Chapter 458(1/2)
456. Boss Cao’s eternal god
The online news about Bomi Company's ugly appearance fermented quickly. Many small game production teams are preparing to wait to see Bomi Company make a profit and take over the war3 dota map for updates to earn fan traffic. Even under the banner of free and using power generation for users, these people can understand the reason that as long as there are people, they can make money.
However, the next day, Bomi officially released a message, which surprised all dota players, including those who follow dota.
In this official announcement, Bomi Company promised-
Dota games will be free forever. The game only needs to be downloaded and you can enjoy the same fun as in the dota map of war3 without recharge.
The right to use heroes is open to players, and there will be no inequality or differences between people.
The official statement of Bomi Company guarantees two points:
First, it is permanently free, which means you don’t need to pay a penny to download and play like buying any stand-alone game under Bomi.
Second, it is absolutely fair. Anyone can obtain the right to use all heroes, and the maps used and played by everyone are also common, which means there will be no charging behavior that affects fairness in the game, resulting in numerical differences between players.
As soon as this announcement came out, the entire gaming circle was in full swing.
"Damn it! Brothers, look at what I found. Bomi officially announced that Dota will be free forever after becoming an independent game. Damn it... Is this true? I can't believe my eyes at all."
"Niu Chuang. I can only say that Boss Cao is Niu Chuang. Boss Cao is the eternal god. Those who question Boss Cao's motives before can shut up.
People just want to make this game well and give us a better gaming experience.
Look at you all the narrow-minded, Bomi is already the industry’s conscience to make games. Now, you are forced to be for free forever.”
"Yes, what about those people who said that Bomi Company was popular and ugly? What do you think of it?"
"Boss Cao is really an eternal god and can always think about players. Now the official announcement has been issued that dota games will be free forever, and it is absolutely fair. If this is not considered using Ai to generate electricity, I really can't find any words to describe it.
Now I really admire Boss Cao in my heart.
This is a real gamer, many times better than those companies that want to squeeze the blood of players in money."
...
Those who were planning to speculate and take over the war3 version of Dota left by Bomi were all frightened by Bomi's behavior of killing 1,000 enemies and losing 10,000 yuan.
"Are Boss Cao crazy?"
"I really can't figure it out, so what else do they use to make money?"
This behavior is really incomprehensible.
"Is it just to attack us and don't want others to get the resources of old players in Dota? It's too terrible to do this?"
"Bomie's free and absolutely fair trick is completely harmful to others and not self-interest. Doesn't it cost to develop games? Where do the salaries of the employees of the dota project team come from?
In the future, Dota will be launched, what should I do if the bandwidth and server operating costs are?”
"Does Boss Cao really plan to use Ai to generate electricity, not only not make money, but also plans to subsidize players with millions or even tens of millions of losses every year so that dota players can enjoy the best service?"
"There is no reason, I can only say that Boss Cao is really a lunatic."
"Yes, it's really terrible. In order to monopolize the dota game, I can only say that Bomi is really rich and powerful."
...
In this regard, many people have not figured out what Bomi Company can rely on to make money after making these two promises. Although there have been [free games] like Jin Dance Troupe before, everyone knows that there is a world of difference between Dota games and Jin Dance Troupe.
The combat attributes and desire for victory and defeat of dota players are obviously higher than those of the Jin Dance Team. Jin Dance Team is not a dance game but a social game.
In a game with socialization as its main attribute, showing off and interaction naturally become the core of the game. This is also a very important reason why the industry is distracted by the absolute dance troupe to make money by selling fashion.
In addition to the Jin Dance Group, the subsequent games that want to make money from fashion are basically dead, or fashion income only accounts for a small part of the overall income.
Many games finally return to the selling value, which means that players can obtain stronger attributes and equipment by spending money.
And this method has been tried and done.
Dota's combat attributes are very strong now. It is obviously a weak social or even a game without social interaction, because dota's social attributes all come from real life, that is, acquaintance social interaction.
Many dota players play together and play with acquaintances. Few people know other friends through online platforms, thus expanding their social circle.
In other words, as a competitive game with strong combat attributes, dota is essentially a world of difference from social games like Jinwu Troupe, so industry insiders generally remain pessimistic about whether dota can make profits by selling its appearance.
