Rebs immediately became interested and asked, "What kind of cooperation is it?"

Xiaomi and Toutiao are both rising stars in the technology industry after 10 years, but they do not belong to the same industry, and there is basically no conflict of competition. Once there is cooperation, they are basically mutually beneficial. Especially at present, Xiaomi urgently needs to use the huge traffic of Toutiao to open up its gradually sluggish market.

Zhou Yujie said: "Does Mr. Lei know about TikTok? This is a new software under my Toutiao."

"Tik Tok? I haven't heard of it." Rebs thought about it and seemed to have heard of this name, but he was not very impressed. Usually, he basically focused on his work. The applications on his mobile phone only use them when needed, or pay special attention to the mobile phone when querying the user experience.

Zhou Yujie said: "This is a software that focuses on short videos. The contents of it are mainly 15-30 seconds of videos. It is a product that my Toutiao will promote in the future."

"Oh, how can we cooperate?" Rebs was a little interested. A software that could give Zhou Yujie hope should be of great value.

Zhou Yujie said: "I hope that Xiaomi phones in the future can come with their own Douyin APP!"

"Bring your own APP?" Rebs frowned.

A few years ago, pre-installed routines were very popular because smartphones were in the first stage of explosion during that period, and competition was chaotic. In order to make money, everyone basically didn't care about any routines.

However, in the past one or two years, the smartphone market has also begun to gradually take shape. Mobile phone brands led by Samsung, Huawei, OPPO, vivo, Xiaomi, Meizu, etc. have begun to gradually control the entire market, and other brands have begun to slowly disappear.

At this time, it is difficult to install pre-installed software on the mobile phones of these mobile phone giants, unless it is a necessity for mobile phones, or social software.

Among the major brands, the only one that is still accepting pre-installation of external companies on a large scale is Xiaomi. Toutiao’s AppTreasure controls the market for Xiaomi users to download APPs.

Rebs is also disliked this. The profit, influence and strategic significance of the application market are still very considerable, but among the many mobile phone giants, only Xiaomi cannot eat the fat meat at the mouth.

But now Toutiao has a greater influence, and Rebs doesn't want to turn against Zhou Yujie at will. After all, when signing the pre-installation contract, Xiaomi's was very cost-effective. It can only be said that Zhou Yujie's vision is very good.

It’s fine if you preinstall it, but if you get another one, it seems a bit too much. Moreover, the application market has a small space and low storage, which does not affect the phone, but a video software will greatly affect the function of the phone.

Zhou Yujie continued: "Don't worry, Lei, don't worry, Douyin does not need to be embedded in the MIUI system. Any user who doesn't like Douyin can delete it at any time."

"If this is the case, it's OK." Rebs thought about it and asked again: "Since it's a transaction, what's the benefit to Xiaomi."

Zhou Yujie smiled and said, "Mr. Lei, for the software Douyin, I believe it will be popular in the future, so pre-installed on Xiaomi phones is not just for the market for Xiaomi users, but for the friends, colleagues, relatives and friends around these users."

Rebs understood a little and said, "What do you mean is that friends of Xiaomi users will download it when they see Douyin?"

"Yes." Zhou Yujie nodded and said.

Although the Toutiao system has huge traffic, software like Douyin has been advertised too slowly, while the fastest way for short videos to spread it through users.

When a person keeps watching short videos, at least a few people around him will be converted, and these people will slowly spread.

When the number of users is large, a large number of content creators will be attracted to optimize the content and attract more people.

This is the virtuous cycle.

Zhou Yujie continued: "Although Toutiao has a large traffic, it always has its limits. Pinduoduo's promotion has been mainstream during this period.

My cooperation with Mr. Lei is that Douyin uses Xiaomi’s future and current users to spread, and then when Douyin’s traffic is sufficient, it will also advertise to Xiaomi in reverse.

Mr. Lei, what do you think?"

"Our phone now?" Rebs asked back: "Always Zhou wants me to push it through the background?"

Zhou Yujie nodded and said, "It's not bad, but it's just a push and no forced installation. It depends on the user's choice."

"I need to think about it for a few days." Rebs said slowly.

Use Xiaomi’s backend and future pre-installation to help Toutiao develop a software, and the reward is that when this software becomes popular, it will give Xiaomi a certain advantage in traffic.

No matter how you look at it, it's all Xiaomi's loss, but Rebs also knows that with Zhou Yujie's current results, if you really look forward to a software, you probably will be inseparable.

"Okay." Zhou Yujie nodded with satisfaction and said, "Then it's all about business, let's have a meal first!"

"OK, no problem." Ray-style English popped up again.

...

After Rebs returned to his hotel, he told Lu Benwei about the agreement reached with Zhou Yujie.

"Tik Tok? I've heard of this APP. I heard that it's a very promising APP recently. I didn't expect it to be a Toutiao." Lu Benwei said, then opened his phone and downloaded a Douyin from the App Store.

Rebs said: "From Zhou Yujie's tone, this Douyin should be one of the main products promoted by Toutiao in the future. I downloaded and watched it on the way back. It was all videos and the experience was pretty good, but I don't know how far it can develop."

Lu Benwei thought for a while and said: "Based on Zhou Yujie's historical experience and Douyin's current achievements, it is estimated that this software is very likely to become a new hit product in the Toutiao system."

Rebs thought for a while and said, "Tik Tok is a traffic entry-level enterprise. If it can really become the new traffic engine of Toutiao, then it will be a very good opportunity for us Xiaomi."

Lu Benwei said: "We will promote Douyin first, and then Xiaomi in the future. Zhou Yujie made a great idea this time, but why didn't he use his own traffic?"

Rebs said: "It is probably because Toutiao has been promoting Pinduoduo in recent times. If you introduce Douyin, there will be too many advertisements. Judging from Zhou Yujie's layout, Pinduoduo must be an important product of him."

Lu Benwei suddenly thought of something and asked: "Mr. Lei, Pinduoduo is a group shopping platform. If Pinduoduo promotes our mobile phones, can we also increase our sales?"
Chapter completed!