"Two years later, it topped the list of stars with 300 million, and completely opened up the use of data to create traffic, and traffic creates the path of no return for celebrities."

"Then all kinds of celebrities began to pay attention to the role of data, and the Weibo platform also smelled business opportunities, shifting from the original public platform to the star-chasing platform."

"Weibo has become the most important position for fans to fight in various data. The platform has been half-supported by various data chaos, reaping benefits, and achieving continuous growth in daily active users over the past few years."

"In fact, the general public reaction to the traffic stars promoted by fans is to be curious, wait and see, and understand. First, they ask the stars curiously who are sacred, and then try to understand their works. Is it really as good as fans say."

"The freshness and adaptation period of traffic stars is also the heyday of traffic stars, which means they have won the attention of the whole people."

"Because the public's curiosity is more fresh than disgust, data creates traffic, and traffic brings curiosity and attention. Traffic stars have become popular in the market. As long as they have them in a film and television drama, they will have attention."

"In recent years, the big IPs in the traffic stars are almost equivalent to selling well in the market, which means making a steady profit without losing money. As long as the TV series is involved in, it will be very good to sell even if it is completely bad. On the contrary, no matter how good the script is, if there is no attention, it may not be sold."

"No matter how well the TV series is filmed, the click rate on video websites is very bleak. If the traffic stars support it, the click rate will be easy to be 20 to 30 billion."

"The market is always profit-seeking. Wherever you have money, you will go to wherever you have money. Which model can make money the fastest, and which model is popular among investors and producers."

"Of course the audience is not stupid, especially in the past two years, the traffic is obviously a bit unplayable. It's okay to sing and dance, especially the profession of actors. You should be a group of people who deserve awe."

"You must dedicate your emotions, body, and mind to yourself without reservation. If you have played many tragic characters, you can realize that it is very painful and difficult to get out when you integrate into that character."

"But traffic stars do not have this sense of belief. They have fans and popularity, so they are fearless. They are not diligent in their business skills, perform pictures, abuse of stand-ups, throw big names, and sky-high pay. The public's favorability for traffic stars has quickly lost."

"Sky-high pay often accounts for more than half of the production cost of a film and television drama, seriously squeezing investment in many later stages such as directors, screenwriters, photography, costumes, art, special effects, and publicity."

"Being an unprofessional and incompetent traffic stars becomes the center of film and television production, and the entire film and television production falls into a dilemma of working for celebrities, looking at the faces of celebrities."

"For example, the fantasy ip adapted from the roe deer who claimed to be a 100 million yuan pay was completely lost. The urban drama he starred with his girlfriend was also hit by the market, which is the best proof."

"So I think that when the traffic dividend has been squandered by them and when it is exhausted, fans can certainly help them win more commercial value in a short time."

"But in the future, we cannot produce truly powerful and well-known works, so sooner or later traffic will backfire, bringing heavy public opinion burden to the stars themselves."

"Now, traffic has gradually become an original sin. If a newcomer is a traffic star, the public will not only naturally think of the sky-high pay, poor acting skills, no sense of trust in performances, and other stereotypes such as data fraud."

"It will also develop a certain hostility. If you have no acting skills but use traffic to respect yourself, I will make you fall from the altar and see how long you can be arrogant!"

After listening to these industry rules, Bu Fan grew his experience and satisfied his restless gossip in his heart. To be honest, he felt very happy. The entertainment industry has never existed independently of the social context. The public's emotional attitude towards the entertainment industry is closely related to the social economic situation, individual situation, etc.

In other words, if the large economic environment is ideal and the individual environment is also ideal, the entertainment industry is a virtual place for everyone to consume entertainment. Hello, I, Hello, everyone.

People will not care so much about the sky-high income of celebrities, but the entertainment industry will become a place for public negative emotions.

Once the economic situation of onlookers changes, a considerable number of people become stretched, and there will be a right and wrong on the stage and morality.

Their own embarrassment demonstrates the experience of relative deprivation, and then those who profess geometrically multiply through capital operations will become enemies.