And another very important reason is that the heroes of Dota are not beautiful at all, such as Tide Hunter, Poison Dog, Shadow Demon... These heroes are all non-human, and even some evils can make children have nightmares at night. The new fashions developed by these heroes are definitely far less attractive to players as the Dance Team.
The fashions of the Jin Dance Group are in line with mainstream aesthetics, and the wearers are all humans. Even some dolls or fashions linked to other 2D animations can make players feel the gorgeousness and coolness of these clothes.
And you want to make a shadow demon wear a fashion differently...
No one can imagine what that should look like.
It is still unknown how many players who are willing to pay for these strange hero fashions.
In fact, even in the questionnaire survey of players within Bomi Company, 80% of the players will not choose to buy the corresponding hero skin.
Because for them, these heroes are really [too ugly]
If it weren't for Boss Cao's insistence, the dota team would not have made up their minds to take the commercialization route of skin.
It can be said that free + absolutely fair, and making money by selling skins in the future all comes from Boss Cao's personal will.
However, the planners of the dota team seem to have no choice but to make sense. The data cannot shake the boss's determination, so they can only do what the boss said.
...
In short, after this announcement was issued, Bomi Company responded strongly to the doubts in the world, just like a heavy blow to beat those who wanted to watch Bomi Company jokes and wait to see how capitalists shamelessly [kill] the games that players like to make money.
So now players have a high voice for Bomi Company on the Internet, and Bomi has once again become the representative of [Industry Conscience].
Many players said they were moved and cried. This is really the best era. They can meet a company like Bomi, think what players think, provide the best services to players from the perspective of players, and even sacrifice their income to use Ai Power to implement it for free.
This spirit is really admirable.
When seeing the players leaving messages, Cao Yang smiled awkwardly with shame.
These stupid kids have not realized that free is the most expensive truth.
Yes, the right to use the hero itself cannot be sold for a lot of money. The income of lol in previous lives mainly comes from the skin. Many heroes are given to players for free, mainly because they want to bring online duration and keep players fresh in the game for a long time, so the heroes are gradually unlocked.
But if you play the game for a long enough time, you can basically unlock the right to use all heroes.
In addition, the official also provides the weekly heroes for players to use.
The so-called Zhou Dui Hero is to select some heroes from the hero pool and be opened to players every week. Even if you have not purchased these heroes, you can still use Zhou Dui Hero to compete.
There are many benefits to Zhou Duan Hero:
The first is to allow players to experience different heroes, thereby increasing the hero demand pool.
If you have never played this hero and were not abused by this hero, then you will not have a desire for this hero and want to buy it and become permanently available.
Second, let heroes have a chance to appear. In the League of Legends game, as the number of heroes continues to increase, the version changes will definitely lead to some heroes becoming stronger. Even this strong is relatively strong and will not be too strong.
But some unpopular bench heroes will definitely be born.
Zhou Die’s biggest advantage is that it allows those unpopular heroes to have the opportunity to appear and be used, allowing them to re-enter the players’ vision—
Oh, it turns out that there are such heroes. Although they are not very strong, their skills are very interesting.
Or the hero's appearance and story are attractive, which can also make players have enough interest and desire to buy.
...
But in fact, the income from the use of heroes only accounts for a small part of the League of Legends.
Most of the income comes from the skin.
The skin reflects the appearance differences between players, but it satisfies people's personalization and pursuit of visual effects.
It is in such an [absolutely fair] competitive game that the value of art is fully utilized.
Of course, this is not only due to art, but also a largely planning role.
After adding special effects, high-tech and dream elements to the skin, there are several other things used to compare and increase the value of the skin:
1. Official pricing.
The rarer the skins that tend to be officially priced in the subconscious of players.
2. Official rating.
For example, it is classified according to ordinary, rare, legend, epic, and limited.
Then players will naturally think that the higher the official level, the more precious the fashion is.
3. Scarcity is precious.
For example, limited skins will only be allowed to be purchased during a limited time period, and some fashions cannot be purchased but are lifelong achievements. For example, after IG won the championship, the League of Legends hero skin tailored for several heroes of the IG team is exclusively limited.
The value of this kind of skin is very high. When players obtain them, the proportion of artistic value is already minimal, mainly lies in the stories behind these skins and their symbolic meaning.
...
In short, Cao Yang has enough confidence to make this product profitable by making fashion alone.
And it's a lot of money.
...
Now with a Bomi official [Permanent Free] announcement, the enthusiasm of dota players has been ignited again.
To be continued...