334 Multi-directional development
Li Yanhong smiled and said, "Mr. Zhou, I, Baidu, have always been very enthusiastic about charity, but I have not come up with a creative idea like Shuidichou.
Baidu and Toutiao have always had a good relationship. Since Toutiao has made Shuidichou, we will not make similar businesses to compete, but I also want to contribute to charity.
It’s better to do this. The link to Baifubao is introduced into Shuidichou. In the future, as long as anyone donates to Shuidichou, Baifubao will also give a certain subsidy. This can be regarded as making some contribution to charity. Mr. Zhou, what do you think?"
Zhou Yujie did not answer directly, but instead smiled: "Mr. Li, although Shuidichou is an online platform and an Internet-based enterprise, it is essentially a charitable fund. We will not regard other peers as competitors, nor will we compete for the title of first place. Anyone or any company can do similar projects. We welcome Baidu to build a similar fund."
Li Yanhong paused, but his face did not change at all. He still kept a smile and said, "Not everyone can do this charity well. Mr. Zhou can make such an amazing move. Shuidichou will definitely become a future charity giant. I, Baidu, will not participate in this excitement.
It’s better to be a lazy person like me, just give the money.”
"Okay, I understand." Zhou Yujie nodded and said with a smile: "Since Mr. Li is so willing to fund charity, how can I refuse?"
"...Okay, thank you Mr. Zhou." Li Yanhong frowned slightly, with a hint of hesitation. He never thought that the other party would agree so readily.
Zhou Yujie did not continue this topic and said, "Mr. Li, let's discuss the next expansion plan today!"
"Okay." Li Yanhong saw that the topic was changed, so he didn't think much about it. The other party agreed, which was much better than not.
...
Shortly after Li Yanhong left, Zhou Yujie called Zhong Guangwei and Lin Youde and briefly explained the matter.
After hearing this, Lin Youde said, "Li Yanhong is here not for the sake of water drop-cook, but to test our attitude towards payment!"
Shuidichou is different from ordinary software. Even if it is promoted by a nationwide event, it is a low-frequency software. Many people may not click once a year, and there will definitely be a lot of uninstallation phenomena in the future.
Even if there are many users, Shuidichou cannot be said to be useless for Baidu’s payment, it can only be said to be of some use, but it is not very useful. It is naturally good to have it, and it is not a big deal. In this case, it is definitely not worth the chairman of Baidu to come to Shanghai in person.
The only possibility is that Li Yanhong wants to know Toutiao’s attitude towards payment.
Zhou Yujie nodded and said, "That's what he meant, so I readily agreed to him.
In the current situation of the takeaway market, today's choice is still inseparable from Baidu."
Lin Youde said: "This is true, without Baidu's subsidy, today's selection would be really dangerous. Unfortunately, if we have the ability to subsidize, the payment market would be basically stable."
The basic market of Quxin Payment is the hundreds of millions of Quxin users, and Toutiao’s strategy of getting cash by watching advertisements will be widely popularized on a large scale. As expected, this will allow Quxin Payment to gain at least 20 to 30 million long-term users.
If the takeaway market is added, Quxin Payment can definitely become the second payment software under Alipay.
Zhou Yujie smiled and shook his head and said, "We are a startup company. No matter how good the creativity is, sometimes we still have to compete for capital. If we are weak in this aspect, we have to face reality.
Moreover, the contract I signed with Li Yanhong will not breach the contract at will. Even if our Toutiao is rich in the future, I will wait until the contract expires, unless Li Yanhong is unwilling to fund it."
In two years, it is unlikely that a monopoly situation will be formed for the takeaway market, and there is no need to turn against Baidu. Moreover, the future of the online car-hailing market is difficult to say, and maybe Baidu will need to be brought in by then.
However, the unstable factor is Baidu. If Baidu takes the initiative to retreat or does its own O2o business, that would be another matter.
Zhong Guangwei asked: "So, we can only develop Quxin Payment in a curve?"
Zhou Yujie nodded and said, "Yes, if Baidu does not make his own takeaway in the past two years, then the payment traffic generated by the market today needs to be given to Baidu. Only with this benefit can Baidu be willing to spend money.
However, in other industries, we will promote Quxin Payment normally. Next, we will focus on promoting JD.com. The larger the scale of JD.com, the more payment users we have."
Toutiao's future cash-free mode of watching videos will give a large number of Quxin users some cash, and these users either use this money or need to bind a bank card. No matter how they do it, Quxin has obtained the first step in the success of the payment system - guiding users to bind a bank card.
However, this is not enough, because the second step of the payment system is to cultivate users' habits of using this payment software, which is more important, because the former only needs to spend money to obtain, while the latter requires a lot of stable business model support to be successful.
This is also the fundamental reason why several money-burning wars broke out in the Internet field in 2010 to 2020, which is to cultivate users' payment habits.
In addition to the takeaway market, Quxin Pay's main consumption places are Nuomi.com, Shuidichou, and JD.com. The scale of the first two is too small, while JD.com has developed for nearly ten years and has tens of millions of users.
Zhong Guangwei said: "Mr. Zhou, our team analyzed JD's business model and found a possible subsidy model.
Because JD.com has too high a logistics cost, it has implemented a logistics charging model for users. Only if it exceeds 99 yuan can it be free shipping.
This model reduces the operating costs of JD.com, but according to our analysis, this model is actually very unfriendly to ordinary users, which is also a weakness of JD.com facing Taobao.”
Zhou Yujie understood and said, "So, will we subsidize users for shipping? In exchange for users to use Quxin Payment?"
Zhong Guangwei nodded and said, "Yes, but every subsidy is not realistic. We will also decide on the frequency of subsidy based on the actual situation."
Zhou Yujie shook his head and smiled, "In this way, JD.com has taken a big advantage, and has obtained the high-quality traffic of Toutiao and the subsidies from our Quxin Payment. It's really a big profit!"
Lin Youde smiled and said, "There is no way, JD.com is also a payment channel with many users."
Zhou Yujie nodded and said, "Okay, then let's provide freight subsidies."
Chapter completed!