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Chapter 157 Hot

Although Lin Kun and Yue Ting were a bit rebellious before, they were born with a golden key in their hands. The education they received and the world they had seen were not comparable to that of ordinary children. Moreover, they have participated in the management of family businesses to a greater or lesser extent, and these experiences are even more valuable and far from what they can learn in books.

The two of them decided to work hard to make a career with Ge Dongxu. Not to mention, they immediately showed their business talent inherited from their fathers.

A week after the dinner that day, a beautiful plan was handed over to Ge Dongxu.

Although Ge Dongxu has little social experience and does not have much specific business experience, he has been successful in several investments, and has also been successful in launching red herbal tea packaging, which shows that his vision and his judgment are far beyond those of ordinary people.

These have something to do with his talent in this area, and it has something to do with his practice since childhood, meditation and purification of the spiritual platform every day, and the keen sixth sense of an extraordinary person. It also has something to do with his life with an old man who has experienced many vicissitudes since childhood, making him have something to do with his stability and wisdom in understanding everything.

So Ge Dongxu would definitely not be able to write such a corporate plan. He did not have this writing style and did not have the knowledge in this area, but if he read it, he could still understand whether the plan was good or bad and whether it was feasible.

From this point of view, Ge Dongxu has actually already met the conditions to be a boss and a boss.

A true boss and company boss do not need to do specific things. All he needs to do is to plan, control the overall situation, and make a final judgment and decision in the direction of major decisions.

Ge Dongxu looked at the plan handed over by the two and felt that they wrote very well, so he was only cautious when using money. For example, recruiting designers and advertising investment, etc., Ge Dongxu did not highlight the focus of "virtual business".

"What is virtualized management?" After reading the plan, Ge Dongxu asked the two of them after he made a judgment in his mind.

"Virtualized operation is to maintain the most critical functions in the enterprise under limited resources, and virtualize other functions through various external forces..." The two replied smoothly.

"Then what is the most critical function we retain? It is the planning and promotion of product brands, and the design of clothing, and the virtualization of marketing and production are left to others for doing. Since this is the case, you should spend the tens of millions on brand promotion and clothing design. Therefore, you must spend a lot of money to hire design talents in clothing design, and you must spend all your money on advertising. It is very necessary to invite a superstar to endorse it and make a shot! If the investment of 10 million is not enough, we will continue to increase our investment. At worst, we will fail and start over again. We are still young, so what is there to be afraid of!" Ge Dongxu said.

At this time, although Metersbonway's store was already open, it had not yet invited a superstar to endorse it.

"Okay, we understand. We will review it later and then give it a look." Faced with Ge Dongxu's bold decision, Lin Kun and Yue Ting not only did not raise any objections, but on the contrary, they both felt excited. They were both young people, and there was adventure and impulse in their bones.

...

In the second half of this year, two incidents in Ouzhou City were sensational and related to Ge Dongxu.

One thing is that Qinghe herbal tea came out of nowhere, and it became popular throughout Ouzhou City. Later, it became so popular that whenever it was a banquet in Ouzhou City, the table was basically filled with red Qinghe herbal tea. Qinghe herbal tea really had the effect of reducing fire and nourishing qi. It was also passed down from word to word with the cases that did occur in the past six months, and penetrated into the consciousness of the seven million people in Ouzhou City, and gradually spread to the entire Jiangnan Province. Many families even developed to a little cough and basically did not go to the hospital, but bought a few Tingqinghe herbal teas. Because of this, Qinghe herbal tea was sold out for a while, and new dealers could not get the goods from the Qinghe Herbal Tea Beverage Factory, and only old dealers could get them.

There is no way, the popularity of Qinghe herbal tea market is beyond Ge Dongxu and others' expectations, and their production expansion speed cannot keep up with the market's development demand at all.

Another thing is the emergence of Donglinyue's casual clothing brand. Donglinyue's development is different from the "slow pace" at the beginning of Metersbonway. It has been very high-profile since its official launch, especially in advertising, it can almost be said to be bombarded.

Not only did he invite the most popular Hong Kong superstar Xu Chenfeng as the brand spokesperson, he also invested up to 7 million advertising investments on Jiangnan Provincial and CCTV.

CCTV's advertising fees in the late 1990s were far from now, with tens of thousands or even hundreds of thousands in a few seconds. Like Wanglaoji, who was popular all over the country in reality, only had 10 million in advertising promotion in 2002. Therefore, Donglinyue Clothing Co., Ltd. invested 7 million to product advertising at that time, which was definitely not a small number.

When Xu Chenfeng's endorsement fee was revealed to be close to eight digits, it also caused a sensation in the entire China, making Donglinyue Clothing the focus of media reports in all aspects. In fact, the endorsement fee is naturally not close to eight digits. Ge Dongxu and his team's total investment amount is only 10 million, so it is naturally impossible to pay such a high endorsement fee. However, the endorsement fee is also very high, with 1.2 million.

Nearly eight digits is just a way of hype in the advertising industry. Ge Dongxu doesn't like this method very much, but the media likes gossip, so later, Ge Dongxu himself can't control it unless he is willing to stand up on behalf of the company to clarify.

As Donglin Yue became popular, merchants who asked to join naturally came to him in a steady stream. Because Ge Dongxu strongly asked Lin Kun and Yue Ting to invest a lot of money in clothing design at the beginning, the clothing styles were very good and were very popular as soon as they were launched on the market. This further promoted Donglin Yue's fame and made more and more merchants who asked to join.

Whether it is the popularity of Qinghe Herbal Tea in Ouzhou City or the franchise stores of Donglinyue have been opened in various provincial capitals and some developed cities in China, the impact of Ge Dongxu, the behind-the-scenes boss, does not seem to be much.

Except for a few people who know that with the current development trend of Qinghe Herbal Tea and Donglinyue, Ge Dongxu is expected to become the richest man in Changxi County next year, but in the eyes of most people, Ge Dongxu is just a high school student.

Ge Dongxu also regarded himself as a high school student, and went to and from get out of class on time every day, and then went home to draw talismans and practice.

However, since November, Ge Dongxu no longer went to Cheng Lehao's house, but returned to his own villa in Jiangjia Village.

At this time, Cheng Lehao ​​already knew about Ge Dongxu and his father jointly running a trademark factory and herbal tea factory. When he saw Ge Dongxu's villa, in addition to admiring him more and more, he also had a deep sense of awe in his heart.

Of course, Ge Dongxu Yanxian warned Cheng Lehao ​​about moving to the villa, not allowing him to leak it. The classmates at the school didn't know about this, and even his deskmate Du Yifan didn't know about it.
Chapter completed!
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