Act 216: Rapid and crazy expansion with hot money(2/2)
That is - adaptability.
As long as there is enough publicity and a trend is set off, more people can like it and develop habits.
Perhaps, some people may question that this is just an imagination out of thin air.
But in fact, this is not an imagination out of thin air.
After all, the taste of New Haven has not changed at this moment. The carbonated beverage produced by the factory, Coke, has already had a stable audience.
At the beginning, they might have found Coke difficult to enter.
Because not only the color is not good-looking, even if it enters the mouth, the carbonated tastes like spicy taste.
But once they get used to this flavor, because this flavor contains a lot of sugar.
Instead, they will become addicted to this taste.
Their addiction drives them to drink Coke continuously.
Of course, those people only think that they like to drink Coke and do not know that they have become slaves to sugar.
After all, because of carbonic acid and other ingredients, Coke doesn't taste that sweet.
This is also the first time Pemberton's philosophy has been successfully implemented.
Of course, he was able to succeed like this not only because his ideas were correct.
But because the Clayden Group has provided sufficient support.
The New Haven Times has conducted extensive reports on Coke.
The newspaper boys selling the New Haven Times also made a large number of round bright red backgrounds appear on the walls of New Haven’s streets and alleys overnight, as well as bottles outlined with white dye.
Cola!
Cola!
Cola!
Just like the original Monopoly, it began to sweep through New Haven.
Many people even think that perhaps one day Coke will become a iconic product like Monopoly.
After all, now with people elsewhere, and they talk to New Haven, they probably don't have a concept.
However, if they told them that it was the origin of Monopoly, they would excitedly say, it turned out to be there!
Of course!
Pemberton's ambitions and the truth that Doug had seen before were silently speaking.
Coke is absolutely impossible to become a representative of a city.
It can even become a representative of the United States and American culture.
Does Coke have any meaning?
It has no meaning.
It's just a fast-moving consumer goods.
The reason why it represents American culture in another time and space is simply because the United States is strong enough.
Only when you are strong enough can you be so confident.
If it is a country that is constantly declining, they may even regard everything they are unique to as the root of backwardness and want to eradicate it.
Of course, although letting Coke enter the international market is not as easy as "Monopoly".
After all, Monopoly weighs less and profits per unit weight.
However, Doug was not opposed to letting beverage factories fill the United States.
And, Doug is not even opposed to Pemberton's search for more investors for those replica beverage factories.
Why?
Because only other people also invest, Coke's coverage can become larger and truly gain an advantage in the competition among beverage companies.
In another world, Coca-Cola has defeated other beverages and has become the well-deserved king of fast-selling beverages.
It is because it expands rapidly and has no collapse pattern.
By controlling the beverage pulp and sales channels in your own hands, the bosses of OEM can do only a share of money, and even unable to even get involved in daily management.
This controls it from the source and the end, and then releases the intermediate links to allow more people to make money.
It was finally possible that Coca-Cola's factories were spread throughout the United States, defeating other beverages that could not achieve consistent quality.
Coincidentally, the founder of Coca-Cola in another world is Pemberton next to Nick.
However, when Pemberton established the first factory in Coca-Cola, he had become an elder.
And now Pemberton next to Nick is just a young and middle-aged entrepreneur who has just had ideas.
Therefore, while he persuaded Doug, he was also instilled with Doug a lot.
Doug is an investor and a capital for him.
And Nick, after hearing Pemberton's thoughts, the last piece of puzzle in his mind was spelled out.
Chapter completed!