Chapter 294: A grand future (Part 1)

The joint venture currently borrows the administrative scientific research complex building of Aida Electronic Components subsidiary. When Xu Si left Haizhou last time, the gate and factory area of ​​the components subsidiary had not been renovated, and the scientific research building, employee comprehensive building, and new factory buildings had not been built. At this time, he already had the demeanor of a modern enterprise.

The administrative and scientific research complex is a four-story building distributed in a straight triangle. It uses steel and tempered glass aerial corridor with a modern artistic sense to connect it into a whole. One is the headquarters and administrative management center of Ida Electronics, the other is the R&D center of Ida Electronics, and the other is temporarily loaned to the joint venture company for office.

The full name of the joint venture is Tate Optoelectronics Research Institute Co., Ltd. The English registered name of Ida Electronics is IDER, which means the co-transliteration of TI and IDER. However, Ida Electronics is accustomed to calling it a joint venture or research institute.

The joint venture is a research-oriented technology company. To develop, in addition to relying on the technical foundation of TI, it also needs to rely on the scientific research strength of higher education institutions. The joint venture did not choose to enter the electronics industrial park in the southeast of Yilong Town, but instead acquired a piece of land on the east side of Haizhou University to invest in the construction of the headquarters and R&D base of the joint venture.

Now there is nearly an hour left before the formal working hours. As soon as Zhang Ke drove into the parking lot, Su Jindong drove over.

"I just thought that Mr. Ke would not wait until work time to come again." Su Jindong got out of the car, walked towards Zhang Ke and the others, and said with a smile.

"Xu Si hasn't been back for a long time. Today's meeting may be delayed for a long time. So I came here in advance to take her to various places to experience the latest new progress of Aida..."

Ding Huai, Lu Qingsheng, Zhou You, Tao Xingjian, Jiang Wei and others all rushed over in advance. No wonder Zhang Ke informed them of the meeting this morning, so where would they be slackened?

Aida Electronics has formed a pre-get off work meeting system, which means that Su Jindong, Ding Huai, Zhou You, Jiang Wei, and Lu Qingsheng have several senior managers. As long as they are at home, they will hold short meetings before getting off work. The company's employees rarely see these people gathering together early in the morning.

Zhang Ke and Su Jindong met in the factory and said, "Let's go and have a meeting. The meeting will take a long time today. Let's turn off everything you have today. Please ask someone else to act on the matter that cannot be turned off."

At this time, everyone had a lot of things to deal with. Zhang Ke, Xu Si and Wan Qing sat in the first conference room first, and Su Jindong and the others quickly turned off the matter.

Zhang Ke pointed out the theme of the meeting straight to the point and said: "I have raised many questions before, but everyone is busy with their own things and has no time to sit down and communicate fully. To sum up these questions, it is how Ida Electronics will take steps in the future, what is the goal of Ida Electronics, and what kind of company to become? I think Ida should have a two-year or longer overall plan now..." Zhang Ke nodded to Jiang Wei, "In order to let everyone better grasp the overall picture of the company, you will inform you of the structural relationship and financial situation between Yuexiu Company and various companies..."

The equity structure of Yuexiu Company is that Su Jindong has not been able to get a glimpse of the whole picture, but to formulate a comprehensive development plan, these things must be clear in order to speak freely. Because of this, the level of this meeting is quite high. Except for the main senior management, no one else attended, and even the meeting minutes are held by Tao Xingjian.

Jiang Wei glanced at Xu Si. It was better for her to introduce the structure of Yuexiu Company, but she knew the most about Aida Electronics' recent financial situation.

"Currently, the actual controller of Aida Electronics is Yuexiu (Hong Kong) Co., Ltd. The actual owners of the Hong Kong company include Zhang Ke, Su Jindong and Ding Huai. The Hong Kong company controls 99% of the shares of Yuexiu Haizhou. The Hong Kong company indirectly controls 68% of the shares of Aida Electronics through Yuexiu Haizhou. Haiyu company controls 27% of the shares of Aida Electronics. Another 5% of the shares are directly held by other natural persons..."

Tao Xingjian arrived at Aida Electronics in early November and had not yet enjoyed the option reward. He knew that even 1% of the option reward was a huge amount of wealth. At this time, he was officially confirmed that Zhang Ke was the real controller of Aida Electronics. In fact, it is hard to imagine that he was so young and had such a huge wealth. Some people really couldn't envy his life. Since he was quickly accepted into this highest-level team, he has also known about the entrepreneurial miracle of Kumho and Aida in more than a year and a half.

