Author: Chicken and rabbit in the same cage

"Including the five minutes before it got stuck, XO's live broadcast lasted a total of one hour and twenty-one minutes today. More than 700,000 people participated and watched the live broadcast. There were more than one million comments and interactions, and the number of likes exceeded 20 million...

…”

"Ah qingjia, this data is really terrible, especially the number of people who have participated in watching. Today is the first day that the APP is launched. Although not everyone has watched the whole process, judging from this data, almost most of the registered people

Users all clicked into XO’s live broadcast room..."

Kim Dong Gun loudly announced some statistics of EXO's premiere this time. His round face under the baseball cap was red, his eyes were shining, and he looked extremely excited.

Obviously, this data far exceeds their previous predictions, and this is only the first day of launch. Many subsequent live broadcasts of cooperating artists and a series of promotional arrangements have not yet been fully launched. In fact, the number of registered users of this APP is not

Tian Duo, this time it was basically EXO’s own popularity that supported this live broadcast, and the positive promotion and publicity effects brought by the unexpected results and feedback are naturally obvious.

However, because it was the first day online and the first live broadcast, there was no live broadcast data of other artists for comparison and reference. So in fact, Chi Jingyuan and the others didn’t have much feeling about the series of numbers mentioned by Jin Dong Gun. Listen,

He had no interest in discussing the exchange with Li Chenghuan by himself.

"With 700,000 viewers, how did you get 20 million likes?"

Chi Jingyuan wiped his mouth, and stood aside with the other members. He watched several assistants start to clean up the table. At the same time, he was a little surprised by the number of hearts he just heard: "It's so average, one person wants to order it."

Thirty times, but it’s definitely not possible for everyone to be like this. Most people will probably be too lazy to click once. Will there be any fans who really click the love button from the beginning to the end?”

"There must be some. The number is probably quite large."

When Jin Junmian heard this, he shrugged with some pride in his tone: "Our fans are really amazing."

Speaking of this, the members of EXO also have a sense of pride. Airy's support for idols in all aspects, as well as her fighting power and loyalty are undeniable. She ranks among all the idol groups in the peninsula.

As for the broken type, the last one that was so powerful should be traced back to TVXQ’s fan The Fairy Queen.

"It's so enthusiastic. The messages on the screen are refreshing so fast that I can't even react."

"Yeah, I couldn't see clearly if I didn't concentrate. I was holding a selfie stick, and I was farther away and I swiped past it all at once."

"Speaking of which, this live broadcast is quite interesting. I plan to play it more often in the future."

Several members started a discussion. After Chi Jingyuan just now, almost every member was allocated a certain amount of time to host the live broadcast and interact with the comments. Obviously, they had similar ideas to Chi Jingyuan, and interacted with fans in this way.

The exchange of patterns felt quite good, and everyone seemed quite excited.

Kim Dong Gun and Lee Seung Hwan chatted excitedly about the data for a while, reconfirmed their live broadcast schedule for tomorrow, and then left. A group of EXO's assistants and managers also quickly left and returned to the company.

It's already past nine o'clock now, and EXO's schedule hasn't been very heavy in the past two days, so I just got off work early today and didn't have to go back to the company.

Not long after the outsiders left the dormitory, while the XO group was sitting on the sofa in the living room and chatting casually about the live broadcast, Chi Jingyuan's phone started vibrating continuously.

When I picked it up and looked at it, the top one was a text message sent by two people at almost the same time.

"Is your cooking really bad? (snickering)" This is what Pei Zhuxuan sent.

"You can also cook! (wink)" This is Zhou Ziyu's.

In addition, several friends also sent text messages at the same time to joke about the live broadcast just now. Apparently they all watched EXO's live broadcast just now.

Chi Jingyuan actually didn't expect that so many people were paying attention. When he thought that his various expressions and strange angles during the live broadcast, as well as the process of interacting with the audience's messages, were all seen by these relatives and friends, he felt in his heart.

Suddenly I had a strange feeling.

Especially Bae Zhuhyun and Zhou Ziyu, the two of them were inexplicably and tacitly interested in his cooking skills.

Are your concerns so similar?

"Maybe it's a little less delicious than you thought."

Chi Jingyuan raised his head and glanced at the members who were chatting enthusiastically, and then began to tap the screen quickly, first replying to Pei Zhuxuan. Then he clicked on Zhou Ziyu's interface. Seeing her knowing tone, he couldn't stand it.

I couldn't help but say: "No!"

Then he responded to messages from other friends, such as Kim Taeyeon and Jung Eunji, who seemed to be very interested in V APP's live broadcast. Then he asked a lot of questions, and Chi Jing simply sat on the sofa.

He crossed his legs and chatted with them for a while.

Pei Zhuxuan's reply came quickly, and Zhou Ziyu was not annoyed at all after being criticized. However, the two of them seemed to have their own things to do, and they said goodbye to each other after a few words.

After the live broadcast in the evening, the entries about V APP and EXO live broadcast have become popular. After a night of deliberation, they were directly on the hot search the next day, especially on Naver. It should be for publicity.

The newly launched APP also issued a lot of press releases to promote it, making the launch of V live yesterday and EXO's live broadcast directly became a hot topic among everyone that day.

Especially for the luxurious dormitory shown in the live broadcast, Chi Jingyuan and others interacted with the audience easily and casually, and the extremely lively scene of a group of people cooking and eating fully demonstrated the idol group's gorgeous stage and business shots.

In addition, another kind of lively and natural charm in private attracts the interest of most viewers.

"I have watched some other variety shows of idol groups, and most of them are in basements or ordinary apartments. When I watch EXO, it feels like they are not from the same world."

