85 The arrival of the game team
In the era of mobile Internet, time is a very urgent substance. To a certain extent, it is more important than capital, because as long as the market is obtained within enough time, venture capital will be as sensitive as cats that smell fishy. They will be eager to send the funds in their hands to help you develop.
With the strong recommendation of AppTrea and the backend promotion of 2048 games, Toutiao has increased by more than one million in half a month, and the number of users is also very high. Personalized recommendations of big data have begun to play its role. According to the backend data, many people will spend a long time at night until late at night. This is also an indirect evidence, proving the attractiveness of Toutiao to users.
On the Apple APP platform where Toutiao companies cannot intervene, with excellent quality, Toutiao also won the 12th place in the latest free APP download rankings. Although this is just an APP ranking specifically for a month on the list, it is enough to see the potential of Toutiao.
Many venture capitalists have also contacted Toutiao companies and are interested in inquiring about the business model. They are optimistic about Toutiao's traffic and future, but they do not understand Toutiao's screen mode, which is not suitable for the space for advertising.
But even so, they are still willing to invest because with traffic, there will be everything. If there are tens of millions of active users, it will not work. In the future, they will change the news interface or divert traffic to the computer side, even if they will lose a lot of users, there will be many who are willing to stay, and these are also traffic.
Of course, Lin Youde would not make any promises to these venture capital investors. In fact, even he himself didn't know how Toutiao should monetize traffic. Moreover, the people who contacted him were small venture capitalists, who paid average money and always asked for 30-40% of the shares.
These people are not actually venture capitalists in the true sense, but some speculators. The resources behind them are limited, but they have some money. The purpose of their investment is to be able to cash out quickly in the future, rather than being able to help the financing companies develop and ultimately make profits together.
In Zhou Yujie's words, these people are not worthy of my stocks.
But Lin Youde also has something to worry about, that is, over the past period of time, the company's funds have been consumed very quickly. Although there is enough backup funds, no income is always a hidden danger. Internet companies do not need to make profits immediately in the early stage, but they must have a profitable model.
For the security of big data computing, the company bought the servers themselves. Although they bought some second-hand servers with relatively high cost performance, they still cost two or three million US dollars.
Later, the promotion of AppTrea was also desperately burning money. In addition, the salary of nearly 200 people and daily consumption, although there is still some internal funds in the company, in order to occupy the market, the company's internal business has not received any advertisements, that is, there is no income. The only 2048 mini-game overseas dividend was also used by Zhou Yujie, the boss, alone in an overseas project, and that little income is really not enough for the company's current needs.
After reporting his worries to Zhou Yujie, Zhou Yujie shook his hand and said with a smile: "Don't worry, soon, those who can make money will come."
"I'm coming? Who?" Lin Youde looked questioning. It was not until the next day that Zhang Yidong, who had left NetEase, had joined the company with his team of more than a dozen people, and Lin Youde understood.
Relying on the game?... Lin Youde understood that this game is of course very popular when making money, but the difficulty is too high, and the early investment is also huge.
Zhou Yujie naturally didn't know Lin Youde's idea at this moment. In fact, he also knew the current financial problems of Toutiao Company. Even though the copyright of [Double Eleven] was sold for a lot of money, he couldn't stand the expansion of several software at the same time, and there was no income.
Although with the current situation, it is definitely not a problem if he wants to raise funds. Countless venture capital investors will rush to give money, but when your scale is not large enough and there is not enough capital, financing will be subject to extortion by capital, not to mention that the venture capital investors who are entering the market are not at all looked down upon.
Whether it is for the healthy development of its own company's funds or for the sake of sufficient negotiation capital in the future, Toutiao Company must have a business that can make money and become the cash cow of the entire company. It does not require support for other businesses to burn money to seize the market, but if the company can maintain its basic operations, it will give Zhou Yujie enough confidence and slowly grind with venture capital.
Zhang Yidong resigned from NetEase, so he was naturally preparing to do his own business. During the interview, Toutiao's only business was an application market, but during the time he was about to join the company, Toutiao suddenly launched Toutiao. This software did not actually attract the attention of Internet tycoons, but since Zhang Yidong was preparing to come to Toutiao, he would naturally pay too much attention to this software.
The results of use tell him that the future of this software is bound to be limitless, although he can see that in the future, Toutiao’s biggest problem is how to monetize traffic, which is also a common problem on the mobile Internet. Even giants like Baidu can’t solve this problem.
However, Zhang Yidong analyzed Zhou Yujie's intentions based on Toutiao's business model, which is very likely a layout similar to Teng Xun.
Tengxun’s QQ is not profitable, but the businesses derived from QQ, especially games, account for almost 70% of Tengxun’s profits. If Tengxun really gains the market, then it must also require high-profit monetization channels such as games. In other words, in the future, Tengxun’s main business will inevitably be games.
Zhou Yujie also attaches great importance to the arrival of Zhang Yidong's team. After personally taking Zhang Yidong to the conference room, the two held a closed-door meeting.
"Mr. Zhang, please sit down." Zhou Yujie said with a smile.
"Mr. Zhou, I am your subordinate now. I'll be better than you. You should call me Lao Zhang." Zhang Yidong said with a smile. Although the boss is polite, it's the interview during the interview. Now that I'm a job, the basic rules must be followed.
Zhou Yujie nodded and said, "Okay, then Lao Zhang, but don't use the word [you]. The culture of our company is more casual and there is no need for so many honorifics."
"Okay, Mr. Zhou." Zhang Yidong nodded and said.
"OK, time is more precious now, so I'll just talk." Zhou Yujie said: "I hope Lao Zhang, you can lead your team to develop two games for me."
Chapter completed!