Chapter 1889 The new monster company
After farewell to Taylor, who was wearing a white hollow dress and a classic red chun, showing a very dazzling slender white leg, he watched her get into the car and waved goodbye with a sweet smile. Andy nodded and waved his hand until the convoy left, and he turned around and walked into the Little Versailles Palace.
In addition to her fearlessness and determination in music, Taylor's success also makes her a generation of superstars in life.
Just as she often said, only by being yourself will the world applaud you.
Only Taylor can write the lyrics of "People will throw small stones at the shining things. I don't want to survive in the storm, I want to dance in the storm."
When he arrived at the study, Andy opened his laptop, clicked on the email, and checked today's company briefing. Since the establishment of the Smith Media Group, he has sorted out and reorganized the disorderly company newspapers. Even what he wanted to see for work briefings has become simpler, greatly shortening his working hours and improving efficiency.
Except for Starbucks and Qualcomm, he is just a listed company with a high proportion of shares. He needs to understand and make decisions in detail. There is no way. These two companies are not his one-man show, and the internal power structure is complex. The company's internal executives, shareholder representatives, and board members all have their own thoughts.
Therefore, even if it is very troublesome and cumbersome, Andy will not relax his control over these two companies, fulfill his chairman's authority well, and conduct comprehensive intervention in company affairs, even if there are some things, just to make a sense of existence.
Although this is a bit petty, the effect is very obvious. The employees and middle-level managers of the two companies have changed drastically and changed their familiarity and recognition of Andy, chairman, and not just a symbol.
Especially in Starbucks, the arrival of Andy, the new chairman, did not develop any new flavors of coffee drinks, but led Starbucks, a traditional coffee chain, to quietly launch a marketing revolution.
For a long time, the reason why Starbucks' coffee chain has been favored by consumers in many cities on this planet is that it provides not only coffee or bread, but a lifestyle. The originally cold buying and selling relationship between merchants and customers has been given a lot of added value by Starbucks.
But Andy knew better than anyone else that the biggest change in this era is the impact of the Internet and mobile phones on people's living conditions. He knew that the characteristics of this era must be quickly integrated into Starbucks' products and services.
So the first fire of his new chairman was to let Starbucks follow the times and change his actions, and developed Starbucks' app to take the most solid first step for his ultimate mobile payment ambition.
Of course, Andy did not silly announce to the outside world that the company selling coffee drinks is becoming an Internet company, launching apps and preparing to sell coffee online, and Andy is also a member of Wall Street after all, so he knows more about the investors' urge. Investors will not understand why a company selling coffee drinks uses Internet technology so actively. The key is that the considerable investment will scare them, which will also cause the stock price that has finally risen again. Andy will not fall into this kind of fall.
Tsk, this is another company that has developed to the end and become a monster...
Andy shook his head and laughed. It was too early to talk about this. After all, if you want Square Mobile Payment Company to truly come to the forefront, it will take a few months before you can know the effect after it will be officially launched next year. However, with Starbucks as a sales support, the promotion of Square Mobile Payment's software and hardware is not a problem.
Using mobile payments on mobile phones can save Starbucks waiters a lot of credit card swiping time and transaction fees. It goes without saying how fast mobile payments are, just a beep.
Supporting square companies’ mobile payments in more than 7,000 stores across the United States can further reduce Starbucks’ costs. Square payments can not only provide lower credit card transaction fees, but also manage all its credit and debit card transaction data in the United States. With the popularity of smartphones, it is conceivable that when this group chooses mobile payments, it will save Starbucks a huge expense.
Instead of pursing your wallet and swiping your credit card, the new method only requires you to aim your phone at the instrument and scan it. Customers are more willing to enjoy this convenience, and making payments faster is extremely important for the retail industry. This not only prevents customers from losing patience and giving up shopping when queuing up long queues, but also drives the sales of more products.
Chapter completed!