People are prone to anger;

The truth is easily exposed;

The halo will easily dissipate;

The throne is prone to collapse.

Faced with public hostility, traffic stars are the first to be affected. Why do you have no acting skills and no ability, but you can easily earn tens of millions of dollars a year?

In bad environments and small environments, the public urgently needs enemies to transfer their dissatisfaction and anger with the individual situation.

When the government seriously initiates a clearance, ordinary people have good opportunities to settle their feuds or seek personal gain.

This is a weapon thrown on the street, and everyone, whether villain or good, can be used.

It provides rewards to those who want to get benefits;

To jealous, it is a kind of compensation;

To villains, it is a power;

For sadism, it is a pleasure.

It's like a grasshopper after autumn...

It won't be long!

Bu Fan and Lan Xinling returned home after dinner. They saw two little girls sleeping online again and didn’t know what they were doing. They walked behind Miaomiao and took a look. They were maintaining their blog?

Looking at the long string of fan numbers, Bu Fan couldn't help but ask curiously: "How many of these are true?"

Miaomiao was stunned, looked back at it for a few seconds, and said in surprise: "The sun comes out from the west today? How rare do you care about these things too?"

Bu Fan smiled and sat on the sofa, explaining: "When chatting with Sister Lan talked about all kinds of tricks to hype traffic, I felt that the water was quite deep, so I was curious to ask."

"So that's it, I'll just say it!"

Miaomiao suddenly realized and pointed his hand at Han Xiaoguo and said, "If you ask Sister Guo about this kind of thing about the water army, Sister Guo is now a veteran!"

Bu Fan turned around and saw the arrogant little girl, and asked, "Do you still understand this?"

"Hmph, look down on people?"

Han Xiaoguo suddenly stood up, raised his back and shouted: "I have been hiding in major forums since college, and I have made pocket money by posting the posts, and it is up to a few thousand yuan a month!"

"I was able to join the company because I was familiar with network operations, otherwise you would think a medical school graduate could join an entertainment company... I thought I had a chance to show my strength, but the result was...."

He stared at Bu Fan with a resentful face and said disgustingly: "I met you!"

Looking at Han Xiaoguo's look of dismay, Bu Fan felt inexplicably and asked in confusion: "What's wrong with me?"

Han Xiaoguo and Miaomiao looked at each other, and Han Xiaoguo said, "No, everyone says you don't live like a star..."

This time, Bu Fan was confused. He looked at the two girls laughing and said helplessly: "Isn't it a good thing to be low-key?"

"What kind of profession should we divide into?" Han Xiaoguo took over the conversation and said, "It is natural for people to keep a low profile when they say money and don't show their true meaning."

"A star in the entertainment industry plays low-key?"

"I can only say hehehe..."

Seeing that Bu Fan was a little depressed, he secretly gave Miaomiao a wink. It was rare that his artist would get to know him, so he actually asked about this topic on his own initiative?

"There is nothing wrong with traffic itself. After all, it is the era of big data on the Internet, and no one can avoid it. The mistake is that it is being used by commercial hype, and the on-site has become the value standard for measuring a star."

"Our company has a team that specializes in operating fans and topics. For newcomers, they try every day to find topics and take advantage of hot topics, and they want to be on the hot search every day."

"For artists who have become famous, they mainly create positive characters, maintain fan interactions, and have crisis public relations. If anyone reveals black information, the entire department will not stop."

After saying that, he looked at Bu Fan and said, "Do you know why you have a good reputation in the company?"

"For the project department, you can collect money if you lie down and don't move. Announcements and advertisements come uninvited; for the operation department, you turned down most advertisements and refused to pay the money outside the door..."

"The one that is used the most is actually the Ministry of Justice? Just check the contract and stamp the official seal. How do you ask others to evaluate your elderly?"

Bu Fan couldn't help laughing. No wonder every time he went back to the company for a meeting, the other department managers seemed to be helpless, and they always seemed to be helpless.
Chapter completed!