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424 New business models

Chen Nanpeng smiled and said, "Okay, then we will discuss it later after Pinduoduo's valuation comes out."

"No problem." Zhou Yujie nodded and asked again: "Is Mr. Chen interested in investing in the traditional express delivery industry?"

"Express? Zhou always said express delivery every day?" Chen Nanpeng quickly thought of Zhou Yujie's purpose.

Toutiao invests in Tiantian Express, and even uses Quxin's traffic to create an official account interface for Tiantian Express and drive traffic.

The core purpose of making Toutiao invest such a large amount of resources is definitely not to make Tiantian Express make money after it gets started. The core purpose is to make Tiantian Express become Pinduoduo's industrial chain.

Zhou Yujie said: "Yes, everyday express is the core link of Pinduoduo, but the development of the express delivery industry requires a lot of capital. In this regard, my excessive investment is not suitable.

Zhang Lei has made a lot of money by investing in JD Logistics. Is Mr. Chen interested?"

"Okay, I will focus on research." Chen Nanpeng agreed.

Investing in the express delivery industry is not a high-return investment, but if you invest in the logistics pillar of a large e-commerce company, that is another matter.

...

After more than a month of negotiations, the investment delegation led by Sequoia Capital, followed by Goldman Sachs, Citigroup, China Resources Group, and Industrial and Commercial Bank of China reached a strategic investment agreement with Pinduoduo.

Pinduoduo is worth US$4 billion, with a financing amount of 10%, and a total of US$400 million investment. At the same time, Sequoia Capital borrowed US$1 billion separately. Pinduoduo received a total of US$1.4 billion for this financing.

The loan funds far exceed Zhou Yujie's estimate before financing, and therefore, this financing only released 10% of the shares. At the same time, the US$1 billion loan does not need to be returned in the first year, and it only needs to be returned in installments a year later. The interest rate is very low. To a certain extent, this is equivalent to half a gift.

Sequoia Capital is not losing money, and they just don’t make money by taking out loans. If Pinduoduo can have half of the traffic predicted by Zhou Yujie in the future, then the investment can easily double.

At the same time, after investigation by Sequoia Capital, Tiantian Express also received joint investment from Sequoia Capital and Industrial and Commercial Bank of China. At the same time, the industrial and commercial industry will also provide installment loans of RMB 1 billion to Tiantian Express.

After Tiantian Express obtained this fund, it immediately began to expand its transportation chain. In addition to building more warehouses, it also began to buy a large number of trucks and recruit more couriers to meet the increasing number of orders in Pinduoduo.

At the terminal of the express chain, SF Express and Toutiao once again invested 500 million yuan in Fengchao to expand second- and third-tier cities. With the popularization of Fengchao express cabinet model, many capitals have also begun to enter this field. They may not engage in malicious bidding with Fengchao, but they will still choose to go to communities that Fengchao does not involve.

This also puts great pressure on Fengchao. You must know that even if the opponent is weak, once you enter a certain community, Fengchao will basically have no chance.

But in the face of this situation, Fengchao has no choice but to negotiate with hundreds of thousands of communities across the country at one time, right? The only way is to speed up its own expansion and try to move in high-rise communities. If someone is taken first, he can only give up.

Finally, Pinduoduo, which received funds, began further subsidies and purchased traffic from Quxin and Toutiao with huge amounts of funds.

The three developed together and launched an impact on the traditional boss in the field of e-commerce.

However, Ali was helpless in this move. One was that traffic could not keep up with the headlines, and the second was that Taobao's business model had already taken shape. The core industry of this company requires a lot of verification. Even Ma Yun could not change Taobao's business model in just one sentence.

Taobao also re-launched Juhuasuan in a high-profile manner, trying to use this group buying website brand that has been silent for nearly five years to fight against Pinduoduo, which is threateningly increasing day by day.

JD.com did not respond. Although Pinduoduo has gained a large number of users, it has not had a big impact on JD.com's business model and user base. In addition, Dong Ge has always believed that Pinduoduo cannot grow bigger, so he almost ignored it. Even in an interview channel, Liu Qiangdong also believed that Pinduoduo will definitely fail greatly due to quality issues in the future.

The Pinduoduo team didn't care about the reactions of external competitors. They made Pinduoduo according to Zhou Yujie's business model in the early stage. Now, when Zhou Yujie began to delegate power, they must be very cautious and still follow Zhou Yujie's instructions to develop new users with all their might!

For Zhou Yujie, he basically couldn't give any good advice to Pinduoduo's current scale, and everything basically depends on the operation team.

In November, with huge subsidies and full injection of Toutiao traffic, Pinduoduo's user base successfully exceeded 150 million. A great contribution to this was the Double Eleven event held by Alibaba at a high-profile occasion. Pinduoduo naturally took advantage of this opportunity to promote itself, and finally ate a piece of fat from Taobao on Double Eleven.

On the Internet, there are another optimistic about Pinduoduo, and it has been one after another. It has even just been just raised, and many venture capital investors have come to ask when the next financing will be carried out.

At this moment, in Zhou Yujie's office, a general manager of a venture capital fund came: Zhu Xiaohu of Jinshajiang Venture Capital.

As the head of a well-known venture capital fund in China, Zhou Yujie naturally had to receive it personally.

"Mr. Zhou, I have recently invested in a good project. I think the future potential is very great. If you are interested, you can take a look!" Zhu Xiaohu handed a small disc of the file to Zhou Yujie.

Zhou Yujie smiled and took the document and said, "I heard that Mr. Zhu is quite active in the investment field recently. After looking at Ele.me's investment, the return rate is very good!"

Jinshajiang Venture Capital invested in Ele.me a long time ago. Although Ele.me later invested in Alibaba and went through multiple financings, this is the benefit of the angel round. There was not much capital at the beginning, but the shares obtained were definitely large enough. Even after several financings, Jinshajiang's stake in Ele.me still exceeded 10%.

When Alibaba acquires Ele.me, Jinshajiang will naturally cash out. According to the amount acquired by Alibaba, 10% of the shares are worth hundreds of millions of US dollars. The original 3 million US dollars increased by a hundred times, which is enough to make this investment a dark horse that countless people envy.

"My Jinsha River scale cannot match the financing of Internet giants, so I can only bet on the angel wheel." Zhu Xiaohu smiled and said, "This time it's the same. I discovered a new business model with bicycles as a carrier."
Chapter completed!
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