Jiang Wei continued to introduce: "...In addition to being the actual controller of Ida Electronics, Hong Kong companies are also the most important partner with TI. Currently, the TI decoding board used by Ida Electronics is 60% of the bare price of the Hong Kong market and 48% of the domestic market price. Hong Kong companies currently have this business. In January 1996, the financial margin was 18.67 million Hong Kong dollars; in January, Ida Electronics sold more than 83,000 DVD players, with a total sales of 250 million yuan, no receivables, and after deducting production and operating expenses, the profit was more than 87 million yuan. According to the Marketing Department's forecast, in the first half of 1996, Ida Electronics' profit level will not be lower than this number..."

Everyone had already known this number in advance. When Jiang Wei said it, she couldn't help but take a big breath. It was so exciting.

Zhang Ke said: "I don't tell you about the financial situation, but you don't want everyone to buy luxury cars and live in luxury houses. But you have to know that Aida Electronics can support a larger plan in finance. The profit forecast made by the marketing department is calculated based on the production capacity of Philips' Shanghai factory. After the Philips Phase II factory is put into production, due to the sufficient supply of movement, the domestic assembly capacity of the whole machine will suddenly reach a new level, and competition will gradually become fierce. However, as long as the marketing department is ready and production is also ready, I can tell you with certainty that until the 1997, Aida Electronics' profit level will not decline."

Eighteen months of crazy profits, and in these eighteen months, Aida Electronics is still in the tax cut period.

The meeting of the four giants of DVD player meetings before the New Year can be called the real meeting of the four giants. I am afraid that the profits obtained by other related manufacturers in the entire DVD player industry are far less than the huge profits shared by the four giants.

In addition to the agreement between Hong Kong companies and TI, the movement supply agreement between Ida Electronics and Philips can also be said to have allowed Ida Electronics to share the previous monopoly profits.

"In the second half of 1997, the DVD player industry will usher in a bloody era of strangling crocodiles..." Zhang Ke looked at everyone present calmly, "This seems difficult to avoid. Today, we must consider the situation we will face in a year and a half..."

As more and more complete machine manufacturers enter, the market will not expand infinitely. The most direct result of competition is that the space for huge profits will be gradually squeezed, the profit margin of a single machine will gradually decline, and in the end there will be only a weak profit margin.

"Reduce operating costs. As long as our stand-alone costs are lower than other manufacturers, the profit margin will be larger than other manufacturers, and we will have greater living space than other manufacturers..." Tao Xingjian said.

Ding Huai said: "We can do very limitedly by reducing the cost of stand-alone machines. After all, there is always a problem of patent monopoly in core components. Foreign countries have begun to develop alternative products for VCD video disc machines and video recorders. Electronic products are eliminated quite quickly. Even DVD disc machines will soon have a second-generation product, but the richest profits will always be taken over by manufacturers who have mastered core patent technology..."

Zhang Ke said: "Yes, because the video recorder penetration rate in developed countries is quite high, and the current VCD video recorder is not technically superior to video recorders. VCD video recorder cannot eliminate video recorders in developed countries. It only has a market in emerging countries where recorders are not yet popular. Therefore, many foreign manufacturing giants have ignored this market, which has our opportunity. However, what is being developed abroad can eliminate video recorders and alternative products for VCD video recorders. At that time, we will directly face the competition from international manufacturing giants. It is impossible to directly compete with these international manufacturing giants without core technical competitiveness. Developing our own patented technology and entering the upstream industrial chain is a must for us.

We need to go one way unless we make a fortune, no matter how many years Ada Electronics will live or die... It is far from enough to develop technology, relying solely on our own recruitment of researchers and joint ventures with foreign giants to establish technology companies. First of all, our technical foundation is relatively weak, which is even more unparalleled compared to the decades of technical accumulation of international giants. Moreover, without sufficient guarantee of interest, foreign giants cannot jointly engage in scientific and technological research and development with us. After all, they are profit institutions, not technical poverty alleviation institutions... In addition to the expansion of production scale and the increase in market share, the fastest way is to acquire mergers and acquisitions, which can also be applied to technological expansion, directly acquire scientific research institutions or companies with scientific research strength..."
Chapter completed!