257 The layout of the game industry
Zhou Yujie said: "I won't talk about Honor of Kings for now. I will see the results of the other three games within three months and then conduct internal testing."
Honor of Kings is a relatively complex mobile game, and the current Internet speed is not enough to support its explosive development. However, the other three games are much simpler. With sufficient resources, the technology to develop is not a problem, but some settings need to be carefully considered.
"No problem, I have to make it even if I work overtime in the company." Zhang Yidong set up a military order.
Zhou Yujie smiled and said, "Okay, tell everyone in the game department that these three games were developed in three months, and everyone can directly get an extra bonus for one year.
And this period of time is a bit harder, and after the game is developed, you can also adjust the rest."
5 days and 8 hours is a perfect working time setting, but it can never be so perfect in reality. Some positions always require enough time to invest.
However, if the reward is rewarded with a little hard work, it is worth it. And no matter how busy the company is, it will take a period of time. After the work is done, the employees are physically and mentally exhausted, so you can also arrange a vacation under reasonable arrangements.
As for the labor cost of employees, it is basically not worth mentioning in front of high-tech companies that know the future direction.
"Thank you, Mr. Zhou," Zhang Yidong said with a smile.
Lin Youde laughed and said, "Old Zhang, it seems that your game department will have more people going to Shanghai."
There are a few more "shanghai people" which is a small joke within Toutiao. Currently, in Shanghai, it is very difficult to get homes due to the population concentration. Even if ordinary people buy houses, it is difficult to get homes.
But as a local high-tech enterprise, Toutiao naturally has special treatment, that is, as long as Toutiao employees buy a house by themselves in Shanghai, they can directly apply for a Shanghai household registration through the company.
This is a way for Internet giants to leave their employees. For high-tech talents, staying in first-tier cities and setting up a family and building a business is one of their biggest pursuits. Companies such as Baidu and Tengxun also have similar benefits.
Although Toutiao's companies are not all profitable, there are also several companies that have rich turnover, especially the game department and Today's Preferred. Because of this, Toutiao has a very good relationship with ICBC. ICBC has also specially launched low-interest loan quotas for Toutiao employees to ensure that the company's internal personnel can easily access households.
However, this also comes at a price. If you get this benefit, you will have a long-term service agreement. If you violate the rules, you will have a price. This kind of case has happened several times within Baidu.
Zhang Yidong laughed and said, "Mr. Lin, our game department is still not enough now, so why don't you lend us some."
Lin Youde nodded and said, "This is no problem. As long as you need it, please speak at any time."
"Okay, let's talk about the personnel issues later." Zhou Yujie interrupted their topic and said, "Old Zhang, I know that your game department has always lacked people, so I thought of a solution. I am going to poach people from Teng Xun."
Although there is no shortage of talents in Shanghai and there are many computers, the Internet atmosphere here is far from comparable to Yanjing, the deep sea and even Hangzhou.
There were two game giants, Shanda and Giant, but they have gradually declined in the past two years. Zhang Yidong also poached a lot of people from these two companies, but in general, the number of people is still not enough.
"Teng Xun attaches great importance to talents in the game department, and the benefits and salary are also very high. We want to poach a few people to come, but it will be difficult if there are too many.
Baidu Alibaba has done it, but in the end their projects failed, and instead cheated a bunch of Tengxun people. I also knew a few people when I was at NetEase. That's how they arrived at NetEase. Now Tengxun Games rarely want to leave." Zhang Yidong said helplessly.
Zhou Yujie smiled and said, "I know this, but what Baidu and Alibaba can't do does not mean that I can't do it. Our Toutiao game business is good in itself, so we can support them.
And after all, Baidu and Alibaba are still unwilling to give enough benefits. I plan to share game profits with Teng Xunlai's game team."
Although Tengxun is not very famous in the industry, her treatment of employees is still very good, which is also the basic condition for others to obtain a large number of talents.
The game field itself is the most profitable market for Tengxun. Its importance within Tengxun is second only to QQ, especially in some popular games. The annual bonus of its employees is always paid for dozens of months, which makes other peers envious.
