The employee who came to report nodded: "Okay, Mr. Liu. One more thing, ICL's bidding for broadcast rights has started. The marketing department has been communicating with Longyu Group in the past two days, and they are asking for 11 million...

…”

Liu Liang couldn't help but frown.

"11 million?"

"The broadcast rights of GPL are only 12 million!"

Liu Liang was a little unhappy when he heard the price. Did Zhidou Company and Longyu Group take themselves too seriously?

It is true that the broadcast rights of GPL were sold for 12 million, but how popular is GPL in China?

Most live broadcast platforms are willing to spend so much money to buy broadcast rights because they think it is more cost-effective to spend the money to buy the popularity of GPL.

Why does ICL ask for 11 million?

The current number of players in the national server ioi is very small, the popularity of various events is not very high, and the audience base is not of the same level.

The reason why GPL can sell for such a high price is because the pre-season games of GPL have been prepared and warmed up for a long enough time, so that all live broadcast platforms can clearly see the popularity of this event and bid against each other.

The price has been raised to this point.

The ICL does not have the pre-season to build up the popularity, and it is a new league. Who knows what the popularity will be like if it is actually held?
Chapter completed!