Lin Youde said: "The position and funding have been negotiated, but many of the technicians from 56.com have settled in Yanjing. Many of them are unwilling to come to Shanghai. If they don't come, it seems unprofitable to leave an office alone in Yanjing for them.

Zhou Juan herself doesn’t want her team to disband. She hopes we will give her some time to find a compromise.”

The team of 56.com is less than 100 people, and the cost of moving the headquarters is not high. Moving the team to Shanghai is for the convenience of internal cooperation in the future. However, 56.com has always been based in Yanjing, and most of its employees have already started their families and businesses in Yanjing. It is indeed a bit troublesome to let employees go to Shanghai to work, but if they are all dismissed, it will also have an impact on the company.

But with the current scale of 56.com, one headquarters is enough. Building a branch will not only increase costs, but also cause difficulties in departmental cooperation.

"It's unnecessary to waste time for such a small matter." Zhou Yujie said: "Tell Zhou Juan and these people that 56.com will receive full support from Toutiao in the future. Not building a branch now does not mean that they will not be able to do so in the future. They come to work in Shanghai for a year. In a year, I will set up a branch in Yanjing, and they can go back.

If you disagree, you will pay the severance fee as required by the law.”

Time is more precious than capital, because it is really not cost-effective to waste one or two months of this trivial matter.

Lin Youde nodded and said, "Okay, if this is the case, we can reach a cooperation within a week and announce it to the public."

Although 56.com is not listed, like other Internet companies, there are many shareholders behind it. Now that 56 shareholders cash out and leave the scene, the news cannot be hidden. Not to mention, if the shareholder changes occur in such domestic registered companies, they also need to be reported.

"Well, just announce it, it's also considered attracting some traffic for 56." Zhou Yujie smiled and asked Lin Youde again: "The Neicon joke has been released for a while, and now it's already very popular content on today's Toutiao. It's almost time to become independent."

Since its launch in mid-last year, the Neicun jokes have been tested in small batches, and then gradually expanded the scope and finally fully pushed.

With the huge traffic of Toutiao itself, and the content is all screened through big data, there are film and television clips of Stephen Chow, funny TV series clips with bald heads, various American drama sitcom content, some pretentious clips of domestic dramas in recent years, and various funny variety shows at home and abroad.

However, the most popular content now is all kinds of original videos. Even if some imitate film and television clips, original content will gain a higher traffic tilt, and content creators will earn more money, which will attract outsiders and those who once relied on video to create their own content.

With the virtuous cycle, the daily active traffic provided by Neihan Dumpling for Toutiao is getting bigger and bigger. That is to say, at this time, Neihan Dumpling can be completely independent and become another core product of Toutiao.

The attributes of Toutiao mean that it can train software from multiple different industries to achieve the strategic purpose of the head office. However, when the incubated projects are large enough, it needs to be independent and give up Toutiao's resources to new incubation projects.

In terms of the incubation ability of new projects, Toutiao is definitely the best in the industry. Even WeChat, which monopolizes social networking in later generations, cannot compare, because platforms like WeChat cannot push content to users at will, and Toutiao has almost no restrictions. As long as the content pushed is good enough, it can resonate with users, thereby distinguishing the user group for new projects.

After the Inner Joke is independent, it will become a traffic engine. Even if there are no profitable means at present, it can still occupy a large amount of user time, that is, the traffic entrance.

Lin Youde said: "We have already prepared this point. The APP of Neihan Dummy has passed the internal test. As long as it is released, Toutiao will gradually attract traffic and a large number of users can be moved here. It is estimated that it will take about half a year."

User migration is a slow process. First, advertise from Toutiao, and then gradually attract users to download the APP of Neihanji using high-quality content. In this process, Toutiao will also reduce the content and exposure of funny videos, and finally transfer this group of users to the new APP of Neihanji.

In this way, even if Toutiao completes the incubation of a project, it will prepare for the new incubation project.

"Okay, Neihanji will also be a core application of Toutiao in the future. You need to be cautious about the person in charge. In addition, Neihanji's project basically has no profitable means, so don't think about advertising. It is the most important thing to find ways to attract traffic to our internal software." Zhou Yujie said.

Neihan Dumpling is a half-short video platform, but unlike later Kuaishou Douyin, Neihan Dumpling has a very single attribute. Based on funny videos, it can indeed attract users in large quantities, but in turn it limits future development. There is no good way to make a profit unless it attracts traffic for its own products, games, services, etc. alone.

Lin Youde said: "I want Yao Wei to be the person in charge of Inner Movie. Before, he has always been responsible for the promotion of Inner Movie's headlines."

"Yao Wei, OK, I'll just look at the results in two months." Zhou Yujie nodded and said. Yao Wei is also a middle- and senior executive in Toutiao. He joined Toutiao in 10 years and was responsible for technology and operations.

However, Zhou Yujie only has an impression of him. Zhou Yujie is not clear about his ability, so there is no need for an interview, because these people may have a deeper understanding of the connotation joke than him. Whether it is possible depends on the future operational results.

The connotation jokes in later generations also developed very fast. The installed capacity exceeded 100 million in a few years, and this is still the case where there is no strong traffic behind it.

Now that Toutiao has the early incubation and late induction of Toutiao, Zhou Yujie's purpose is to cultivate it into half a national-level software to complement Toutiao.

No matter how interesting the news is, it will be boring if you read too much. And looking at the connotation jokes and relaxing is a good choice. The same is true for the reverse. If you read too much connotation jokes, you will get tired of it. You can also read all kinds of news.

Unfortunately, the traffic is still too expensive nowadays. Whether it is Toutiao or Confucian jokes, you must be under WiFi to obtain a large number of daily active users.
Chapter completed!