"However, I didn't expect that as soon as Mr. Shi Arakawa took over Nintendo, he sold all the efforts of the old president Yamauchi for more than ten years... Although I disagree with Mr. Shi Arakawa's choice, I can understand that after all, choosing the future development path is the freedom of every company..."

"However, what puzzles me the most is that the price of the Nintendo game copyright sold by Mr. Mi Arakawa is too cheap."

Finally, after saying a lot of nonsense, Richard Garrett finally talked about the key point of this matter, which was the fact that Arakawa Min sold the copyright of the game at a low price. In this matter, Arakawa Min didn't even mention the concealment of the three Mars Entertainment companies. After all, the price offered by the other party also made him very frustrated.

Therefore, the three Mars Entertainment companies joined forces to ban other manufacturers from quoting prices and then buying at low prices caused an uproar in the industry. This domineering method cannot be disgusting, but because these three companies are also the founders of the World Electronics Association.

Therefore, others only complain at most and express dissatisfaction.

The reporter who interviewed Richard Garrett was obviously extremely smart. After Richard Garrett said this, he immediately quickly continued: "It is said that Nintendo has been treated unfairly, so he..."

Although Richard Garrett took the initiative to bring up this topic, he obviously wanted to avoid some too sensitive topics.

"For this point, I can only say that the industry is too chaotic now. Some smaller game companies have no say in their own right and have become vassals of those giants. However, this is also impossible. After all, capital is born evil. It can drink blood and eat meat."

"You mean, Mars Entertainment is such an evil capital, drinking blood and eating meat?"

The reporter interviewed immediately asked after Richard Garrett finished speaking.

"hehe."

Naturally, Richard Garrett could not take the initiative to admit it. If he admitted it, he would easily be considered slandered and would be sued for suing. So he just chuckled softly and then said meaningfully: "I didn't mean it, but I admit that the current industry environment is very unhealthy."

Soon, Richard Garrett's report appeared in major publications, not just game newspapers.

At that time, Jester was not ready to promote "Exotic Soul-Shut Song" on a large scale, which happened about half a month ago. At that time, Jester was teaching students in the game design major that had just begun at USC. This was his second class this semester.

In fact, his entire class was just five guests.

At that time, a student took the initiative to take out a newest newspaper when asking a question, which was written by Richard Garrett.

The interviews throughout the interview were full of dissatisfaction with Jester Li himself and Mars Entertainment, and even bluntly clamoring that the existence of Mars Entertainment and the World Electronic Games Association is the biggest cancer that affects the development of games, because this association is nominally fighting for all game manufacturers, but in fact, it has become three home computer platform giants. It is used to control the entire game industry.

It's a naked trust.

Jester took the student's newspaper at that time and read it carefully. After reading it, he frowned and thought carefully for five or six minutes.

The students present also looked at Jester with great anticipation.

I hope he can give you an answer on this question.

"Some people say we monopolize." Jester did not refuse. He just smiled and began his answer, "I don't know why we call us like this. In fact, the reason why the World Electronic Games Association was established was just to not continue malicious competition."

"You guys who are doing it may not be very clear about the situation at that time."

Jester was not at all stage frightened. In a problem that was originally very unfavorable to him, it seemed to have become a great deception and slander in his mouth.

"At that time, major manufacturers were using methods such as price reduction to compete for market share, and in order to compete for market share, they were engaged in malicious competition. For example, the North American sales price of Sega's sixteen game consoles was even lower than their production and sales costs. In this case, if we were to compete with them, in addition to developing a game that was better than them, what we had to do was to reduce our selling price to the same low as them."

"In other words, we have to lose money and sell the hardware."

Jester talked with great emotion and the students present were all game enthusiasts. After Jester said this, he really remembered that when the sixteen-bit camera was just released, there was indeed such a phenomenon. The price of Sega's sixteen-bit camera was even cheaper than the eight-bit camera of Mars Entertainment, so they still remember it fresh.

Now they realized that the reason was Sega's bloodletting tactics for market share.

"Then, when there was no way, I contacted Mr. Hayao Nakayama and Ken Kutaraki to discuss with them the occurrence of malicious competition. I will not elaborate on the whole process. During the negotiation process, I also mentioned many malicious competition phenomena that already exist in the industry."

"For example, Nintendo started some rules that restrict third-party manufacturers."

"These rules are like this. If a third-party developer develops a game on Nintendo's home console, then this game is prohibited from being sold on other home console platforms. Of course, this is a hidden rule. You can choose not to comply, but the price of not complying is that all the games you will be able to be sold on FC."

"This rule is unfair, but there is no way for third-party manufacturers to do this in order to survive. The same is true for my Mars Entertainment. In this case, I must also restrict third-party manufacturers like Nintendo."

"Same goes for Sega."

"So, during my meeting with Nakayama Hayao and Mr. Ken Kutaraki, I proposed a vision: Can we set up such an organization? All game development companies can participate. All game development companies that participate can choose which platforms to develop games. As the providers of the console platform, we cannot prevent them from choosing."

"And Mr. Shinoo Nakayama and Ken Kutaraki were very interested in my proposal, so our negotiation process went very smoothly, and the World Electronic Games Association became. The essence of this association was founded to protect the interests of all game developers. At that time, now, and the future is still."

"One thing that can be proved is that with the establishment of the World Electronic Games Association, almost all game companies participating in the association's profits are increasing. After all, their games can be sold on all platforms, and the potential consumer groups they face at least doubled."

"And, I would like to ask, how do we monopolize?"

"If anyone has any questions, you can ask any questions. For me, I know everything." Jester smiled and ended his answer.

The students present asked questions very enthusiastically.

As soon as Jester finished speaking, more than a dozen hands were raised at the first time, and Jester casually pointed one.

A blond young boy stood up and asked him about his questions.

"Teacher Li, but I heard that although the member companies participating in the World Electronic Games Association can develop games on the hardware platforms of all association members as you said, not all games developed by members can be qualified to be released. It seems that your Mars Entertainment, as well as Sega and Sony, still have the right to have a veto on which game can be released. For game developers that do not obey, you can join forces with two other companies to ban their games..."

Jester quietly waited for the other party to finish asking this very complicated question, and then he continued to answer with a smile on his face and in a plain tone as before.

"Do you think this is the monopoly of the World Electronics Association?"

Without a direct answer, Jester first asked such a question. After seeing the blonde boy who asked the question hesitantly nodded, Jester laughed: "Please say forgiving me, your question is a bit ridiculous. The so-called review of the game and can only be issued after the review is approved. This is not the right of the World Electronics Association. This power belongs to the manufacturer itself. Does the manufacturer itself have no right to stipulate what can be operated on its own products?"

After hearing Jester's answer, the boy who asked the question was a little stunned, but Jester just smiled and continued to speak.
Chapter completed!