Zhou Yujie nodded and said, "I understand, then we will bypass Tesla's positioning and we will start a sinking market."

Zhou Yujie won't be so confident when he fights against Tesla with a strong momentum.

If you want to bypass Tesla's range, you can only try two directions: either to go upward to high-end or to go downward to mid- and low-end. There are also high-end cars Tesla. However, users in this market have many choices, but this is not suitable for new companies. It can only be high-end brands in traditional automobile industries such as BBA and Porsche to test the waters. Their brands are the guarantee of value, and with strong technical capabilities, they are not afraid of high-end Tesla brands at all.

The mid- and low-end are Tesla's current positioning blind spots, because Musk believes that it is difficult to quickly reduce costs to its position, but the competition in this field is also fierce. Even card-playing manufacturers such as Volkswagen, Toyota, and Honda are trying. Of course, these brands will also try to compete directly with Tesla, but from the sales data, the effect is not very good.

Qian Hongzhi nodded and said, "Since that's the case, I will use a computer to simulate the approximate parameters of the car, and then report to Mr. Zhou when the results come out."

"How long will it take?" Zhou Yujie asked.

Qian Hongzhi said: "At least two to three months, because we must first set the car frame, there are many factors involved, such as battery size, battery car weight, appearance, storage space, etc., and then we can estimate the range. If there are any subsequent problems, various settings will be very common."

"Okay, you are responsible for professional matters." Zhou Yujie nodded and said that the design time of a new car in the automotive industry is as long as three years or as five years. He also knows that electric cars may be faster, but they are not much different.

Zhou Yujie continued: "There is another thing I want to tell you. As early as 2014, the country released documents that allow individuals and companies to invest in charging piles. We may not have any advantages in automobile manufacturing, but investment is different. I am planning to invest huge amounts of money to build charging stations across the country. So at least in the future, even if our cars have a little poor endurance, they have advantages in infrastructure, which is enough to make up for it."

Qian Hongzhi thought for a while and said, "Mr. Zhou, domestic charging piles are unified, and it should not be allowed to produce charging stations that can only charge one electric vehicle, right?"

Zhou Yujie nodded and said, "Of course, the charging station will be open to any electric vehicle, but since it is our own, there are more or less special treatments. The simplest thing is, in the early stage, we can set a policy for several years of cost electricity prices and even free charging, or you can make an appointment in advance, enjoy exclusive priority, etc. Of course, this premise is that our site has enough to form an advantage.

I will use tens of billions of RMB to slowly build charging stations in the next five years from first- and second-tier cities. There is no big capital entering this area yet. This is our unique advantage.”

At present, domestic charging station policies are encouraged to invest in general companies, and the State Grid will also have supporting policies. However, there are not many companies interested in this, generally only two types. One is the car-making forces, such as BYD. Investment in charging stations is to provide supporting facilities for their own electric vehicles, and the other is the companies that make charging piles, which will expand their business terminals.

Others that have nothing to do with this industry and basically won’t invest. First, because everyone is not sure how big the market will be for electric vehicles in the future. Second, the return rate of charging stations is not high, and charging stations require a large amount of area, especially in first- and second-tier cities. The investment cost is very high and does not involve the needs of the company’s own business, so there is no need to invest.

This has also led to the low popularity of charging stations in China, and charging stations are often crowded, which is also one of the fundamental reasons why potential users of electric vehicles always have mileage concerns.

In recent years, Musk has invested in charging stations across the United States on a large scale and even launched Tesla's free charging policy to solve this problem. When mileage concerns decrease, the sales of electric vehicles will increase significantly.

"Only tens of billions? Mr. Zhou's layout is really big enough." Qian Hongzhi's eyes lit up.

You should know that the total investment in charging station projects in China is only a few billion yuan each year, which also includes the investment of state capital. If Zhou Yujie invested 10 billion yuan in a few years, it would almost be equivalent to obtaining half of the number of new charging stations. This will not only make it easier to sell its own electric vehicles, but also stimulate the entire electric vehicle market. In the end, car companies and infrastructure investment will both make profits.

Zhou Yujie smiled and said, "10 billion is just a rough figure. Although my main purpose is to invest in charging stations, it is profitable in itself. It is the most basic infrastructure and is relatively stable."

A strong group needs projects with high profitability, but high profitability is generally accompanied by risks. The Internet industry may be subverted at any time, while traditional infrastructure is the opposite. Although it is average in profitability, it is very stable, and the same is true for charging stations. Once a place has a charging station that can ensure demand, it is impossible to build a second one in a large area nearby.

From the beginning of the year to now, Bitcoin has gradually cashed out and obtained billions of dollars in cash. These funds are all planned to invest in the electric vehicle field. In addition to making cars themselves, participating in infrastructure is also an important layout.

If you can really succeed in charging station infrastructure, it will not be a problem to mobilize funds from Toutiao in the future.

"In this case, it is indeed a very big advantage." Qian Hongzhi said happily.

When people buy electric cars, the most worrying thing is charging. Generally, when working in cities, the power is basically not a problem. Even in communities, charging piles can be installed as long as there is a parking space. But if you travel far, it will be very embarrassing, especially in places not far or near. If the charging problem can be solved, and even if you can charge for free or prioritize charging, it can be said to be a shot of a cardiac in consumers.

Zhou Yujie continued: "Toutiao still has a lot of resources. In addition to funds, there is no need to worry about traffic. As long as the car model is almost out, both Toutiao and Douyin will use big data traffic to serve you. Even Tuhu car maintenance invested by Toutiao can also provide after-sales service."

"This can really save a lot of costs." Qian Hongzhi said with emotion.

Ordinary cars, even Volkswagen Toyota, have to spend a lot of money to promote them when launching a certain model, such as TV stations, professional car evaluation websites, professional car reviewers, and network traffic.

On the Internet, Toutiao's traffic is the best. Over the years of big data push, Toutiao can provide accurate pushes to a large extent, because everyone's daily search will reveal his idea of ​​whether he has bought something, and sometimes he doesn't even know it himself.

Qian Hongzhi then asked: "What should we do in this sales channel?"

In the automotive industry, the construction of sales channels is sometimes higher than the cost of building a factory. The biggest advantage of traditional car companies entering the new energy track is not only technical foundation, but also huge sales channels.

Zhou Yujie smiled and said, "Of course we have to learn from Tesla. We sell cars in the mall."
Chapter completed!