370 Shared business
Zhou Yujie said: "You can try to contact some supermarkets, but these supermarkets are not fools. Even if you accept us, you will accept others. By that time, you will just burn money desperately again."
Although Quxin Yu'ebao's profit is very high, it also takes time to accumulate wealth. It would be great to be able to maintain today's preferred in a short period of time.
With the beginning of the mobile Internet tide, whether you have seized mobile tickets or not, major Internet companies have skyrocketed revenues. The two giants Alibaba and Tengxun have increased by 40% each year, and Baidu is not much different in the early stage.
It is the stupidest behavior to directly compete with giants to burn money. Even if you have to burn money, you have to burn it in the most cost-effective fields, such as the takeaway market, online car-hailing market, etc., because while these fields are burning money, they can also produce industries of hundreds of billions of dollars. If you subsidize supermarkets, there is no direct return.
Zhong Guangwei said: "But if we didn't move, Ali and Tengxun controlled this area, and the payment market would probably be..."
Zhou Yujie shook his head and smiled: "Don't hurry. Small supermarkets are easily convinced, but they have little influence. And those large supermarkets may not be so easy to surrender.
Direct subsidies for supermarket consumption can indeed attract users, but the cheaper ones are still outsiders and will not generate any loyalty. In the future, we or another company will subsidize them, and users will leave without hesitation.
Besides, the payment market is so big, don’t think that we have to control everything. This industry cannot create a monopoly, and the above will not allow any one to form a monopoly in this field."
"I'm too greedy." Zhong Guangwei said a little embarrassedly after hearing this.
Not only him, but with the recent development of Quxin and Toutiao, the entire Toutiao has had very arrogant ambitions, that is, to punch bat and become a new Internet giant.
Zhou Yujie smiled and said, "Actually, I know everyone's ideas, but too radical development will not be beneficial. Let's talk about it first."
Many times, in the early stage of entrepreneurship, people lead the company forward, but in the later stage, the company may lead the company forward.
A large company represents the interests of countless people. From the company's boss to the lowest-level employees, everyone is a part of it.
Maybe the boss has made enough money, but the people below cannot do it. They want ten million to make a million, want one million to make a million, and want one million to make a million, and there are many people who are not satisfied.
In order to benefit everyone, it is necessary to move forward, especially in the Internet industry. If you don’t pay attention, you may be defeated by entrepreneurs in the garage.
Nowadays, Toutiao has also begun to develop itself. Zhou Yujie, the boss, is now only focusing on strategic development plans, and many small businesses are created by subordinates themselves.
Ruquxin official has created a public account, which is to open up the bus system of their own city for every user. Users can view the location of each bus through the official account.
This is an idea that an employee accidentally remembered when he was on a business trip and was waiting for the bus after the official account was launched in 2012. He then developed it after he came back.
This also received support from senior management of Quxin such as Zhong Guangwei. Through the relationship between several shareholders of Quxin's state-owned enterprise, Quxin has opened public bus accounts in 600 cities in less than a year, bringing great convenience to users.
There are many similar businesses, and Quxin now has thousands of employees, and there are always many groundbreaking ideas.
These creativity also drives Quxin forward together, and everyone dreams of Quxin towards the greatest success.
However, the reality is that Quxin is not the time to directly join forces with giants, and there is still a certain gap in terms of capital.
Zhong Guangwei asked: "Mr. Zhou, do Quxin have any major development plans next?"
Although Quxin currently has a lot of internal business and sufficient talents, in general, the various creativity combined are still not as good as the boss Zhou Yujie. If Zhou Yujie has any new plans, he still needs to know in advance to avoid some conflicts.
Zhou Yujie said: "There is a small project. You know that many large supermarkets will prepare free umbrellas at the door for users to use when it rains.
Wait until the next time the user comes, and return it?"
"I know." Zhong Guangwei nodded and said, "I often go to RT-Mart, and I have such a business, but I drive there and I have only borrowed this umbrella once."
As the head of Quxin, Zhong Guangwei's cars are all equipped with companies. Generally, they drive naturally when shopping. However, they occasionally take a walk to the supermarket. When it rains, they borrow an umbrella.
Zhou Yujie asked with a smile: "Then what do you think the process of returning the umbrella is like? Simple or troublesome?"
"It's a little troublesome." Zhong Guangwei said after thinking for a moment: "When borrowing an umbrella, you need to register your ID card, and when you return it, you often forget it. We don't go to the supermarket every day. I remember the umbrella I borrowed back after more than a week."
Zhou Yujie said: "Actually, supermarkets may not have planned to everyone return an umbrella. Some large supermarkets may also use this as a means to improve customer experience and include it in consumption costs.
So I plan to let Quxin do a shared business to solve this problem.”
"Shared umbrella?" As soon as he heard this name, Zhong Guangwei understood the meaning.
Zhou Yujie said: "Suppose that in a city, we have our umbrellas on supermarkets, shopping malls, important commercial streets, subway entrances, and important bus stops. Once it rains, people nearby can rent them immediately.
As long as there are enough sites, it will be much easier for users to return umbrellas. With GPS positioning, you can borrow umbrellas and return umbrellas when shopping. More importantly, this can reduce their worries about whether to bring umbrellas due to weather reasons."
Zhong Guangwei thought for a while and said, "If the coverage area is large enough, our cost investment will not be low. This kind of charge cannot be too high. However, raining is also an accidental behavior. There may be problems with fund balance."
"The analysis is very good." Zhou Yujie praised: "So, the direction of profit is not rent, but finding ways to sell umbrellas to users.
Therefore, in terms of the quality of umbrellas, we must ensure that we directly place orders with the most well-known umbrella makers in China. As long as we have large enough volume, we will have room for profit."
A benign business model involving the whole country must have its own self-profitability and at least not lose too much.
In terms of shared umbrellas, many similar companies in later generations sold umbrellas because users were relatively lazy, and umbrellas could also be said to be a must-have.
In later generations, similar companies are difficult to make profits, but Quxin is now promoting them, which can form a quantitative advantage, thereby reducing the procurement and operation costs of each umbrella.
Besides, for Quxin, it’s enough that this project is not a loss, and this is just a way to assist payment.
Zhong Guangwei nodded and said, "If we can really sell umbrellas in large quantities, it would be a good way to make a profit."
Zhou Yujie continued: "Not only is it an umbrella, I also plan to make a power bank. Now major mobile phone brands are starting to promote integrated mobile phones, and the batteries can no longer be replaced, which will seriously increase users' concerns about the battery level of mobile phones.
However, the cost of power banks is much higher, so they cannot charge per-time charges like shared umbrellas. We have to charge by hour. The marketing department will do the specific price by itself.
In addition, the quality of the power bank must be guaranteed, and we still need users to purchase the power bank directly.”
"I understand." Zhong Guangwei nodded and said: "The biggest problem in promoting this sharing business is offline layout."
"Yes, try to make use of today's preferred business relationships and open up offline sharing channels as soon as possible. As long as we make an offline layout first, others will not be able to enter." Zhou Yujie said calmly.
Chapter completed!