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Chapter 16 Miracle Sales

Tuesday, October 10, 1983.

Mingpao Industrial Building, Editorial Department of "Martial Arts".

"Editor Yang, you are here, good news!" A staff member stammered at Yang Haoran who had just entered the door.

"What good news? There is still good news here?" Yang Haoran frowned, and was upset that he had not had "The Ethereal Journey" recently and scolded loudly.

"The phone calls are crazy, and they are all asking for the page to be revised. Bookstores, newspapers and retail stores in various places have seen scenes of readers buying. According to the survey, most readers ordered for the page to be "Fengfa"!"

"That's great, so good. "The Ethereal Journey" really fulfilled my expectations!" Yang Haoran looked overjoyed and quickly walked towards the editor-in-chief's office.

"Editor-in-Chief, "The Ethereal Journey" has exploded with strong vitality. Are we considering replacing the layout for it?" Yang Haoran knocked on the door and walked in.

"Xiao Yang, it's really time for you. I'm about to find you." The editor-in-chief looked at Yang Haoran with a smile.

"Editor-in-Chief, isn't it..." Before Yang Haoran finished speaking, he was interrupted by the editor-in-Chief.

"I really want to discuss this with you? What do you think of "The Journey of Ethereal"?" the editor asked Yang Haoran, a decent player.

"The Ethereal Journey" is definitely a potential stock. We should take advantage of the rise in sales, increase publicity, strive to achieve new achievements, and break the weak state of martial arts novels." Yang Haoran told the editor-in-chief. "This is my idea. First, change the page of "The Ethereal Journey" and serialize yesterday and today, so that readers can understand the plot well. This will not only not affect sales, but will greatly increase the sales of "The Ethereal Journey".

"Okay, just do what you said and remove all the original typeset novels. Our "Martial Arts" has been promoting "The Journey of Ethereal" from today." The editor-in-chief slapped the table and swore boldly.

Yang Haoran nodded silently, then walked out of the editor-in-chief's office to arrange the publication of "The Ethereal Journey".

In this era, new entertainment such as electronic games and the Internet have not yet swept the world. Although entertainment methods such as movies, TV, and pop music will compete with novels for the market, the number of readers of Hong Kong martial arts novels is still large, and the consumption is even more active.

As "The Ethereal Journey" activates readers' enthusiasm for reading, the circulation of "Martial Arts" magazine has completely exploded! The craze of "The Ethereal Journey" has gradually taken shape, and the series has been brewing and fermenting for two consecutive weeks. "The Ethereal Journey" appears unique in the third week and begins to shine and heat, attracting many Hong Kong novel fans to flock.

On the third week, "Martial Arts" began to be printed in the afternoon, and it began to be printed in the breakthrough period from the episode when "The Journey of Ethereal" was first serialized.

Three thousand copies, thank you!

Five thousand copies, thank you!

Ten thousand copies, thank you!

On the second day, the number of printed copies exceeded 20,000, but all of them were reported within one day!

In order to cope with enthusiastic readers, the editorial department of "Martial Arts" decided to print "The Journey of Ethereal" again. The new issue of the magazine was launched on the market. After only more than a day, the 20,000 magazines printed were sold out.

Such a hot sales frenzy is very rare, and readers' orders and bookmakers from various places fly into Ming Pao like snowflakes. It is estimated that the order quantity has exceeded 30,000 books.

"Martial Arts" distribution department.

Chen Yi, the head of the distribution department, was busy and overwhelmed.

"Brother Chen, are there any newest "Martial Arts"? The Dali Bookstore in Mong Kok purchased 500 copies!" A bookstore called and said, "I don't know what happened today. Many people bought "The Journey of Ethereal" serialized in magazines!"

"This...500 books? Not that many, I will give you at most 200 books!" Chen Yi shook his head with a wry smile on his face.

"Can you please make it easier? In the past, your "Martial Arts" sales were not good, so I also bought at least 200 copies per issue. The order for a year was 200,000 Hong Kong dollars. Now that your magazine sales are good, you will turn your back on others?" The bookstore owner said angrily.

"Boss Li, I don't mean that. Sorry, our newspaper was not ready. The first print of 30,000 copies had been sold out. There was no stock in the warehouse. In a minute, new orders would appear. It is impossible for others to get 200 copies now. Only an old partner like you can get so many goods!" Chen Yi, the head of the issuing department, explained with a smile on his face.

After this explanation, the bookstore owner was relieved and ordered a purchase order for 200 magazines. At the same time, the phone number from the distribution department was overwhelmed. The only three employees could not handle the surging orders, so the other screenwriters of "Martial Arts" magazine also put down their unimportant tasks and came to help deal with the massive orders!

Looking at the busy distribution department, Chen Yi, director of the distribution department, wiped the sweat from his forehead and showed a happy smile: "Martial Arts hasn't been very lively for a long time, and the bonus this month will not be missing.

Because the performance suddenly became popular, the entire "Martial Arts" screenwriter department was in a collective excitement!

Editor-in-chief, Yang Haoran happened to come to the distribution department at this time and patted the busy Chen Yi, "How many copies have you bought in "The Ethereal Journey" now?"

Chen Yi shook his head and said, "I don't know the specific numbers. As of the current data, I bought 25,000 copies of the new issue of "Martial Arts". Now there are new orders every moment. I dare say that the total sales data in the future will be at least more than twice the current data!"

Editor Yang Haoran was more concerned about readers' reputation and asked quickly?

Chen Yi's expression was very excited: "The reputation is extremely good! At least, I have heard citizens discuss the plot of "The Empty Journey" in different places. Readers who have watched the beginning of "The Empty Journey" are highly recommended that others buy our magazines as well!"

Editor-in-chief, Yang Haoran and the others immediately took a breath! "Martial Arts" has not made a good reputation for several years, and they have bought a very popular work! You know, the last issue of "Martial Arts" only bought 24,000 copies in a whole week! Now, the circulation of the new issue has increased by more than 50% compared with the previous week.

The printing part of Ming Pao continues to work overtime and print "Martial Arts" continuously, as if it will never be able to meet the needs of the market. This issue of "Martial Arts" has been printed until 70,000 copies, which is twice as high as the largest sales in the history of "Martial Arts".
Chapter completed!
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