As Tengxun's most powerful competitors, Baidu and Alibaba have also tried to make games. Even though they spent a higher price to dig up people from Tengxun's game department, they could not make good games for a long time, and the cost of raising these people was too high, so they could only end up leaving it alone.
"Profit dividends?" Zhang Yidong was stunned. Ordinary game teams will receive bonuses if they develop games. If the results are good, there will be more bonuses.
But this is always just a bonus. The games developed this year will have huge bonuses this year, and may be gone next year. There must be another game.
Even Teng Xun does not have this mechanism. The year-end bonus will give you tens of millions of bonuses in the studio, but you don’t think about profit sharing, because the sharing is determined, which is a cost that capitalists cannot control.
Zhou Yujie nodded and said, "Yes, it's just sharing of the money. It's not only the talents recruited from outside, but also the personnel within our company, but this kind of profit sharing can only be a game developed by the team themselves.
And the choice is free, you can choose the risk-free salary model, there will be project bonuses, or you can choose to develop a new game yourself and then get a share of the money."
Teng Xun, an Internet game company in later generations, was basically the dominant player. Although the salary, benefits and bonuses to game practitioners were relatively high, they rarely had a share of their share.
Another NetEase signed a certain profit sharing with the studio, which is generally around 20%. Because NetEase does not have strong traffic diversion capabilities, it is difficult to attract excellent gaming talents to join. At the same time, the share sharing model can also reduce NetEase's risk costs.
However, NetEase has not done this yet, because although NetEase games are not as good as Teng Xun, they also have a certain market. Capitalists generally do not give in to their subordinates until the last moment.
What Zhou Yujie has to do is to combine these two models and carry out at the same time, adopt the principle of voluntariness. Those who are willing to work normally can choose to follow the company's footsteps and develop internal games.
Those who have a strong desire to make money and are confident can set up their own studio and then distribute dividends to the company.
The two modes are in parallel, just to make hot games by themselves.
Although Toutiao's traffic is not as good as Toutiao, its coverage range is tens of millions of users, and it will be easy to reach hundreds of millions of dollars in the future. As long as there are popular games, Toutiao, Quxin and AppTreasure combined will be enough to compete with Toutiao for the terminal game market, and at the same time it can strengthen its own capital flow.
"Okay, I understand." Zhang Yidong nodded and said.
Zhou Yujie smiled and said, "Old Zhang, you came to Toutiao and had the idea of making your own games. Now it's time. According to our original agreement, your team can get 20% of the profit."
Zhou Yujie is still quite looking forward to the Lutuzhibin. This game may not be as good as some super hot products, but its monthly income is over 100 million yuan. And importantly, Toutiao's current traffic far exceeds NetEase. As long as the promotion benefits, it may be possible to double it.
And this will be the first game for Toutiao to target the domestic market, which is of great significance.
"Thank you, Mr. Zhou." Zhang Yidong was secretly happy. His current headlines are much better than NetEase. He brought a group of brothers, not only had higher incomes, but he could also feel like he was a half-partner.
"This is the reward you should get." Zhou Yujie said with a smile. Zhang Yidong's team made great contributions to Toutiao in the early stage. If there were no traffic and funds brought by several games, the scale of Toutiao would be completely different even if it could rise. The most important thing is that he might not be able to seize the "social" trend.
If "social" is not grasped, it will be almost impossible to grasp the subsequent payments. At the same time, the establishment of various payment ecological chains will lose its meaning. Even if it succeeds, it will only work for the two payment giants of Tengxun Alibaba.
If Lutuzhibin develops, it will also have a very good publicity effect on the Toutiao game department "buy horse bones with a thousand gold coins".
The games in Zhou Yujie's own memory are all their own profits, but Zhou Yujie is happy to share dividends with them and eventually grow together.
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PS: Because I never play games, the information is all from Baidu. If you have any questions, don’t be too serious. The game is just profit, data, not the main line.
Chapter completed!