Lin Youde said: "Three days later, next Monday, we will start internal testing. We will issue 10,000 downloads in the early stage, but it is mainly aimed at Toutiao and Quxin. Due to social links, it is difficult for us to find 10,000 users in a short time."

"Okay, let's take a look at today's headlines first." Zhou Yujie nodded and said.

It is actually not difficult to promote Toutiao. News is something that everyone needs to read. In the traditional era when smart recommendations have not yet been popularized, it is actually not a big impact on which website or APP to choose. As long as capital is invested to attract traffic, the download volume of Toutiao will gradually increase. With the technology of smart recommendations, Toutiao's retention rate should not be low.

But Quxin is different. Why do they need to download your software? Why do they need to use it after downloading it? After using it, they find that there are no friends using it, so why don’t they uninstall it?

These soul questions are actually the huge moat of Tengxun Company. Even Alibaba in the 1920s did not think of any good way to solve this problem.

"Actually, there is a way to promote Funxin." Zhou Yujie thought for a while, but decided to say it.

"What method?" Lin Youde asked. How to promote social software almost turned white in his hair, and there was no way to crack the social relationship chain.

Zhou Yujie said: "Our biggest problem is that Quxin does not have a social relationship chain. Although we can directly obtain information from the mobile phone address book to obtain the user's relationship chain, if users already have QQ, 99% of them probably won't use our software because it's troublesome!"

"Yes, this word [trouble] is really difficult to break through." Lin Youde sighed: "When we promote Quxin, the biggest problem is how to go from 0 to 1, that is, to retain the first batch of users first and let these people stay on Quxin. As long as we have these people, we can use the social links in the mobile address book to find friends for them, and then form these relationships into our company's social links."

If you want to use the social link to develop, you must have the first batch of users who will not uninstall and want to use it. But the problem is that you don’t have the social link, where did the first batch of users come from? When they come in one point, they find that they need to send a download link to their address book friends, and they may uninstall it directly on the spot.

This has become a logical problem of "How can you go down the field if you can't plow the fields, and how can you go down the fields if you don't go down the fields". This problem is basically unsolvable. In the era when QQ monopolizes social links and free basic functions, even if the mobile Internet is just starting, if you want to solve this problem, there is no solution at all.

"YY, you should know?" Zhou Yujie asked.

"I know, a free group chat software." Lin Youde nodded and said, "Mr. Zhou, do you mean to let us do group chat on our mobile phone?"

"No, this is just a way of thinking. There are QQ and YY on the market now. Even if they don't pay much attention to group chats on mobile phones, once we start, they may react quickly. In this case, we will not have any chance." Zhou Yujie shook his head and said, "What I want to say is that YY caught the loophole that QQ chat groups are charged and opened up the market with free voice chat. It was too late when QQ reacted. If we want to develop, we also need to find a place where QQ is insufficient in the social field, and it is best to be the kind of social blind spot that is difficult to change even if Teng Xun discovered it."

"Social blind spot?" Lin Youde frowned and thought, and after a moment, he said: "I can't think of it. Teng Xun's social links are basically spread throughout the society. As long as you know someone, you will add QQ to each other. Now even the QQ number on your business card has become the standard configuration."

"Actually, this is a blind spot." Zhou Yujie said: "We can do strangers to make friends."

"Dating with strangers?" Lin Youde was stunned for a moment and said, "QQ seems to have this function, right?"

"That's different. Don't forget, what is the core capability of our company? It's big data recommendation. Although Teng Xun monopolizes the entire social field, they don't have our thinking. The stranger dating function of QQ is basically a waste function." Zhou Yujie shook his head and said.

On the QQ search friend's second-level page, there is a detailed search function, you can choose the city, the other party's gender and age. Then, the user chooses it himself. It is not wrong to say that this function is a stranger social networking, but in actual use, the success rate is too low.

"Use Intelligent Recommendation?" Lin Youde thought for a while and said, "How to use it?"

Zhou Yujie shook his head and smiled, saying, "Let's not talk about the Internet for now. In life, apart from normal friends, why do people meet strangers? Do you go out to play together? This is completely unnecessary. Your relatives and friends are enough."

"Mr. Zhou means to make friends with the opposite sex?" Lin Youde reacted.

Zhou Yujie smiled and said, "Brother De, you are not married, don't you want to get married? But how do you meet girls when you work every day? Either rely on introductions, blind dates, or search for them by yourself.

But now is the Internet era. Unlike 20 years ago, most people are getting home and staying at home and playing with computers rather than going out. Now smartphones will become more and more popular, and mobile Internet will be more convenient. People will spend more time surfing the Internet. After working, studying, sleeping, and surfing the Internet takes up most of people's time, how to conveniently make friends with strangers is a market with great demand.

And this is our opportunity. Even if QQ discovers our existence, such a large size QQ will not be able to react in a short period of time.”

WeChat in later generations will be launched in more than a month, and it will be difficult to develop in the early stages of WeChat. The most critical step is to go from 0 to 1, that is, to retain a small number of users first. Only by retaining them can we use these people as the foundation and slowly expand the social link like a spider web.

In the early days of WeChat, it was through the random dating function that gradually cultivated some user habits. Then, QQ was diverted and shook, and the popularity of the circle of friends finally developed.

"This is indeed a good opportunity. At present, blind dates, older single men and women, it is difficult to get to know the opposite sex, which is a headache for most people. If Quxin can solve this problem, it can indeed gain many users, but I am worried about two things." Lin Youde thought for a while and said: "First, if people only regard our Quxin as a springboard to meet strangers, after finding them, they ask for QQ and leave each other and leave? Should we block QQ numbers in the software?
Chapter completed!