In this way, from Cao Yang's perspective, it is actually not worth the effort to fight with his left hand and his right hand.

Since Liu Zhiping proposed it, Cao Yang also thought it was better.

After the merger and acquisition, Cao Yang transferred his equity in Penguin to Bomi, and then let Penguin officially become a subsidiary of Bomi, which can make Bomi's industry healthier and reduce internal conflicts.

Since everyone is eating in the same pot in the future, there is no need for Brother Ma and the others to quarrel about setting up a new game business unit affiliated to Penguin.

Then Xiao Ma Ge's team was transferred to the General Office. In this way, everyone was the management of Bomi. The growth of the entire Bomi Group means the growth of everyone, reducing the dispersion of power and intrigue with each other.

"Yeah." Cao Yang nodded, "I support the merger of Penguin back to Bomi, but the accounts must be clear. All the contents of the merger and acquisition must be properly handled."

"Well, it shouldn't be a big problem. I will come up with a detailed plan for Mr. Cao later. During this period, we can also bring Penguin's management to talk together." Liu Zhiping said.

"Okay." Cao Yang lowered his head to drink tea, and he was still at ease with Liu Zhiping's ability.

If Liu Zhiping can't handle it later, he will come to talk to Brother Xiaoma's team.

As long as the merger plan is reasonable, Xiao Ma Ge and his team can get enough benefits and space, so there should be no big problem.

Even if the penguin returns to Bomi, Little Ma Ge will still be the person in charge of the penguin from now on.

But at that time, it might not be called Penguin, but QQ business group or communication information business group.

Then Bomi is taken out alone and becomes a game business group.

...

"In this way, the industrial line will be richer and the company will walk more steadily." Cao Yang nodded.

"Also," Liu Zhiping continued, "I recently carefully studied the success model of Penguin and Bomi, and later I discovered a very important thing-

Platform strategy, this thing is very valuable.”

"Hmm?" Cao Yang looked at him with bright eyes.

Liu Zhiping in front of him now has some of the executive president he had in his impression back then.

When Liu Zhiping went to Penguin, he also proposed the platform strategy. The initial strategy was to focus on QQ communications, and others were carried out and built around this platform.

Now Liu Zhiping thought about it and said, "For example, QQ is a platform. This platform is like a reservoir. It injects countless users into it, and then various value-added services carried out around this platform, such as QQ show and QQ music, allow users in the reservoir to monetize and generate value.

But from another perspective, it is equivalent to the platform creating demand for users and meeting their needs at the same time.”

"Huh? This is a bit interesting." Cao Yang smiled and nodded in admiration.

"That's how I see it," Liu Zhiping walked to the side, picked up a marker pen, drew three squares on the whiteboard, and connected them with lines.

"What about the top one? It is called a product manufacturer, that is, a manufacturer.

The bottom one is called the product buyer, that is, the user.”

He poked the block in the middle, "What we need is this. I call it platform ecology."

"Yeah, yeah." Cao Yang nodded and continued to listen to him.

The concept of platform was born very early, but it has never been systematic. In the early 2017 edition of a book called "Platform Revolution: Business Model that Changes the World", three well-known American authors: Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary explained this theoretically:

"The platform is a business model that creates value interactions between external suppliers and customers."

There are several keywords in this definition: external suppliers and customers, value creation, interaction, and business model.

The platform involves two entities: external suppliers (producers) and customers (consumers).

The platform connects producers and consumers and allows them to exchange value.

From the perspective of business model, the platform needs to create value. The platform is usually responsible for allocating value among market participants, and the platform itself will also obtain value. The platform's primary goal is to match users and create value for all participants through the exchange of goods, services and social currency.

...

The platform concept we are talking about at home and abroad now refers to an open collaborative system built by enterprises with itself as the core.

It does not involve the future platform business model level.

But Liu Zhiping keenly captured this point and proposed the concept of [platform business model].

When Cao Yang heard this, he couldn't help but admire Liu Zhiping's business wisdom and keen insight.

It's simply amazing.

"QQ is a platform used to connect producers and consumers." Liu Zhiping said, "Just like the previous model of Bomi and QQ working together, Bomi is a producer. It produces games and then promotes it to users through the QQ platform.

QQ is the function of a bridge in the middle.”

Liu Zhiping smiled and said, "But don't ignore this bridge, because it is not only a bridge, but also a huge reservoir. When it is constantly providing connection services to producers and consumers, both producers and consumers are slowly tied up by this platform. In the end, it is found that it is difficult for either of them to leave the platform."

Damn it!

Awesome!

Cao Yang almost couldn't help but stand up and applaud Liu Zhiping.

“And what we need to do now is to constantly look for similar platforms, make all of these platforms, and then make them form a good ecosystem with each other.

The more platforms we make and the larger the ecosystem, the more stable the Bomi Group can go, the healthier the architecture will be, and the more invincible it will be!"
Chapter completed!