising project. Because the market is currently blank, a large number of smartphone novices have entered the mobile Internet market. They are not sure what they need and can only blindly search for it. With personalized recommendations, the efficiency will definitely be improved.
At the same time, the application market is not invested much, and it can quickly enter the business model and form a capital cycle. More importantly, if you cannot withstand the impact of mobile phones or Internet giants, you can also take it off at a high price and use this money to develop other fields.
After all, 91 sold $1.9 billion, and another Pea App Market rejected Alibaba's $1 billion acquisition in the same year.
If the application market is successful and survives the impact of mobile phone giants, then it is not only a treasure pot, but also a natural traffic pool. Traffic is the foundation of Internet companies and is a must-fight place for any Internet giant.
As for Byte's first business portal, this is really not a business that Zhou Yujie can intervene now. In this field, without millions of initial investment, I'm afraid that even the most basic arsenal cannot be built.
"What you can do is almost done." In the room, Zhou Yujie frowned and said to himself.
A person's ability is also limited, and all Zhou Yujie can do is to compile the most basic logic.
Making a mini game is simple, but an application market with login function is much more complicated. It seems to be a very common function. In fact, each one is followed by a system. For example, the simplest mobile phone login and email login require separate research and development, not to mention the massive APP links.
It’s better to log in with email, but you need to connect to a telecom company when you log in with your mobile phone. You can only apply for this when you set up a company later.
The most core big data recommendation system is actually not a set of programming, but a large amount of data is collected together, and a certain logic is used to find rules, divide countless netizens into thousands of people, and then match each other to find the similarities, then collect information, and find their same hobbies.
The theory is very simple. In about 20 years, Internet giants at home and abroad have understood this truth, but none of them can play bytes. The fundamental reason is that the first-mover advantage is that bytes. Bytes have obtained too much data and formed the most accurate news, advertising and other delivery modes. No matter how others chase, they will only play the rest of it.
The information you serve cannot match the efficiency of bytes, so the user will abandon you. After the user abandons you, you will not get enough information. Bytes can accurately serve advertisements and will receive more likes from advertisers, and then the bytes will have more funds.
Under the virtuous cycle, even if giants like WeChat enter the short video field, they can't play Douyin. Douyin's calculation ability can easily know your interests, thus making you addicted to it. The more people are addicted, the more advertising revenue, the more content creators get, the more content will also become more and more, which will further make users addicted. Teng Xun can't play with this chain of interdetraction, and overseas giants such as Gu Ge, Facebook, Microsoft, etc. can't play with it.
Many people can uninstall Douyin because they rely on self-discipline. It’s not that they don’t like it, but that they are afraid that they will waste too much time using this thing.
Of course, TikTok also has shortcomings, which is that sometimes it over-recommended the same type of video, which makes many people feel impatient. This is actually something that needs to be gradually improved. After all, everyone's patience is different.
Some people feel annoyed when watching the same videos ten, while others never get tired of watching them, but the software does not know the netizens’ mood.
Many people think that Douyin is too mentally retarded, because they like this kind of video in the early stage, and then they can't watch it after watching too much, but the software does not know everyone's patience, and the end user leaves.
Therefore, bytes in later generations have been constantly optimizing the program, trying to analyze the frequency and speed of people watching videos. Zhou Yujie was once responsible for this business.
Now, because there is not enough data, Zhou Yujie can only do some basic preparations, and wait until the time is ripe before going to the next step.
On August 26, Zhou Yujie and Jiang Youyu obtained their driver's license and the first national certificate in their lives.
On August 28, Zhou Yujie received $4,070 from Apple. The money earned in the United States naturally had to be paid taxes in the United States. However, whether to continue paying it in China has to consult relevant legal professionals. Such a large amount of money, especially foreign exchange, cannot be escaped, and there is no need to be greedy for this money.
Fortunately, domestic freelancing is paying tax once a year, so there is no hurry for the time being.
On September 5, one day before the start of university, Zhou Yujie told his parents that he wanted to go to Shanghai alone, because it was not far away, Zhou's parents agreed.
On September 6, Zhou Yujie got up early and prepared to board the bus to Shanghai with his friends.
Chapter completed!