Blue Ocean TV.

After the advertising investment of "I Am a Singer", the program preparations also reached the sprint stage. Due to the gratifying results of the investment, Lin Feng increased the production budget a lot, especially the stage audio equipment. Lin Feng spent a full 50 million to buy a set of the world's top live show audio.

After the infrastructure was ready, Lin Feng held a working meeting and sent seven filming teams to the city where the first singer was located. In another time and space, the reason why "I Am a Singer" achieved great success was that in addition to the singers' superb singing skills, the settings of the reality show also refreshed the audience. In the past, the audience saw the most glamorous stars on the stage, but they naturally knew nothing about what the stars looked like and what their state were in private.

The craze for this time-space reality show has not yet emerged, so the filming of the reality show part of "I Am a Singer" is even more important.

After seven film crews were sent out, the recording of "I Am a Singer" was officially announced.

In order to ensure that every detail of the program is perfect, Lin Feng does many things himself and keeps eye on the scene all day long.

"Mr. Lin, something is wrong, something happened." Pikai found Lin Feng in a panic.

"Old Pi, please tell me slowly if you have something to do."

"Mr. Lin, this matter is not too slow, it is related to the lifeblood of our program." Pikai said anxiously.

Upon hearing this, Lin Feng frowned: "Uh, what happened? It's so anxious."

"Our sponsors collectively broke the contract," Pike responded.

"What?" Lin Feng was also stunned when he heard this: "How could this happen? Isn't it the advertising contract I signed just now?"

"Yes, the contract has been signed, and some sponsors have all remitted money, but even if those sponsors compensate for the liquidated damages, they still have to terminate the contract with us." Pike said with a bitter face.

"No, there was no negative news on our show!" Lin Feng frowned and asked, "Do you know what the reason?"

"It's not clear yet, but Jia Linlin has already gone to inquire and it's estimated that the results will be achieved soon." Jia Linlin is the deputy director of the Advertising Operation Center of Lanhai Satellite TV and an old man from Lanhai Satellite TV. She has strong work ability.

As soon as Pikai finished speaking, Jia Linlin, dressed in professional clothes, came to the scene.

"Is there any news?" Pikay asked impatiently.

Jia Linlin nodded and said to Lin Feng: "Mr. Lin, I have already asked the sponsors about collective breach of the contract. It was told by an old customer who had been intimate with me for many years. He said that CCTV issued a ban order. As long as it was advertised on our program, it would not be allowed to invest in CCTV's advertisements. You also know that CCTV's platform is as big as CCTV, and slightly larger manufacturers basically have advertising in their place. So after weighing the trade-offs, this result occurred."

"It's CCTV again?" Lin Feng's face suddenly turned cold when he heard this.

"Are all the sponsors here going to break the contract now?" Lin Feng asked.

"Not that, the naming agent did not propose to break the contract. However, three of the four co-sponsored manufacturers broke the contract, eight soft implant brands, and six of them broke the contract." Jia Linlin responded.

"That is to say, there is now one co-sponsor in addition to the main sponsor, two implant brands?"

"Well, this is the case at the moment. I don't know if there are any variables." Jia Linlin responded.

Lin Feng thought for a while and said, "In this way, Director Jia, you should notify all advertisers who broke the contract and pay the penalty and terminate the contract. If there is a sponsor who has paid the full amount of the advertising fee, the penalty will be deducted and the advertising fee will be returned."

"Mr. Lin, in fact, most sponsors have paid advertising fees. We can't let them terminate the contract so easily. This time they did too much and should teach them some lessons." Jia Linlin said with a look of reluctance.

"No need, just do what I said." Lin Feng waved his hand gently.

"Okay, but Mr. Lin, do we still need to conduct second round of advertising investment?" Jia Linlin asked again.

"No need." Lin Feng shook his head: "Oh, by the way, after you terminate the contract with the sponsors who want to break the contract, you will issue an announcement to double the fees of the co-sponsors and the costs of advertising soft implants."

"Ah? Doubled?" Jia Linlin couldn't help but be shocked when she heard this: "Mr. Lin, now those sponsors are clamoring to terminate the contract. If the advertising fee is doubled, how could a manufacturer come to advertise again?"

"It is their business whether to invest or not, whether it rises or not is our business. You can do it, and you don't have to worry about other things." Lin Feng said seriously.

"Oh, okay..." Although Jia Linlin was puzzled, she saw that Lin Feng was determined, so she stopped saying anything.

...

Soon, the news that the advertising sponsor of "I Am a Singer" collectively terminated the contract was reported.

"The big reversal, 80% of the advertising sponsors have terminated their contracts on Blue Ocean TV!"

"Sponsors terminate contracts one after another, and Lin Feng's new program died?"

"Lin Feng encounters the biggest crisis in history, can the new program be broadcast on time?"

"Lin Feng's new program suffered heavy damage, and the mastermind behind it is CCTV??"

"The naming merchant Jia Shaobao also wants to terminate the contract? Lin Feng betrays his relatives!"

After seeing the news, netizens were furious again.

"Holding the grass, what's going on? Advertising sponsors terminated the contract collectively? Did Lin Feng offend someone?"

"It's true, are these advertisers crazy? If you say you want to terminate the contract, you will terminate the contract?"

"I heard that CCTV was making a stumbling block and let those manufacturers choose one."

"No, CCTV is so insidious? This is to force Lanhai Satellite TV to death."

"If it's really a stumbling block from CCTV, it's so shameless. In addition, I want to ask if this is not considered malicious competition?"

"Lin Feng hold on, we will still support you. The new program must be broadcast!"

“…”

The collective termination of the advertising sponsors has made "I Am a Singer" a hit, which is an unexpected gain for Lin Feng and Lanhai Satellite TV.

However, just as advertisers terminated contracts on Blue Ocean TV, CCTV's "China's Strongest Voice" program team announced the ownership of the program's title agent - Sanlu Dairy.

The final naming price of Sanlu Dairy is 1.5 billion. Although this price is not as high as Jia Shaobao's naming "I Am a Singer", the naming fee of 1.5 billion is also the treatment of first-line variety shows, and it has created a new record for the naming fee of CCTV variety shows.

The director team of "The Strongest Voice of China" was in full swing. After all, the program was already profitable before it was broadcast. Almost at the same time when "The Strongest Voice of China" announced the title dealership, "I Am a Singer" also announced the latest advertising investment news.

However, as soon as the advertising investment news came out of "I Am a Singer", everyone was stunned.

After experiencing the storm of many advertisers' contract terminations, the advertising space of "I Am a Singer" not only did not lower the price, but instead increased the price, and it also doubled.

The advertisers were stunned.
Chapter completed!