August soon came, and Pinduoduo quickly gained a large number of users at an unstoppable speed. At the same time, this newly emerging e-commerce dark horse has become a popular target for venture capitalists.

"Mr. Zhou, Baidu, Alibaba, Sequoia, and Tengxun have sent professional investment teams to contact us. What should we do?" asked Wang Jun, the person in charge of Pinduoduo.

Zhou Yujie smiled and said, "Try to delay. Now Pinduoduo still has to use the QQ market, especially the QQ group. When it can't be delayed, it will announce that it will accept Toutiao's financing. However, with DiDi in front, many people will probably doubt it, but it doesn't matter. At that time, it will be exposed, it doesn't matter."

Regarding the development speed of Internet shopping platforms, Pinduoduo's business model is definitely the first. In the original history, the number of users exceeded 100 million in a year and the number of users exceeded 300 million in three years. Although it was borrowed from WeChat, its strength was obvious.

Now, because of the opposition between Teng Xun and Toutiao, once Pinduoduo "fights" Toutiao, Teng Xun will inevitably ban Pinduoduo's links. Therefore, if you can make use of it now, use more. In the future, with Toutiao and future short videos, plus Quxin, the traffic is definitely not weaker than in the previous life.

"Okay, I understand. According to the current speed of Pinduoduo's traffic increase, it is estimated that it will exceed 100 million in two months, and it should be delayed until that time." Wang Jun nodded and said with a smile.

Zhou Yujie continued: "Using traffic is only a temporary advantage. If you want to develop Pinduoduo well, you still have to find a way from shopping itself. We need to give users the most cost-effective products and give merchants a certain profit. At the same time, we can get the lowest profit ourselves. As long as the profit is high, we have to take the initiative to reduce it.

Although Pinduoduo is an Internet company, we have to learn from Costco in the United States in this area.”

Costco, famous Costco, is the world's largest warehouse supermarket. Its rise is magical. At that time, Walmart basically controlled the retail market in the United States. In addition to various special creativity, the most amazing thing about the rise of Costco was that it has always maintained a gross profit of 14%. It is also because of this model. Through small profits and quick turnover, Costco has outperformed Walmart and any other supermarkets around the world in terms of single-store turnover.

The most core point of it is to reduce its profits to a point that others cannot accept, so that by relying on its scale advantage, one can monopolize the market in this field. There are many companies with this business model, such as Coca-Cola and Amazon.

Wang Jun said: "I have established more than 20 branches across the country, recruiting a total of hundreds of people to specialize in merchant maintenance and e-commerce operation teaching, and strive to join all the products involved in people's livelihood within one year."

Lin Youde, who was standing beside him, asked: "How is Pinduoduo doing on mobile phones?"

Wang Jun said: "I have visited several major mobile phone companies, but they all disagree with our group buying model. They can't even find the main dealer. The manufacturer controls the ex-factory price of mobile phones very strictly, unless we also mark the same price.

At present, there are only some small merchants on the Pinduoduo platform that sell group purchases and sells themselves, and we have begun to invest heavily in various mobile phone accessories, and the market in this area is still good."

"Don't think about mobile phones, home appliances, and cars. Let's talk about it when the scale increases in the future." Zhou Yujie said with a smile.

Most users recognize expensive products, and in order to ensure the interests of all partners, the brand will not change its business model at will.

Just talk about mobile phones, you need as much as you set. Even if you can bargain on Taobao and JD.com, the price must be traded according to the requirements, and at most merchants can return it to consumers in other ways.

Pinduoduo's model is a subversion of intermediate channels and traditional e-commerce, which is naturally not suitable for products with brand value. Especially for automobiles, even Taobao cannot move this part.

Wang Jun said again: "Mr. Zhou and Mr. Lin, there is another very high cost now, which is express delivery. Many merchants report feedback, especially many small commodity merchants, who say that the cost of express delivery is too high."

Lin Youde asked: "Can't the algorithm be optimized any more?"

Wang Jun said: "We have made the maximum optimization based on user addresses, but the direction of social communication is not something we can control.

There are still many users who do not look at the address and directly purchase it. In the case of many businesses complaining, it is still the case that we have express subsidies. If we reduce the subsidies in the future, many businesses will have to raise prices, otherwise they will lose money.”

"Express delivery industry?" Zhou Yujie frowned and pondered, saying: "This industry is a super gold-swallowing beast. At this time, we cannot invest in this area. Moreover, even if we invest, in the express delivery industry, it will not be able to have a scale in less than two or three years. It will not be able to quench near thirst."

The layout of the express delivery industry requires at least tens of billions of funds and several years, which is impossible for Toutiao to operate now. But express delivery is the basis of e-commerce. JD.com has its own logistics express delivery, Taobao uses Cainiao to control three-way and one-way, and even Pinduoduo in later generations has created a Jitu.

Lin Youde also said: "Old Wang, build the market first. After Pinduoduo raises funds or goes public, we have enough funds. Then we will deploy our own express delivery."

"Of course, I just want to determine the direction of the future." Wang Jun said with a smile.

Zhou Yujie thought for a moment and said, "Actually, what's going on with Cainiao Logistics? We all know that Alibaba wants to use big data to control the three-way and one-way, and to completely control the profits and resources of the express delivery industry. Ma Yun also wants to bring SF Express in, but Wang Weike is shrewd and not fooled.

If I expected it well, the express delivery industry will soon enter a very fierce price war, and the development of the online shopping industry can also reduce the express delivery cost."

"This is good news." Wang Jun said with a smile.

Lin Youde sighed and said, "The good news in the short term is bad news in the long term. If the other party minimizes the cost, it will be more difficult for newcomers to survive."

"Yes, that's the reason." Zhou Yujie nodded and said, "But since we don't participate in the express delivery industry, this kind of thing cannot be stopped, but we cannot do nothing, so I plan to open another business department, which is related to the express delivery industry, specifically to solve the problem of the last 100 meters of express delivery."
Chapter completed!