"This is a story about a Chinese playing football in Italy. This story continues to be staged! There are you and me in this story, and there is only the love for football in this story!"

"Super football, the documentary of the European Youth Games ends here, but our attention to Lu Yang will never stop! Everyone is welcome to leave a message below the program to participate in the interactive collection of Lu Yang's signature jersey..."

There is no doubt that this show is once again very popular. In just two months, it won the third ratings of China Television Sports Channel.

Super traffic has already taken shape.

Moreover, this program soon left the sports channel and appeared on ZhongTV's news channel.

The second day after the European Youth Championship ended, at 7 pm, the China Television News broadcast started on time.

During this period, there were up to five minutes of time belonging to Lu Yang and Football.

Documentaries and some exclusive interviews of "Super Football" have also appeared frequently.

This news ends with a photo of Lu Yang, Sophia, Tang Yuqin and an old man.

At the end of the news, the host said: "We support every Chinese who is struggling abroad. As long as everyone does not forget their original intentions, this place will always be your home!"

These five minutes of news can be said to be a complete shock to the domestic football world!

You know, this is a joint news broadcast!

The last football player who showed up on the news broadcast or... how many years ago?

Lu Yang's wave was directly proven in the country.

And that photo is fermenting rapidly.

The emails that Lu Yang had previously announced were also dug out by people again.

The problem of the Italian Football Association and domestic cooperation being blocked has also been exposed.

For a moment, all those who care about football turned their attention to the domestic pig association.

In just one week, the Pig Association ushered in a major blood change without warning.

And frequently, previous managers were asked to assist in the investigation.

A whirlwind swept the domestic football industry. It is rumored that this rectification will last for at least half a year. After that, domestic football will enter a period of precipitation and development.

It may be three years, five years, or even eight years.

This stage does not require results, nor is it possible to produce results.

But there must be corresponding progress in style, appearance and system.

We focus on activities and competitions with football as our interest and hobbies, and vigorously promote football, but mainly cultivate it from the perspective of interest and business, and we cannot arbitrarily kidnap patriotism and youth training and other systems.

Football is just football!

It is no more noble than any other Olympic event or traditional event.

With the same conditions, why do you dive well? Play table tennis well? But football is not good?

The so-called ethnic differences, technical and physical are just excuses. This game is because the roots are already rotten, so bright flowers will never bloom.

At this point, within three to five years, domestic fans will no longer have to watch the national football team games and will be relieved.

They can also focus more on high-level football leagues, especially in games with Lu Yang.

This is a good thing for Lu Yang and domestic fans.

The international community will definitely pay attention to such a big change in the country.

The spring river is warm and the duck is prophet.

As two major sports brand giants, Ak and Needidas saw a channel to expand their influence in the mainland at a glance. They immediately started a new conversation with Lu Yang, hoping to complete the signing of their sneaker contract with Lu Yang this summer.

They all proposed contracts worth up to two million!

But after contacting Lu Yang, Arthas still rejected the offer from the two companies.

Although their prices are high and even the treatment Lu Yang receives is not bad, his overall endorsement status is still placed in the most basic new star column.

Basically, signing Lu Yang can be seen as their pursuit of traffic and their pleasing for the Chinese market.

But at heart, there is no real respect for Lu Yang and the mainland market.

Lu Yang does not want to see such insincere people making a lot of money from themselves in the mainland.

Of course, it is impossible for Lu Yang to produce any personal brand at his current level.

Sneakers are not ordinary trendy shoes, they have a certain technological content and kinematics. In a short period of time, Lu Yang must find a manufacturer that can provide him with quality sneakers.

Fortunately, football shoes have not yet entered the later "black technology" stage.

Among the domestic manufacturers, some have mature sneaker manufacturing technology.

Finally, after several rounds of negotiations, Lu Yang accepted the endorsement of a sports brand from China.

Hongxing Li Ta!

English name, hxlt!

The brand is a leading company among current sports brands in the country and has always hoped to go abroad.

This cooperation with Lu Yang is an opportunity.

They reached a two-year cooperation agreement with Lu Yang at a sky-high price of 4 million euros per year.

During this period, if Lu Yang can win a Serie B individual award, he can also receive a considerable bonus.

If Lu Yang becomes a top league player in two years, Lu Yang will be able to get a total of about 2 million euros in prize money.

So in fact, this is equivalent to an endorsement contract worth five million euros per year.

Not to mention this price, even if it is in the country, even if it is in the mature European market with developed sports brands and mature sports brands, it is the top-notch!

Izelette's last personal sneaker endorsement was only 3 million euros. Considering the length of his contract, he could only wait for the year after that if he wanted to surpass Lu Yang's endorsement contract.

In the entire European football world, there is one count. Lu Yang's endorsement contract ranks among the top ten in a single sneaker contract!

This is even more exaggerated than his "maximum salary in Italian football".

Of course, this is actually more understandable than his team's salary.

After all, this is a Chinese company, and Lu Yang is a Chinese and has a very high popularity in China.

At the same time, if the development of overseas markets can be completed, the promotion cost of hxlt's 5 million euros per year can even be said to be very cheap.

For a moment, Luyang Stadium was proud, the mall was proud, and the love was proud.

Except for Needas and Ak who are said to be sniping Lu Yang in various awards, he has almost no worries.
Chapter completed!