Chapter 757 Safety Selling Point
In the conference room, after Zhao Guoyang agreed to continue yesterday's topic, Banford couldn't help asking him about the skid-moving loader.
The chairman asked with his head tilted, "Mr. Zhao, yesterday I heard your tone and seemed to know a very good thing about the skid loader product... But Clement and I browsed all the products of your 'sms company', and it seems that there is no similar equipment at all?"
Although Bamford was not asked directly, everyone can understand the implications.
He was asking Zhao Guoyang why he knew so much about the "skid-moving loader".
After hearing Bamford's inquiry, Zhao Guoyang shrugged disregardly and said, "Mr. Bamford, do you suspect that my familiarity with the 'slip loader' product is just superficial, right?"
When Banford heard this, he waved his hands repeatedly. Just as he was about to deny something, Zhao Guoyang laughed.
He shrugged and said, "Actually, I know about skid loaders a few years ago. I had been exposed to this in detail when I was doing graduation design at school."
Zhao Guoyang said disregardly: "There are several names for skid loaders in our China, such as skid loaders, multi-function engineering vehicles, multi-function engineering machines, etc.."
"It is a wheel-type special chassis equipment that uses the difference in linear speed of the wheels on both sides to realize vehicle steering. It is mainly used in occasions where the work site is small, the ground is uneven, and the work content changes frequently."
"This kind of equipment has a wide range of applications. It can be used in infrastructure construction, industrial applications, dock loading and unloading, urban streets, residential buildings, barns, livestock houses, airport runways, etc. In addition, in some developed countries, it is also used as auxiliary equipment for large-scale engineering construction machinery..."
Listening to Zhao Guoyang's unblocked talk, Bamford and Clement looked at each other and showed serious expressions.
Obviously, the two of them had already heard that Mr. Zhao was not talking big, but really had a deep understanding of the "skid-moving loader" equipment.
Li Zhaohe and Zhao Siyan, who were beside Zhao Guoyang, did not know about this "skid-stepping loader".
At this time, listening to Mr. Zhao's introduction, he hurriedly opened the notebook and remembered something on it.
Noting the serious recording of his two deputy officers, Zhao Guoyang sneered slightly: "For those who don't know, you may ask, why is this skid loader called this name?"
"The reason is very simple, because although this machine has wheels, it does not have a steering wheel. It is like a crawler, and it can achieve steering by controlling the speed difference between the wheels on both sides."
"To put it simply, it is sliding and moving. So it is called a skid loader."
After popularizing the knowledge of "sliding loaders" to the people of his "sms company", Zhao Guoyang looked at the two bigwigs of "Jessebo Company" opposite.
"I had already told Mr. Bamford and Mr. Clement yesterday. Last year, Caterpillar and Terex Engineering Machinery collaborated to produce a skid steer loader that surpassed the current highest level - kt259b3."
"This skid steer loader is not only finely crafted, but also has a very compact structure. Its volume is about one-sixth smaller than that of the same specification. However, its loading capacity is not inferior at all."
"It is understandable that such an excellent product has set off a sales craze in the international skid steer loader market!"
After listening to Zhao Guoyang's story, a hint of helplessness appeared on his face.
Indeed, after carefully studying the opponent's product, the conclusion reached by their "Jessebe" technical department was very frustrating - even if it completely imitates the opponent's product, it can only tie the opponent in terms of performance.
Whether it is the coordination between various components or the fit of each part during mechanical movement, this "slip loader" has achieved the ultimate goal.
Although "Jessebo Company" has the same ability, it is unlikely to surpass its opponents in a technical manner in a short period of time.
If we can only maintain the same level as the other party, this machine has completely won the market reputation because it was launched half a year ago, and it would be too unprofitable to force it.
After being hit by Zhao Guoyang's words, Banford sighed and said, "Mr. Zhao's analysis is completely correct. In fact, our "Jesse Bo" is also having a headache about whether to launch the project!"
Although Banford only said half of his words, Zhao Guoyang suddenly understood what he meant.
In terms of technical level and ability, "Jessebo Company" may not be worse than "Caterpillar Company".
They can also make products similar to this "kt259b3".
But even so, the "Caterpillar Company" that took the lead will definitely be able to suppress the newly launched products of "Jessebo Company".
