After Li Yanhong and Zhou Yujie were on the phone, Toutiao's negotiation team once again went to Yanjing to form an alliance with Baidu to negotiate with Sohu. At the same time, Toutiao and Baidu also held negotiations.

If the acquisition is successful, the search engine belongs to Baidu and the browser belongs to Toutiao, but the input method is not allowed to give up. At the same time, the total amount of funds negotiated with the acquisition, the value of the three businesses, after the acquisition is completed, how should Baidu and Toutiao compete on similar businesses be handled, etc....

These all take a lot of time, and the team negotiations are almost done, and then it is left to Li Yanhong and Zhou Yujie for decision. If one party does not agree, the negotiations will continue to start again.

...

The cooperation between Baidu and Toutiao has ushered in another major promotion in the takeaway field.

Baidu once again provided high subsidies to users who used Baifubao, but basically only limited new users, or some old users who attracted new users.

Today, Youxuan also sent a large number of ground promotion teams to advertise in subway stations, supermarkets, large shopping malls and office buildings areas with densely populated cities.

Toutiao has been vigorously attracting traffic to Today’s Selection, but the number of online users who are interested in takeout is limited. When the online field promotion is almost the same, offline promotion cannot be given up.

The opponent Meituan also responded almost the same way. Alipay provided more subsidies, and Meituan also started strong offline advertising.

Combining the two, the city area where both parties are located once again started a takeaway carnival.

Although Today Youxuan has not participated in direct cash subsidies, the offline operating costs are also very high, especially during the expansion period. Although the $300 million raised last time has not been spent in the past six months, Zhou Yujie will not let himself refinance when he has no money.

The financing targets are naturally chosen by some domestic central enterprises and large banks. At the same time, in order to avoid excessive dilution of their shares, Zhou Yujie also took advantage of the profits of overseas games to participate in this financing. With his equity unchanged, he once again injected $300 million into the Today Youxuan again.

However, only the core senior executives of Toutiao knew about this. The game's overseas profits were raised through a Hong Kong investment fund controlled by several wallet companies. In the eyes of outsiders, the current preferred financing this time was to introduce this Hong Kong capital and several domestic central enterprises.

In other words, this financing actually diluted the capital of Baidu and Sequoia, but they did not know Zhou Yujie's operations. Although these two companies were a little disappointed with not obtaining another increase in investment, they did not care too much, just thought that today's preferred introduced other investors.

In fact, this is also a normal operation for entrepreneurs. After all, founders with some ability will not want their company to be continuously invested by a venture capitalist.

On December 20, the first fundraising of 150 million US dollars was obtained. There was no worries about funds. Therefore, with Baidu, a new round of Christmas carnival subsidies was started. At the same time, Toutiao can also do its best to attract traffic. The offline team of the Today Youxuan also began to vigorously carry out traditional ground promotion, combining online and offline, intending to cultivate users' usage habits.

The news that the Today Youxuan raised $300 million again is much smaller in scale and popularity than the previous financing of Toutiao and Quxin, but it is very heavy news for Meituan in Yanjing.

December 22, the winter solstice.

It was already snowing in Yanjing at this moment, and the temperature outside was extremely cold. Wang Huiwen rushed to the office early in the morning, but found that Wang Xing had arrived long ago.

"Brother Xing, come so early today?" Wang Huiwen walked into Wang Xing's office and greeted.

Wang Xing rubbed his eyes and said, "It's not that I came early, but that I didn't go back at all. I slept in the office last night."

"Brother Xing, are you worried about the latest financing of Today's Selected?" Wang Huiwen glanced at Wang Xing, who was extremely tired, and asked.

Why doesn’t Wang Xing go back? Because he may not be able to sleep even after he goes back. Sometimes he may still be better at staying in the office. I don’t know what day it is.

Wang Xing nodded and said, "Yes, today's Youxuan has an additional $300 million, and Zhou Yujie has more and more assets. If we continue to play like this, we must raise funds, but in this way, we are very likely to lose absolute control of the company."

It is easy for Meituan to raise funds. After all, Meituan is not inferior to today's preferred market in the takeaway market. This market is very big, so big that it makes all investors jealous, not to mention that Alipay now also relies heavily on the payment market provided by Meituan.

As long as Meituan releases news, countless venture capital investors will break through the threshold, and Alibaba will be happy to send money, and even Tengxun may join the stock.

But capital is not a charity person. If you give money, you must hand over the shares. Although Meituan currently adopts the AB share system, if the shares are diluted too much, it will also lead to unstable A-share system. For example, what should I do if the A-shares, which account for 90% of the proportion, are diluted and the company has no money again?

Wang Xing's previous school network entrepreneurship was because of the broken capital chain in the later stage and had to be sold for 100,000 yuan. Later, after the school network was renamed Renren, it was listed in the United States with a maximum stock price of up to 7 billion US dollars, which became the eternal pain in Wang Xing's heart.

Therefore, when Meituan was founded, it restricted funds and financing. With its keenness to the market, Meituan successfully survived the battle of hundreds of groups, but in the end it fell into a whirlpool of money burning with Today Youxuan.

Although both parties have introduced the joining of Internet giants due to the existence of the payment market, part of the cost of takeaway in offline operations still needs to be borne by themselves. Although it seems that it is much less, Baidu Alibaba's money-burning war has also rapidly expanded the cost and development speed, which has made Meituan unable to use its advantages of minimizing its operating costs through careful operations.

Wang Huiwen nodded and said, "But, Today Youxuan has raised funds, and no one knows whether Zhou Yujie will mobilize the resources of Quxin and Toutiao to help Today Youxuan. We have no choice but to raise funds. Otherwise, Alibaba will most likely invest resources in Ele.me!"

In addition to competing with Today's Preferred, Ele.me is actually a competitor of Meituan. Ironically, Meituan and Ele.me actually have no direct conflict in the takeaway market. Their competition lies in obtaining Alibaba's subsidy rights.

Although Alibaba is rich and powerful, its industry scale is also very large, and there are many places that require funds. No matter how important the payment market is, it has a budget. As both Alibaba Group Ele.me and Meituan, both can achieve Alipay's strategic goals.

However, Meituan has now gained strong support from Alibaba because of its own problems. However, if Meituan cannot keep up with it or is unwilling to contribute more equity, then Ele.me is very likely to seize this opportunity. After all, companies that can survive the continuous blows of today's Selected Opportunities are not weak people.
Chapter completed!