"EXO's dormitory is really great. The decoration and area are really enviable. In the end, I didn't even know whether their dormitory was a flat floor or a duplex..."

"When XO first debuted, the accommodation conditions were very poor. If you look through old variety shows, you will know that the fact that we can live in such a good house now is all because of the hard work of the Obamas themselves!"

"This kind of live broadcast is really interesting to watch. Normally when watching variety shows, I think Yuan doesn't like to show off or talk much. Unexpectedly, he is quite lively in the live broadcast, and his attitude, movements and expressions are all very natural.

It doesn’t even feel like a performance, it really makes people feel good.”

"Indeed, I registered as soon as V APP was launched yesterday. After that, many artists started live broadcasts, and I watched a lot of them, but I still think EXO's is the most interesting. It's interactive and chatting, and it's actually...

Eating together is easy-going and fun.”

"It was really fun when they had dinner together. You should follow XO's official account. I will keep following it in the future. It seems that there are live broadcasts for three consecutive days, right..."

It is indeed a very wise method for Naver to cooperate with SM and invite EXO to promote. Now in the eyes of many passers-by and citizens, EXO is no longer a simple idol boy group. With its own popularity, V APP has directly made its debut.

It instantly entered the public's attention, especially in the Kpop fan circle. In less than two days, almost everyone knew about it.

Then on September 2nd and 3rd, EXO also held their "Three Days Together" live broadcast in various places such as the practice room, nanny van, and even outdoors. They tried to play some small games and sing songs.

In terms of proactive content such as competitions and practice stages, Byun Baekhyun also promised to start live broadcasts frequently in the future, and will also try to play games online with the members.

Various interesting interactions and content have attracted many fans and viewers to stick to the live broadcast room. Because of the new number of registrations, the number of viewers and likes has increased day by day, making some other idols who wrote live broadcasts at the same time envious and coveted. However, they

I have also learned a lot from EXO, and I roughly know what content and method of live broadcast the audience is most interested in.

This time XO's premiere, in addition to promotion, can also be regarded as setting a good example for other idols.

At the same time, on the 3rd, Kim Junmyun and Byun Baekhyun also represented EXO at the 42nd Peninsula Broadcasting Awards and received the Popular Singer Award.

Although the gold content cannot be said to be very high, it is naturally a happy thing to receive the award.

As September has entered, the previous preliminary work has almost been completed, and EXO has officially started recording the neon debut album.

This album is a purely Japanese mini-album, containing a total of six songs, including the title song "Boy with luv" and three main tracks "love me right" and "Drop that", the first two of which were released this year.

The title song from the regular second album has become the mainstay of this Japanese album after being re-arranged, mixed, and filled with lyrics. Although "Drop that" has not been officially released before, it has already been performed in EXO's second tour concert.

I’ve done it many times, and this time I included it after rewriting the lyrics.

The other three songs included are pure musical accompaniment versions of these three songs. In other words, EXO’s Neon debut album this time is composed of three songs + three accompaniments, which can’t help but give people a sense of

The feeling of making up the numbers.

However, it’s not that SM doesn’t provide resources or that there are no songs in the music library. It’s mainly because the company’s senior management has not determined XO’s future development focus. They have ambitions in several markets and don’t want to give up, so this time Ni

Hong's debut is mainly an attempt and testing the waters.

Even if they were just testing the waters, SM still chose "Boy with Luv", one of the most popular songs of the boy group this year, to be the main hit of the Japanese album to guarantee the bottom line, because after market research, they found that "Boy with Luv"

This song is unexpectedly popular in Neon. As a foreign language song, the popularity there is not far behind even if it is compared to the mainland of the peninsula. It directly makes EXO, who has not officially debuted there,

Already has a large number of loyal fans.

So even if this album only has one song, fans will definitely buy it.

Recording and reshooting the MV were not difficult at all. I have sung these songs countless times in so many concerts. However, the pronunciation problem in Japanese gave some members who were still not good at Japanese after studying for so long a headache.

While all the work was going on, September 5th came in a blink of an eye, the day when the DMC super festival carefully organized by MBC began. As one of the important performers today, the EXO group also came to the scene.

Sangam Cultural Plaza.

In the background, Chi Jingyuan was sitting on the edge of the sofa, surfing the Internet on his mobile phone and watching red velvet's comeback trailer.

SM Entertainment has officially announced yesterday that Red Velvet will release its first full-length album "The Red" on September 9, and will release two trailers for the title song "Dumb Dumb".

As a relative, Chi Jingyuan naturally watched it immediately yesterday. Their stage had already been rehearsed before. It was a bit boring at the moment, so I simply watched it again and took a look at the online reviews and reactions.

Sample.

"Red Velvet is coming back!"

At this time, Jin Junmian walked up behind him at some point. He put his hands on the back of the sofa and watched the trailer that was playing on Chi Jingyuan's phone. His eyes lit up and he watched it for a while. After the playback ended, he came out.

said the voice.

I don't know if I felt wrong, but Chi Jingyuan felt that he heard a hint of joy in his tone?

Kim Junmyeon has always had a good relationship with Red Velvet. As a senior member of the company, he usually takes care of them when he meets them. Especially when they perform on the same stage, if he sits below, he will be very enthusiastic when supporting them.

, it seems that they really like their junior group.

"Yes, it's still a regular album. I don't know how it will perform."

Chi Jingyuan nodded in response, slightly worried.

Regular albums are very important for every idol group. The performance will directly become a turning point in the development of an idol group and affect its future prospects. As close relatives of several members, of course I hope Bae Zhuhyun and the others are very good.
To be continued...