Zhou Yujie nodded and said, "The construction of the content platform. After the release of the Charlotte movie, I will decide what to do based on the results. At present, just use 56 as a supplement to the traffic end."

In later generations, there were various movie introductions within Douyin. Although some professionals explained it in detail, some users still wanted to watch the complete movie after reading the introduction. To a certain extent, short videos are attracting traffic to long videos.

These users say more, say less, and the demand still exists, so it is very important to have a video website, so bytes in later generations also regarded Xigua Video as a main business to operate it. Unfortunately, it was too late to enter the content industry and was restrained everywhere. Even if Douyin's traffic is invincible in the world, Xigua does not have enough content ecosystem and cannot compete with You, ICN.

Zhou Yujie then asked: "How is Toutiao's recent pre-installation?"

"It has a certain effect, but because of this, many news websites have begun to pre-install. I love Tengxun News has signed exclusive agreements with many manufacturers. Sina and NetEase have also begun to keep up with this strategy, which has led to a rapid increase in our pre-installation costs." Lin Youde said helplessly.

Anyone can learn this kind of business strategy that can produce results by spending money. At this time, the competition is actually capital. Tengxun won’t talk about it. Sina and NetEase’s capital reserves are probably much better than Toutiao.

"This money cannot be saved. Don't worry too much about the money." Zhou Yujie paused and said, "Today's Toutiao, I guess I'm about to prepare for financing!"

"Is Toutiao going to raise funds?" Lin Youde, Zhong Guangwei and others were moved. As the source of the company's core competitiveness, big data recommendation, Toutiao's importance within the company is no less than Quxin.

With the accurate advertising of big data, Toutiao has achieved self-profitability. Currently, Toutiao has surpassed technicians within the marketers, which is the staffing of generally mature companies.

In the Internet industry, there are only a handful of business cases that have not developed by financing and successfully made profits.

After Toutiao gained a certain popularity, many venture capital investors were also very interested, but they were rejected by Zhou Yujie because the reason was not the time.

"I will raise funds this year." Zhou Yujie said with a smile: "But before financing, I want to make Toutiao's data look better, otherwise I will not raise too much money."

Although the prospects for news distribution are good now, the future seen by venture capital is not as good as what Zhou Yujie knew last year. It is still a bit unprofitable to accept financing with current data.

"What good ideas does Mr. Zhou have?" Lin Youde's heart moved and asked curiously.

Zhou Yujie's strength lies in his creativity, which is well-known in the Internet industry. Big data recommendation, precise advertising positioning, shake, Quxin and Meituan's cooperation model are praised by outsiders.

The fruit forest that Quxin is about to launch is also a very good project. If nothing unexpected happens, it will definitely drive Quxin's daily active users and user base.

Zhou Yujie said: "It is difficult for Toutiao users to make large-scale improvements in a short period of time, because the total number of smartphones is determined.

But in fact, many people have mobile phones, but they don’t surf the Internet because the traffic is too expensive and not everyone can receive WiFi at any time. If we can reduce the cost in this regard, then the users of Toutiao will be greatly increased."

Lin Youde asked: "We cooperate with telecommunications companies? But this would be too expensive."

At present, in order to increase their daily active users, many companies will purchase traffic from telecom companies for users. When users use their products, the traffic is free, but the cost is very high. This type of business is suitable for APPs with low traffic consumption and can quickly get returns, but Toutiao is obviously not this type.

Zhou Yujie shook his head and said, "No, how do you think the WiFi speed in our office is like?"

"Soon." Lin Youde said that as one of the Internet giants, Toutiao has very high requirements for internet speed. Almost every corner of the company is covered by WiFi with extremely strong signals.

Zhou Yujie took out his mobile phone and said, "In the past two years, WiFi has begun to be widely popular in major cities, and WiFi has been installed in stores, residents, shopping malls, and every corner.

Now that the coverage of wireless routers is getting stronger and stronger, a big problem will arise.

Many people dare not access the Internet because of the high traffic outside, but at the same time, they have a lot of WiFi around them that is wasted.

If we can solve this problem, we can get hundreds of millions of users."

Lin Youde understood and said, "It is a very good idea to let users bypass the WiFi password and log in to the Internet directly.

But this model may cause certain disputes.”

"Maybe there will be some, but compared to the gain, a little risk is worth it. Besides, with our current scale, we will always offend people, so don't care too much about this." Zhou Yujie shook his head and said:

"With the development of mobile Internet, users surfing the Internet outside will become a rigid need. If we don't do it, others will do it, so it's better for us to do it.

As for the problem you are worried about, there is actually a solution. As long as we form a monopoly, we can limit large amounts of traffic and avoid too much influence from WiFi owners.

And technically speaking, when several WiFi exist at the same time in the commercial area, it can completely share the traffic consumption and minimize the impact."

Shared WiFi in later generations was known as one of the greatest inventions of the mobile Internet. Although it was questioned behind its back, its existence allowed Internet companies to gain a larger market.

At that time, Lian Shang, a giant shared WiFi, once proposed an incredible idea, which is to use a city as the main body and each mobile phone as a node to connect all the internal mobile phones, share all WiFi, and achieve the role of complementary traffic.

If traffic has always been so expensive, then this solution will be very successful. Unfortunately, the rapid development of 4g has eliminated the shared WiFi industry.

Of course, Zhou Yujie would not spend much effort on this urban plan for sharing WiFi, but using this theory on a small scale can prevent the Internet speed of WiFi owners from being occupied to a certain extent.

"If this is the case, it's OK." Zhong Guangwei nodded and said: "If this shared WiFi can be established, it will also be of great help to other Toutiao's software."
Chapter completed!