But if you give up the huge potential market of "skid steer loaders" like this, "Jessebo Company" is very unwilling to accept it.
Not to mention, the world's "skid-loader" market alone has more than one billion US dollars a year. With the acceleration of infrastructure construction in various countries around the world, this number is still growing rapidly.
As the two giants in the engineering machinery manufacturing industry, "Jessebo Company" is unwilling to let "Caterpillar" be on its head.
After understanding the idea of Chairman Banford, Zhao Guoyang knew that the cooperation was basically stable.
He smiled slightly and said indifferently: "I know what Mr. Bamford means very well. In fact, if it were me, it would be impossible to sit idly by such a powerful opponent to occupy such a large market!"
After hearing what Zhao Guoyang said, Clement, who knew him better, suddenly lit up his eyes.
He knew that this young Mr. Zhao had never been aimless and said useless words.
Since he said that, there must be a solution to the problem.
After understanding this, Clement quickly asked, "Mr. Zhao, do you have any different opinions on this project? Can we help our 'Jessebo Company' suppress 'Caterpillar'?"
After Clement finished speaking, Bamford immediately became energetic.
He looked at Zhao Guoyang opposite him with hopeful expression and asked repeatedly: "Mr. Zhao, do you really have a solution?"
Zhao Guoyang did not keep it a secret. He nodded calmly and said, "Mr. Bamford, Mr. Clement, I do have some ideas about this 'skid-moving loader'!"
After hearing his swearing words, several important figures in the "SMS Company" were also shocked.
Zhao Siyan opened her mouth wide and looked at Zhao Guoyang with an incredible look.
Li Zhaohe is not much better than her, and she looks like she is seeing a ghost.
After silently organizing the language, Zhao Guoyang slowly started to speak: "That's how I thought about it. Since the 'Caterpillar' skid loader has achieved the ultimate in the running-in of parts, there is no need for us to waste time with them in this regard..."
Zhao Guoyang stretched out a finger and said, "In fact, in addition to performance, the most concerned issue for customers should be on safety!"
"If we can make a big deal about safety and make it a selling point for the product. Then even at the beginning, our products may not be able to compete with each other; but over time, our future strength will greatly surpass the other."
"After all, with similar performance, security becomes the only comparison direction for customers!"
"Safety?" After hearing this, Bamford's eyes gradually narrowed.
Indeed, because the main work places of "skid steer loaders" are all areas with densely packed personnel and equipment, a slight mistake can easily cause accidents.
If we can suppress our old opponents in terms of "safety", it will undoubtedly be a very effective selling point.
However, how should this "safety" be improved?
Banford hesitated for a moment, and was about to start asking, but Clement next to him had already helped him ask for the words.
Clement looked at Zhao Guoyang with his eyes glowing and said, "Mr. Zhao, I know you are a technical person and have a very strong design ability. But in terms of safety, do you also have a way to easily crush the product of "Caterpillar"?"
Upon hearing this, Zhao Guoyang smiled calmly and nodded slowly.
"Mr. Clement, if I remember correctly, this kt259b3 from 'Caterpillar' should use the traditional way of entering and exiting the cab with a two-arm front window, right?"
After Zhao Guoyang asked this question, Clement was slightly stunned.
However, he nodded quickly and replied: "Yes, yes, that's true. Although this skid-steer loader from 'Caterpillar' has many technological innovations, there is indeed no change in this regard!"
Zhao Guoyang "hmmed" and nodded, then straight outlined it on his notebook.
Seeing his writing as if he was flying, the group of people sitting opposite him looked at each other.
An entourage couldn't help but ask in a low voice: "What is Mr. Zhao painting? Just leave our chairman and technical minister there?"
Another entourage shook his head in confusion and replied, "I don't know very well, maybe it's some technological innovations?"
Banford and Clement were also confused by Zhao Guoyang's actions. The two exchanged their eyes, both looking confused.
In a short while, Zhao Guoyang had already completed the tutu writing.
He turned the notebook directly 180 degrees, then pushed it to Bamford and Clement.
"Nor, Mr. Clement, see how my design is, is it a little better than the Caterpillar company's two-arm front window in and out?"
After hearing Zhao Guoyang's words, Bamford and Clement were both shocked.
After coming back to their senses, the two quickly looked at what Zhao Guoyang drew seriously.
Chapter completed!